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AAPL Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
OverviewStock Price PredictionTechnicalValuationFinancialsEarningsShould I BuyNews & Events
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Intellectia

Loading chart...

High
261.555
Open
260.790
VWAP
259.70
Vol
49.66M
Mkt Cap
3.82T
Low
257.250
Amount
12.90B
EV/EBITDA(TTM)
25.18
Total Shares
14.68B
EV
3.85T
EV/OCF(TTM)
28.42
P/S(TTM)
8.91
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
Show More

Events Timeline

(ET)
2026-03-06
08:40:00
New
Socket Mobile Scanning Solutions Compatible with Apple's iPhone 17e
select
2026-03-05 (ET)
2026-03-05
14:20:00
OpenAI Annualized Revenue Exceeds $25 Billion
select
2026-03-05
05:50:00
UBS: Apple iPhone Shipments Decline 37% in January
select
2026-03-04 (ET)
2026-03-04
16:20:00
U.S. Service Sector Expansion Boosts Stocks
select
2026-03-04
16:10:00
Tech Industry Voices Concern Over Defense Secretary's Supply Chain Risk Declaration
select
link
2026-03-04
12:50:00
Apple Launches MacBook Neo at $599
select
2026-03-04
12:00:00
Markets Rise Amid Geopolitical Headlines
select
2026-03-04
09:30:00
Apple Unveils All-New MacBook Neo Starting at $599
select

News

Fool
8.5
03-04Fool
PinnedApple's iPhone 17e Pricing Strategy Analysis
  • Market Share Battle: In 2025, the iPhone became the top-selling smartphone, capturing 20% of the market share, and despite facing competitive pressures, Apple maintained high profits, demonstrating its strong competitive edge in the premium market.
  • New Product Launch: At the spring event, Apple introduced the iPhone 17e with a starting price of $599, maintaining this price despite rising memory and storage chip costs, thereby attracting more consumers and enhancing market competitiveness.
  • Supply Chain Advantage: Apple's strategy of securing multi-year agreements with suppliers allows it to manage price fluctuations effectively, ensuring production capacity and maintaining stable product pricing in a high-cost environment, further solidifying its market position.
  • Long-term Shareholder Benefits: The pricing strategy of the iPhone 17e will enhance Apple's competitiveness in price-sensitive markets, likely attracting more users into the Apple ecosystem, which will promote sales of subsequent products and services, ultimately benefiting shareholders in the long run.
stocktwits
7.5
06:10 AMstocktwits
Burry Suggests Apple Acquire Anthropic Amid AI Competition
  • Acquisition Proposal: Investor Michael Burry suggests that Apple should acquire AI startup Anthropic, citing its cultural fit and imminent cash flow positivity, which could help Apple close the gap with its competitors in the AI sector.
  • AI Investment Pressure: Adobe's revenue growth has stagnated, leading analysts to believe its efforts in AI are insufficient to compete with rivals like Canva and Figma, prompting Burry to recommend that Adobe acquire AI image generation platform Midjourney to enhance its creative capabilities.
  • Financial Position: As of the end of December, Apple held over $45 billion in cash, indicating its acquisition potential, while Adobe reported $5.4 billion in cash and cash equivalents by the end of November, suggesting it also has the capacity for strategic acquisitions.
  • Market Reaction: Despite Apple's stock rising 10.7% over the past year, Adobe's shares have fallen 36.2%, reflecting differing market expectations regarding the two companies' performances in AI, and Burry's comments may further influence investor sentiment.
Fool
8.5
04:06 AMFool
Netflix Dodges Massive Debt Crisis Amid Market Fluctuations
  • Stock Volatility: Netflix's shares rose 15.3% in February 2026, despite experiencing two 9.1% price drops, reflecting market uncertainty and investor sentiment fluctuations.
  • Acquisition Plan Canceled: By officially canceling its $83 billion bid for Warner Bros. Discovery, Netflix avoided a potential debt burden exceeding $70 billion, thereby alleviating financial pressure and maintaining a healthier balance sheet.
  • Ongoing Competitive Pressure: Despite dodging a massive debt crisis, Netflix still faces significant content spending pressures from competitors like Disney, Amazon, and Apple, necessitating the development of new strategies to retain market share.
  • Growth Potential: With its ad-supported tier and live events attracting new viewers, Netflix's current P/E ratio of 39 times earnings, while lower than last summer's 62.5 times, indicates substantial future profit potential and investment opportunities.
NASDAQ.COM
8.5
04:04 AMNASDAQ.COM
Netflix Cancels $83 Billion Bid for Warner Bros Discovery
  • Stock Surge: In February 2026, Netflix's stock rose by 15.3% primarily due to the company's decision to drop its $83 billion bid for Warner Bros Discovery, alleviating investor concerns over the potential debt burden.
  • Debt Risk Avoidance: Had the acquisition proceeded, Netflix would have faced over $70 billion in new debt, potentially multiplying its debt load by 5 to 6 times, which poses a significant risk for a company with $9 billion in cash reserves and $13.5 billion in long-term debt.
  • Competitive Pressure: Despite dodging a massive debt, Netflix still faces intense competition from Disney, Amazon, and Apple, necessitating a more effective growth strategy to maintain its market position in the evolving streaming landscape.
  • Growth Opportunities: Netflix has potential growth avenues in ad-supported streaming, live events, sports coverage, podcasts, and video games, which management can leverage to enhance performance and restore shareholder confidence.
Yahoo Finance
8.5
03-05Yahoo Finance
F1 Partners with Apple TV for Exclusive Streaming
  • Exclusive Streaming Partnership: F1 has announced a partnership with Apple TV for exclusive streaming, set to launch in March, marking a significant shift in F1's presence in the U.S. market and enhancing its digital influence.
  • New Features Unveiled: The new platform will introduce several innovative streaming features aimed at enhancing user experience, attracting a younger audience, and further expanding F1's viewer base and market share.
  • Strategic Market Shift: By collaborating with Apple, F1 can leverage Apple's technological advantages to improve the visual presentation of races while using data analytics to optimize content, thereby increasing viewer engagement.
  • Enhanced Industry Impact: This move positions F1 more favorably in the competitive sports streaming market, likely attracting greater attention from advertisers and sponsors, which could drive overall revenue growth.
NASDAQ.COM
8.5
03-05NASDAQ.COM
Apple Music Introduces AI Transparency Tags for Songs
  • AI Transparency Tags Launch: Apple Music is set to introduce new transparency tags that allow distributors to indicate whether artificial intelligence was involved in the creation of songs, aiming to enhance transparency for listeners and industry partners regarding AI usage in music production.
  • Metadata Tag Functionality: The new tags will cover elements such as artwork, music tracks, lyrics, and accompanying music videos, with distributors having the option to voluntarily flag AI-generated or AI-assisted content when submitting music, thereby improving content traceability.
  • Industry Consistency Challenges: The system relies on labels and distributors voluntarily identifying AI involvement, raising questions about the consistency of its application, which could impact the actual effectiveness of transparency.
  • Competitor Dynamics: Rival Spotify is reportedly exploring a similar transparency tag strategy, while other platforms like Deezer are experimenting with automated AI detection tools, although building highly accurate systems remains a challenge for the industry.
Wall Street analysts forecast AAPL stock price to rise
27 Analyst Rating
Wall Street analysts forecast AAPL stock price to rise
17 Buy
9 Hold
1 Sell
Moderate Buy
Current: 0.000
sliders
Low
239.00
Averages
306.89
High
350.00
Current: 0.000
sliders
Low
239.00
Averages
306.89
High
350.00
Rosenblatt
Barton Crockett
Neutral
maintain
$267 -> $268
AI Analysis
2026-03-05
New
Reason
Rosenblatt
Barton Crockett
Price Target
$267 -> $268
AI Analysis
2026-03-05
New
maintain
Neutral
Reason
Rosenblatt analyst Barton Crockett raised the firm's price target on Apple to $268 from $267 and keeps a Neutral rating on the shares. The firm says Apple "dove into low-end competition" with the Neo targeting the Chromebook market and a new low-end iPhone 17e. Memory cost pressures for Apple's premium priced products are a "modest" percent of build of materials, the analyst tells investors in a research note. As such, Rosenblatt is more confident that Apple can perform well versus its margin guidance for the March quarter. Apple "executes admirably, but trades at a meaningful premium," contends the firm.
UBS
Neutral
maintain
$28
2026-03-04
New
Reason
UBS
Price Target
$28
2026-03-04
New
maintain
Neutral
Reason
Apple's App Store revenue improved in February vs. January, but was still in the single-digits, UBS tells investors in a research note. The firm has a Neutral rating and $28 price target on the shares.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for AAPL
Unlock Now

Valuation Metrics

The current forward P/E ratio for Apple Inc (AAPL.O) is 32.85, compared to its 5-year average forward P/E of 27.54. For a more detailed relative valuation and DCF analysis to assess Apple Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
27.54
Current PE
32.85
Overvalued PE
30.60
Undervalued PE
24.47

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average EV/EBITDA
21.03
Current EV/EBITDA
25.21
Overvalued EV/EBITDA
23.40
Undervalued EV/EBITDA
18.65

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
7.10
Current PS
8.84
Overvalued PS
8.07
Undervalued PS
6.13

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Frequently Asked Questions

What is Apple Inc (AAPL) stock price today?

The current price of AAPL is 260.29 USD — it has decreased -0.85

What is Apple Inc (AAPL)'s business?

Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.

What is the price predicton of AAPL Stock?

Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is306.89 USD with a low forecast of 239.00 USD and a high forecast of 350.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Apple Inc (AAPL)'s revenue for the last quarter?

Apple Inc revenue for the last quarter amounts to 143.76B USD, increased 15.65

What is Apple Inc (AAPL)'s earnings per share (EPS) for the last quarter?

Apple Inc. EPS for the last quarter amounts to 2.84 USD, increased 18.33

How many employees does Apple Inc (AAPL). have?

Apple Inc (AAPL) has 166000 emplpoyees as of March 06 2026.

What is Apple Inc (AAPL) market cap?

Today AAPL has the market capitalization of 3.82T USD.