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HAS Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

Loading chart...

High
95.090
Open
94.240
VWAP
94.66
Vol
147.51K
Mkt Cap
13.37B
Low
93.870
Amount
13.96M
EV/EBITDA(TTM)
12.26
Total Shares
140.69M
EV
15.79B
EV/OCF(TTM)
17.67
P/S(TTM)
2.85
Hasbro, Inc. is a game, intellectual property (IP) and toy company. The Company delivers play experiences to kids, families, and fans around the world, through physical and digital games, video games, and toys, among others. Its Consumer Products segment engages in the sourcing, marketing and sales of toy and game products around the world. Its Wizards of the Coast and Digital Gaming segment engages in the promotion of the Company's brands through the development of trading cards, role-playing and digital game experiences based on Hasbro and Wizards of the Coast games. Its Entertainment segment engages in the development and production of Hasbro-branded entertainment content, including film, television, children’s programming, digital content and live entertainment focused on Hasbro-owned properties. Its portfolio of brands includes MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.
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Events Timeline

(ET)
2026-03-02
10:30:00
Trump Confirms Major Military Operations Against Iran
select
2026-02-27 (ET)
2026-02-27
13:20:00
Hasbro Sues for Refunds of Trump's IEEPA Tariffs
select
link

News

CNBC
9.5
03-10CNBC
Lego Reports 12% Revenue Growth for Fiscal Year 2025
  • Significant Revenue Growth: Lego achieved a revenue of 83.5 billion Danish kroner (approximately $12.9 billion) for fiscal year 2025, marking a 12% increase that showcases the company's strong performance in the toy industry, outpacing the overall market growth of 7%.
  • Operating Profit Increase: The company's operating profit rose by 18% year-over-year to 22 billion Danish kroner (about $3.4 billion), indicating successful cost management and market demand strategies that further solidify its market position.
  • Product Line Expansion: Lego launched its largest portfolio ever with 860 new products, about half of which are entirely new series, covering various popular culture themes that attract a broader consumer base, particularly adult buyers who account for 25% to 30% of global toy sales.
  • Supply Chain Optimization: By establishing factories in Mexico, Hungary, and Vietnam, Lego has enhanced supply chain efficiency, reduced delivery times, and lowered costs, allowing for quick responses to market demand fluctuations and strengthening its competitive edge.
NASDAQ.COM
8.0
03-09NASDAQ.COM
Analysis of Hasbro Options Trading
  • Options Selling Risk: Selling puts on Hasbro does not provide the same upside potential as owning shares, as the seller only acquires shares if the contract is exercised, which requires the stock to fall to $72.50, a 22.1% drop.
  • Yield Comparison: With Hasbro's current share price at $93.26, the annualized 4% return from selling puts exceeds the 3% annualized dividend, indicating that selling options may be more attractive, though it carries significant downside risk if the stock price declines.
  • Dividend Uncertainty: Dividend amounts are generally unpredictable and influenced by company profitability fluctuations; analyzing Hasbro's dividend history chart can help assess the sustainability of recent dividends and set realistic yield expectations for investors.
  • Market Trading Dynamics: On Monday, the put volume among S&P 500 components reached 1.08 million contracts, matching call volume, resulting in a put:call ratio of 0.72, indicating higher demand for puts than the long-term median of 0.65, reflecting investor concerns about potential market downturns.
Newsfilter
8.5
03-05Newsfilter
Hasbro Announces $400 Million 4.65% Notes Offering
  • Offering Size: Hasbro has announced a registered public offering of $400 million in 4.650% Notes due 2031, expected to settle on March 12, 2026, indicating the company's strong capital market financing capabilities.
  • Use of Proceeds: The offering is projected to yield net proceeds of $397 million, which Hasbro intends to utilize for general corporate purposes, including redeeming or repaying outstanding debt, thereby optimizing its capital structure and reducing financial costs.
  • Underwriting Team: The offering is being managed by BofA Securities, J.P. Morgan, Citigroup Global Markets, and Scotia Capital, reflecting strong market confidence in Hasbro and robust support for its financing efforts.
  • Compliance Statement: Hasbro emphasizes that this offering does not constitute an offer to sell or solicit any securities, ensuring compliance with relevant securities laws and maintaining transparency and regulatory adherence in the capital markets.
seekingalpha
8.5
03-05seekingalpha
Hasbro Prices $400 Million Public Offering of 4.650% Notes Due 2031
  • Bond Offering Size: Hasbro announced a public offering of $400 million in notes at a 4.650% interest rate, expected to settle on March 12, 2026, indicating the company's proactive approach to financing.
  • Use of Net Proceeds: The company anticipates receiving $397 million in net proceeds after underwriting discounts, which it plans to use for general corporate purposes, including redeeming or repaying outstanding debt, thereby improving its financial structure.
  • Interest Payment Schedule: Interest on the notes will accrue from March 12, 2026, with semi-annual payments commencing on September 12, 2026, ensuring a stable return for investors.
  • Registration Statement Compliance: The bond offering is conducted under an effective shelf registration statement filed with the SEC, reflecting the company's commitment to transparency and regulatory compliance.
CNBC
4.5
03-04CNBC
Target Revamps Merchandise Strategy to Attract Shoppers
  • Merchandise Strategy Overhaul: Target plans to revamp its merchandise strategy over the next year, expecting net sales to rise about 2% compared to last year, addressing the challenge of four consecutive quarters of declining customer traffic.
  • Fresh Food Expansion: The company will expand the square footage dedicated to fresh foods, planning to double the space in over half of its remodeled stores, aiming to attract more customers for one-stop shopping.
  • Beauty Product Upgrade: Target will launch a 'Beauty Studio' in over 600 stores, replacing its partnership with Ulta Beauty, focusing on prestige beauty brands to attract younger consumers and boost sales.
  • Home Goods Reconstruction: With home goods sales declining nearly 7% year-over-year, Target plans to rebuild the display area for these products over the next few years, expecting to redesign 75% of its home decor items to regain market competitiveness.
Yahoo Finance
5.0
03-02Yahoo Finance
HPREMIUM CEO Sells 196,411 Shares
  • Executive Sell-off: HPREMIUM CEO Christian P Cocks sold 196,411 shares on February 26, 2026, which may raise concerns about the company's future prospects, as executive sell-offs are often perceived as a lack of confidence in the company.
  • Market Reaction Anticipation: Such executive sell-off actions could lead to a decline in investor confidence in HPREMIUM, potentially affecting stock performance, especially in the current market environment where investors are highly sensitive to corporate governance and executive behavior.
  • Shareholding Structure Change: Following this sale, Cocks' ownership stake will significantly decrease, which may impact his influence in company decisions and potentially affect the strategic direction of the company.
  • Investor Focus: The market will closely monitor HPREMIUM's subsequent financial performance and further actions from executives to assess the potential long-term impacts of this sell-off on the company's development.
Wall Street analysts forecast HAS stock price to rise
9 Analyst Rating
Wall Street analysts forecast HAS stock price to rise
7 Buy
1 Hold
1 Sell
Moderate Buy
Current: 0.000
sliders
Low
90.00
Averages
95.71
High
100.00
Current: 0.000
sliders
Low
90.00
Averages
95.71
High
100.00
Wells Fargo
Equal Weight
initiated
$98
AI Analysis
2026-03-10
New
Reason
Wells Fargo
Price Target
$98
AI Analysis
2026-03-10
New
initiated
Equal Weight
Reason
Wells Fargo initiated coverage of Hasbro with an Equal Weight rating and $98 price target. The toy industry growth is challenged and Hasbro is losing share in key categories, the analyst tells investors in a research note. Wells sees a balanced risk/reward at current share levels.
UBS
Buy
maintain
$99 -> $110
2026-03-05
Reason
UBS
Price Target
$99 -> $110
2026-03-05
maintain
Buy
Reason
UBS raised the firm's price target on Hasbro to $110 from $99 and keeps a Buy rating on the shares. The increased price target is supported by a stronger-than-expected Q4, a 2026 outlook that leaves room for gaming upside, and a solid entertainment release slate, the analyst tells investors in a research note. Lower tariffs could add roughly 9c-10c to EPS, though potential increases in logistics and freight costs tied to geopolitical uncertainty may offset some of the benefit, the firm says.
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Valuation Metrics

The current forward P/E ratio for Hasbro Inc (HAS.O) is 16.28, compared to its 5-year average forward P/E of 16.58. For a more detailed relative valuation and DCF analysis to assess Hasbro Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
16.58
Current PE
16.28
Overvalued PE
19.42
Undervalued PE
13.74

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average EV/EBITDA
11.54
Current EV/EBITDA
11.09
Overvalued EV/EBITDA
12.88
Undervalued EV/EBITDA
10.19

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
1.93
Current PS
2.50
Overvalued PS
2.25
Undervalued PS
1.61

Financials

AI Analysis
Annual
Quarterly

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Whales Holding HAS

A
Algert Global LLC
Holding
HAS
+15.40%
3M Return
E
Epoch Investment Partners, Inc.
Holding
HAS
+6.94%
3M Return
C
Cooke & Bieler, L.P.
Holding
HAS
+2.27%
3M Return
I
Interval Partners, LP
Holding
HAS
+1.34%
3M Return
S
Signature Estate & Investment Advisors, LLC
Holding
HAS
+1.02%
3M Return
H
Henssler Asset Management LLC
Holding
HAS
+0.17%
3M Return

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Frequently Asked Questions

What is Hasbro Inc (HAS) stock price today?

The current price of HAS is 95.025 USD — it has decreased -0.05

What is Hasbro Inc (HAS)'s business?

Hasbro, Inc. is a game, intellectual property (IP) and toy company. The Company delivers play experiences to kids, families, and fans around the world, through physical and digital games, video games, and toys, among others. Its Consumer Products segment engages in the sourcing, marketing and sales of toy and game products around the world. Its Wizards of the Coast and Digital Gaming segment engages in the promotion of the Company's brands through the development of trading cards, role-playing and digital game experiences based on Hasbro and Wizards of the Coast games. Its Entertainment segment engages in the development and production of Hasbro-branded entertainment content, including film, television, children’s programming, digital content and live entertainment focused on Hasbro-owned properties. Its portfolio of brands includes MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.

What is the price predicton of HAS Stock?

Wall Street analysts forecast HAS stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for HAS is95.71 USD with a low forecast of 90.00 USD and a high forecast of 100.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Hasbro Inc (HAS)'s revenue for the last quarter?

Hasbro Inc revenue for the last quarter amounts to 1.45B USD, increased 31.25

What is Hasbro Inc (HAS)'s earnings per share (EPS) for the last quarter?

Hasbro Inc. EPS for the last quarter amounts to 1.43 USD, decreased -672.00

How many employees does Hasbro Inc (HAS). have?

Hasbro Inc (HAS) has 4520 emplpoyees as of March 11 2026.

What is Hasbro Inc (HAS) market cap?

Today HAS has the market capitalization of 13.37B USD.