Stock Price & Analysis

Based on the recent data and market analysis, here's a direct assessment of AMZN's current position:

Technical Analysis

• Current price at $212.71, showing a -1.79% decline in regular market trading
• Stock has formed a bearish pattern with recent price action dropping below key support levels
• Volume of 42.3M shares indicates significant selling pressure

Fundamental Drivers

• Amazon recently reported record revenue and EPS, beating expectations by 25%
• However, lighter-than-expected Q1 2025 guidance ($151B-$155.5B vs consensus $158.33B) has created some near-term pressure
• The guidance shortfall was primarily attributed to unfavorable FX rate changes rather than fundamental business issues

Growth Catalysts

• AWS continues strong performance with 19% growth, driven by AI adoption
• Digital advertising revenue grew 19% and subscription services up 11%
• International business turned profitable with over $2B in operating income through Q3 2024

Expert Outlook

• Rosenblatt Securities recently raised their price target from $236 to $287, suggesting ~20% upside potential
• Multiple analysts remain bullish on Amazon's positioning in AI and cloud computing
• The company's strategic investments in AI and operational efficiency improvements support long-term growth potential

Recommendation: SELL Given the current technical weakness and near-term headwinds from guidance, it's advisable to wait for a better entry point. While long-term fundamentals remain strong, the stock appears overbought after its strong 2024 performance (+44%) and could see further consolidation.

Based on the comprehensive analysis of available data and expert forecasts, here is the price prediction for Amazon (AMZN) stock in 2025:

Price Target Analysis for 2025:

According to multiple expert forecasts and analyst consensus, Amazon's stock price is expected to reach:

• Base Case: $268.91 (24.16% upside from current $216.58)
• Bull Case: $306.00 (41.3% upside)
• Bear Case: $207.00 (-4.4% downside)

Key Growth Drivers:

1. AWS and AI Leadership:

• AWS revenue run rate reached $110 billion
• Controls 33% of cloud infrastructure market
• Doubled AI/ML features compared to competitors

2. E-commerce Optimization:

• 37.6% market share in e-commerce
• Improved fulfillment efficiency reducing costs by 25%
• Growing Prime membership base

3. Digital Advertising Growth:

• 12.5% market share in U.S. digital advertising
• New revenue stream from Prime Video advertising
• Enhanced ad measurement technology

Potential Risks:

1. Competition:

• Rising retail competition from Walmart+ and Target Circle
• Cloud competition from Microsoft Azure and Google Cloud
• Potential market share erosion in cloud services

2. Regulatory:

• Ongoing FTC antitrust lawsuit
• Potential business practice changes or restructuring

Expert Consensus:

Of 48 analysts covering Amazon:

• 47 rate it as "Buy"
• 1 rates it as "Hold"
• 0 rate it as "Sell"

The most likely scenario points to Amazon reaching approximately $270-280 by end of 2025, driven by continued AWS growth, AI integration, and improved e-commerce profitability.

The S1 support level for AMZN Stock is $209.31 ,The R1 resistant level for AMZN Stock is $231.68.

As of the end of day on 2025-02-26, the price of AMZN Stock was $215.02.

The target price for AMZN Stock according to analyst rating is 268.91, with the highest price target at 306.00 and the lowest at 207.00. Analysts have a Strong Buy rating on AMZN Stock overall.

The market cap of AMZN is $2.3T.

Based on the provided data and recent market performance, here's a concise analysis of Amazon's valuation:

Current Valuation Metrics:

• P/E ratio has significantly improved from negative in 2022 to 52.4x in Q4 2023
• EV/EBITDA at 18.35x in Q4 2023, down from 39.25x in Q1 2022
• Price-to-Sales ratio at 2.77x, showing moderate valuation compared to historical levels

Financial Performance:

• Revenue grew 11.8% YoY to $169.96B in Q4 2023
• Net income nearly doubled to $10.62B in Q4 2023
• Operating margins improved significantly to 6.25% in Q4 2023

Growth Drivers:

• AWS continues leading cloud market with 30-35% share
• Advertising revenue grew 24% YoY
• Prime Video's new ad-supported model showing positive results

Market Position:

• Stock has risen 33% over past year
• Trading at $216.58, down 2.83% in latest session
• Current price shows slight overvaluation compared to fair value estimates of $179-181

Based on these metrics and recent performance, AMZN appears moderately overvalued at current levels. While the company shows strong operational improvements and maintains market leadership, the current price already reflects much of this positive momentum.

Amazon.com, Inc. provides a range of products and services to customers. The products offered through its stores include merchandise and content it has purchased for resale and products offered by third-party sellers. The Company’s segments include North America, International and Amazon Web Services (AWS). It serves consumers through its online and physical stores and focuses on selection, price, and convenience. Customers access its offerings through its Websites, mobile apps, Alexa, devices, streaming, and physically visiting its stores. It manufactures and sells electronic devices, including Kindle, Fire tablet, Fire TV, Echo, Ring, Blink, and eero, and it develops and produces media content. It serves developers and enterprises of all sizes, including start-ups, government agencies, and academic institutions, through AWS, which offers a broad set of on-demand technology services, including compute, storage, database, analytics, and machine learning, and other services.

Based on the provided data and market research, here's the price prediction for Amazon (AMZN) stock in 2030:

Amazon's stock price is projected to reach $430.50 by 2030, representing a 90% increase from current levels. This forecast is driven by three key factors:

1. Cloud Computing & AI Growth

• AWS continues to dominate cloud infrastructure with projected annual revenue exceeding $100 billion
• Strategic $4 billion investment in Anthropic strengthens AI capabilities
• Expected to maintain 12-13% growth rate in cloud services despite competition from Microsoft Azure

2. E-Commerce Evolution

• Revenue projected to reach $1.15 trillion by 2030
• Continued investments in logistics automation and robotics
• Expanding market share in emerging markets

3. Advertising Business Expansion

• Ad revenue growing at high teens rate annually
• Q4 2024 ad revenue reached $17.3 billion, showing 18% quarter-over-quarter growth

The price target is supported by:

• Net income projected to grow to $131 billion by 2030
• Enterprise value expected to reach $2.6 trillion
• P/E multiple likely to compress to 35x as company matures while maintaining growth

AMZN has a total of 1525000 employees.