AAPL

Apple Inc

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Advanced Chart

195.270

-6.090(-3.020%)

Overview
Forecast
Valuation
Earnings

Line

Candle

YTD

High

197.700

Open

193.665

VWAP

196.05

Vol

78.43M

Mkt Cap

2.92T

Low

193.460

Amount

15.38B

EV/EBITDA(TTM)

21.36

Total Shares

15.33B

2.97T

EV/OCF(TTM)

27.07

P/S(TTM)

7.41

Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. It operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+ and Apple TV+. Its products include iPhone 15 Pro, iPhone 15, iPhone 14, iPhone 13, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, and others. It also provides DarwinAI, which specializes in visual quality inspection using its Explainable AI platform.

Market Estimates

Earnings Estimates

Revenue

YoY Chg

EPS

YoYChg

FY2026Q1

FY2025Q4

FY2025Q3

129.09B

+3.85%

2.415

+0.62%

97.71B

+2.93%

1.661

+1.28%

88.69B

+3.39%

1.425

+1.8%

Estimates Revision

The market is revising Downward the revenue expectations for Apple Inc. (AAPL) for FY2025, with the revenue forecasts being adjusted by -0.5% over the past three months. During the same period, the stock price has changed by -20.96%.

Revenue Estimates for FY2025

Revise Downward

-0.5%

In Past 3 Month

EPS Estimates for FY2025

Revise Downward

-2%

In Past 3 Month

Stock Price

Go Down

-20.96%

In Past 3 Month

29 Analyst Rating

17.09% Upside

Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is 228.65 USD with a low forecast of 170.62 USD and a high forecast of 300.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

17 Buy

8 Hold

4 Sell

Moderate Buy

17.09% Upside

Current: 195.270

Low

170.62

Averages

228.65

High

300.00

17.09% Upside

Current: 195.270

Low

170.62

Averages

228.65

High

300.00

Wedbush

Daniel Ives

Buy

Reiterates

$270

2025-05-16

Reason

Wedbush

Daniel Ives

Price Target

$270

2025-05-16

Reiterates

Buy

Reason

Needham

Laura Martin

Strong Buy

Reiterates

$225

2025-05-02

Reason

Needham

Laura Martin

Price Target

$225

2025-05-02

Reiterates

Strong Buy

Reason

DA Davidson

Gil Luria

Strong Buy

Maintains

$230 → $250

2025-05-02

Reason

DA Davidson

Gil Luria

Price Target

$230 → $250

2025-05-02

Maintains

Strong Buy

Reason

DA Davidson analyst Gil Luria raised the firm's price target on Apple to $250 from $230 and keeps a Buy rating on the shares. The company reported solid fiscal Q2 earnings that were largely underscored by accelerating iPhone growth despite weaker than expected sales in China, the analyst tells investors in a research note. The firm says management noted they saw strong performance across Apple's various product segments during the quarter and improving prospects in China, and provided "some reassurance" surrounding tariff impacts and the expected headwind in the upcoming June quarter. DA Davidson views the earnings print as "better than feared" as iPhone "remains strong."

Jefferies

Edison Lee

Hold

Sell

Downgrades

$168 → $171

2025-05-02

Reason

Jefferies

Edison Lee

Price Target

$168 → $171

2025-05-02

Downgrades

Hold

Sell

Reason

Jefferies downgraded Apple to Underperform from Hold.

Rosenblatt

Barton Crockett

Strong Buy

Hold

Downgrades

$263 → $217

2025-05-02

Reason

Rosenblatt

Barton Crockett

Price Target

$263 → $217

2025-05-02

Downgrades

Strong Buy

Hold

Reason

Rosenblatt downgraded Apple to Neutral from Buy with a $217 price target.

Wedbush

Daniel Ives

Buy

Maintains

$250 → $270

2025-05-02

Reason

Wedbush

Daniel Ives

Price Target

$250 → $270

2025-05-02

Maintains

Buy

Reason

Wedbush raised the firm's price target on Apple to $270 from $250 and keeps an Outperform rating on the shares. The firm says that in Apple's earnings/conference call, the company delivered generally solid results with China geographically performing better than expectations and was flat year-over-year a significant improvement from the prior quarter. The elephant in the room continues to be the tariff tornado with Apple and Cook caught in the eye of the storm and Wedbush learned on the conference call that India will be the "life raft supply chain" that should help Apple navigate this unprecedented tense environment in China.

See All Ratings

Valuation Metrics

The current forward P/E ratio for Apple Inc (AAPL.O) is 26.91, compared to its 5-year average forward P/E of 26.87. For a more detailed relative valuation and DCF analysis to assess Apple Inc 's fair value, click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.

Fair

5Y Average PE

26.87

Current PE

26.91

Overvalued PE

29.90

Undervalued PE

23.84

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.

Fair

5Y Average EV/EBITDA

20.42

Current EV/EBITDA

21.13

Overvalued EV/EBITDA

22.79

Undervalued EV/EBITDA

18.05

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.

Fair

5Y Average PS

6.80

Current PS

7.03

Overvalued PS

7.74

Undervalued PS

5.86

Financials

Annual

Quarterly

FY2025Q2

YoY :

+5.08%

95.36B

Total Revenue

FY2025Q2

YoY :

+6.05%

29.59B

Operating Profit

FY2025Q2

YoY :

+4.84%

24.78B

Net Income after Tax

FY2025Q2

YoY :

+7.84%

1.65

EPS - Diluted

FY2025Q2

YoY :

+0.90%

20.88B

Free Cash Flow

FY2025Q2

YoY :

+1.01%

47.05

Gross Profit Margin - %

FY2025Q2

YoY :

-7.90%

24.60

FCF Margin - %

FY2025Q2

YoY :

-0.19%

25.99

Net Margin - %

FY2025Q2

YoY :

-2.83%

56.60

ROIC

Trading Trends

Insider

Insiders are Neutral. There are no significant trading trends over the last month.

Sold

0-3

Months

42.7M

USD

3-6

Months

25.3M

USD

6-9

Months

151.3M

USD

0-12

Months

3.1M

USD

Bought

0-3

0.0

USD

Months

3-6

0.0

USD

Months

6-9

0.0

USD

Months

0-12

0.0

USD

Months

Hedge Fund

Hedge Funds areSelling! The selling amount has increased 627479.28% over the last quarter.

Sold

0-3

Months

0.0

Volume

3-6

Months

14.8M

Volume

6-9

Months

2.4K

Volume

0-12

Months

785.5M

Volume

137

Bought

0-3

0.0

Volume

Months

3-6

6.5M

Volume

Months

6-9

0.0

Volume

Months

0-12

159

60.1M

Volume

Months

Congress Trading

Congress are Neutral. There are no significant trading trends over the last month.

Sold

0-3

Months

565.5K

USD

3-6

Months

32.7M

USD

6-9

Months

329.0K

USD

0-12

Months

194.5K

USD

Bought

0-3

694.5K

USD

Months

3-6

32.0K

USD

Months

6-9

170.0K

USD

Months

0-12

455.0K

USD

Months

Insider

Insiders are Neutral. There are no significant trading trends over the last month.

Sold

0-3

Months

42.7M

USD

3-6

Months

25.3M

USD

6-9

Months

151.3M

USD

0-12

Months

3.1M

USD

Bought

0-3

0.0

USD

Months

3-6

0.0

USD

Months

6-9

0.0

USD

Months

0-12

0.0

USD

Months

AAPL News & Events

Events Timeline

2025-05-23 (ET)

2025-05-23

12:11:17

Citi says Apple 25% tariff 'bear case' would be 4% incremental FY26 EPS headwind

2025-05-23

11:11:51

Apple's Cook called Texas Gov. to stop online child-safety legislation, WSJ says

2025-05-23

07:28:39

Trump threatens Apple with 'tariff of at least 25%' if iPhones not built in U.S.

News

8.5

05-24Yahoo Finance

PinnedEx-Apple Engineers Behind $200M Xnor Deal Launch ElastixAI, Secure $16M To Revolutionize AI Inference Across Devices

8.5

05-24CNBC

PinnedSteve Jobs once called designer Jony Ive his 'spiritual partner' at Apple—OpenAI just bought his tech startup for $6.4 billion

8.5

05-23Yahoo Finance

PinnedApple Rattled As OpenAI Acquires io to Develop AI Devices

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FAQ

What is Apple Inc (AAPL) stock price today?

The current price of AAPL is 195.27 USD — it has decreased -3.02 % in the last trading day.

AAPL

Market Estimates

Valuation Metrics

Forward PE

Forward EV/EBITDA

Forward PS

Financials

Trading Trends

AAPL News & Events

Events Timeline

News

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FAQ

What is Apple Inc (AAPL) stock price today?

What is Apple Inc (AAPL)'s business?

What is the price predicton of AAPL Stock?

What is Apple Inc (AAPL)'s revenue for the last quarter?

What is Apple Inc (AAPL)'s earnings per share (EPS) for the last quarter?

What changes have occurred in the market's expectations for Apple Inc (AAPL)'s fundamentals?

How many employees does Apple Inc (AAPL). have?

What is Apple Inc (AAPL) market cap?