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AAPL

AAPL Overview

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$

0.000

0.000(0.000%)

At close

0.000(0.000%)Aft-market

ET

$

0.000

0.000(0.000%)

At close

0.000(0.000%)Aft-market

ET

Overview Stock Price Prediction Technical Valuation Financials Earnings Should I Buy News & Events

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High

266.560

Open

258.160

VWAP

263.60

Vol

49.85M

Mkt Cap

3.80T

Low

257.810

Amount

13.14B

EV/EBITDA(TTM)

24.94

Total Shares

14.68B

EV

3.81T

EV/OCF(TTM)

28.15

P/S(TTM)

8.86

Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.

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Events Timeline

(ET)

2026-04-14

13:00:00

William Blair Says Amazon's Acquisition of GlobalStar Will Enhance Market Position

2026-04-14

08:20:00

Amazon and Apple Sign Satellite Connectivity Agreement

2026-04-10 (ET)

2026-04-10

16:10:00

S&P 500 Closes Slightly Lower on Friday Amid Oil Volatility

2026-04-10

12:00:00

Dow Jones Falls, Nasdaq Rises as Markets Mixed

2026-04-10

06:30:00

Apple Closes Unionized Retail Store in Maryland

News

NASDAQ.COM

22:03 PMNASDAQ.COM

PinnedApple's Stability Attracts Retiree Investors

Business Stability: Apple's core business is more predictable than many tech peers, and despite a 4% year-to-date stock decline, it generates tens of billions in sales during economic downturns, reflecting strong customer loyalty and market demand.
Diverse Revenue Streams: With over 2.5 billion active devices, Apple offers various subscription services including music and video streaming, which provide a growing source of recurring revenue, enhancing its cash flow stability and risk resilience.
Product Line Expansion: By introducing lower-priced products like the MacBook Neo, Apple is actively expanding its user base, while plans for a competitive iPhone Fold could further increase market share, positioning the company for future growth.
Dividend Growth Potential: Although Apple's dividend yield is only 0.4%, its 82.5% growth over the past decade and a conservative 15.6% cash payout ratio indicate the company has room for further increases, making it attractive for retirees seeking stable income.

Fool

Apple: A Stable Investment for Retirees

Business Stability: Despite a 4% year-to-date decline, Apple's core business remains predictable, generating tens of billions in sales even during recessions, showcasing strong customer loyalty and frequent device upgrades.
Diverse Revenue Streams: With over 2.5 billion active devices in its ecosystem, Apple offers subscriptions for music, video, fitness, and more, creating a stable source of recurring revenue that enhances financial resilience.
Market Expansion Strategy: By introducing lower-priced products like the MacBook Neo and the upcoming iPhone Fold, Apple is actively expanding its user base, aiming to attract more consumers and increase market share.
Dividend Growth Potential: Although Apple's dividend yield is only 0.4%, it has grown by 82.5% over the past decade, and a conservative cash payout ratio of 15.6% suggests room for further increases in dividends.

Fool

Apple's Unique Approach to AI Strategy

AI Competitiveness Analysis: Apple's performance in the AI sector appears weak compared to competitors, with Google's Gemini model being utilized by hundreds of millions and integrated into its search tools, while Apple's Siri updates have not met expectations, highlighting its disadvantages in AI competition.
Capital Expenditure Comparison: While Meta, Microsoft, Alphabet, and Amazon plan to invest about $650 billion in AI in 2025, Apple's capital expenditure is less than $13 billion, indicating a conservative approach that may impact its future market competitiveness.
Sales Growth Highlights: Apple reported a 16% increase in sales in Q1, reaching nearly $144 billion, driven primarily by strong demand for the iPhone 17 and a 14% rise in service revenue, demonstrating the resilience and profitability of its core business.
AI Collaboration Potential: Apple's partnership with Google will enable Siri to utilize Gemini as its foundational AI model, reportedly costing around $1 billion annually, allowing Apple to enhance Siri's capabilities without significantly increasing capital expenditures.

NASDAQ.COM

22:04 PMNASDAQ.COM

Apple's Strategic Position in AI Competition

AI Investment Comparison: Apple’s capital expenditures of less than $13 billion in fiscal 2025 starkly contrast with the projected $650 billion that Meta, Microsoft, Alphabet, and Amazon will collectively invest in AI, indicating a potentially disadvantageous position for Apple in the AI race.
Siri Upgrade Plans: Apple is set to integrate Google’s Gemini model into Siri, enhancing its AI capabilities, with an estimated annual payment of $1 billion to Alphabet, which could significantly improve Siri's functionality and user experience, thereby boosting market competitiveness.
Sales Growth Momentum: In Q1, Apple reported a 16% increase in sales to nearly $144 billion, driven by strong demand for the iPhone 17 and a 14% rise in service revenue, demonstrating the company's robust performance in its core device sales.
Long-term Investment Confidence: Although Apple’s AI performance lags behind competitors, its focus on device sales may yield higher profit margins, suggesting that investors should allow more time for Apple’s AI strategy to unfold and assess its potential impact.

CNBC

Amazon's Acquisition of Globalstar Boosts Space Ventures

Core Business Growth: Amazon's stock has risen nearly 7.7% year-to-date, making it a standout performer among the 'Magnificent Seven,' reflecting strong growth in its e-commerce and cloud computing sectors, which solidifies its market leadership.
Space Business Expansion: Amazon announced the completion of its acquisition of Globalstar, valuing the deal at $90 per share, which will enhance its low-Earth orbit satellite project by providing direct service for emergency communications.
New Business Synergy: The partnership with Apple to integrate Globalstar's satellite connectivity into iPhones and Apple Watches is expected to enhance user experience and expand market share, further driving Amazon's diversification strategy.
Traditional Banking Sector Watch: While Sethi focuses on Amazon, traditional banking stocks like JPMorgan and Blackstone are also performing well, particularly JPMorgan, which beat first-quarter earnings expectations, indicating strong activity and growth potential in the overall financial market.

CNBC

Ford EV Executive Departure Amid Restructuring

Executive Departure: Doug Field, Ford's chief of electric vehicles, digital, and design, is set to leave the company within a month, a move that may impact the execution of Ford's electric vehicle strategy amid ongoing executive restructuring.
New Organizational Structure: Ford has established a 'Product Creation and Industrialization' unit led by COO Kumar Galhotra, aimed at integrating Field's responsibilities to support the company's goal of achieving an 8% adjusted EBIT margin by 2029.
Product Refresh Plans: Ford plans to refresh 80% of its North American portfolio and 70% of its global portfolio by 2029, including a new midsize pickup based on the 'Universal Electric Vehicle' platform, indicating a proactive approach in the electric vehicle market.
Software and Electrical Architecture: By 2030, Ford aims for 90% of its global nameplates to offer electrified powertrains, with plans to introduce updated electrical architectures and user experiences, enhancing digital services and product quality to drive the company's transformation.

Wall Street analysts forecast AAPL stock price to rise

27 Analyst Rating

Wall Street analysts forecast AAPL stock price to rise

17 Buy

9 Hold

1 Sell

Moderate Buy

Current: 0.000

Low

239.00

Averages

306.89

High

350.00

Current: 0.000

Low

239.00

Averages

306.89

High

350.00

BofA

Buy

maintain

$320 -> $325

AI Analysis

2026-04-14

New

Reason

BofA

Price Target

$320 -> $325

AI Analysis

2026-04-14

New

maintain

Buy

Reason

BofA raised the firm's price target on Apple to $325 from $320 and keeps a Buy rating on the shares ahead of fiscal Q2 earnings due after market close on Thursday, April 30. The firm, which sees upside to Street estimates given continued strong sales of iPhone and double-digit growth in Services revenue, forecasts Q2 revenue and EPS of $113B and $2.00, respectively.

Evercore ISI

Amit Daryanani

Outperform

maintain

$330

2026-04-07

Reason

Evercore ISI

Amit Daryanani

Price Target

$330

2026-04-07

maintain

Outperform

Reason

After Nikkei reported this morning that Apple may delay the launch of its first ever foldable iPhone due to engineering challenges, Evercore ISI analyst Amit Daryanani noted that the news service has "historically run stories on iPhone production cuts/raises that have not consistently proven accurate." The firm, which expects the launch of Apple's new foldable iPhone to remain slated for a September release and would be surprised by any material delay, keeps an Outperform rating and $330 price target on Apple shares.

Unlock Full Analyst Thesis， Get the complete breakdown of rating reason for AAPL

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Valuation Metrics

The current forward P/E ratio for Apple Inc (AAPL.O) is 30.30, compared to its 5-year average forward P/E of 27.69. For a more detailed relative valuation and DCF analysis to assess Apple Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.

dotted line Image

5Y Average PE

27.69

Current PE

30.30

Overvalued PE

30.62

Undervalued PE

24.76

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.

dotted line Image

5Y Average EV/EBITDA

21.12

Current EV/EBITDA

20.52

Overvalued EV/EBITDA

23.45

Undervalued EV/EBITDA

18.79

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.

dotted line Image

5Y Average PS

7.15

Current PS

7.66

Overvalued PS

8.10

Undervalued PS

6.21

Financials

AI Analysis

Annual

Quarterly

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Frequently Asked Questions

What is Apple Inc (AAPL) stock price today?

The current price of AAPL is 266.43 USD — it has increased 2.94

What is Apple Inc (AAPL)'s business?

Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.

What is the price predicton of AAPL Stock?

Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is306.89 USD with a low forecast of 239.00 USD and a high forecast of 350.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Apple Inc (AAPL)'s revenue for the last quarter?

Apple Inc revenue for the last quarter amounts to 143.76B USD, increased 15.65

What is Apple Inc (AAPL)'s earnings per share (EPS) for the last quarter?

Apple Inc. EPS for the last quarter amounts to 2.84 USD, increased 18.33

How many employees does Apple Inc (AAPL). have?

Apple Inc (AAPL) has 166000 emplpoyees as of April 15 2026.

What is Apple Inc (AAPL) market cap?

Today AAPL has the market capitalization of 3.80T USD.