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WIX Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

Loading chart...

High
42.800
Open
41.440
VWAP
41.93
Vol
3.18M
Mkt Cap
1.78B
Low
40.510
Amount
133.16M
EV/EBITDA(TTM)
5.26
Total Shares
41.85M
EV
882.88M
EV/OCF(TTM)
1.71
P/S(TTM)
1.17
Wix.com Ltd. (Wix) is an Israel-based company engaged in the provision of a web development platform enabling businesses and organizations to take businesses, brands, and workflow online. The Company provides solutions that business owners can use to operate various aspects of their business online, such as selling goods, taking reservations, and scheduling and confirming appointments. These applications provide Wix registered users a bespoke front-end for customers visiting their Website, as well as a back-end management dashboard. The Company has developed these software applications for businesses in specific verticals, including retail and online stores, service providers, hotel and property management, music, and restaurants. These vertical applications are integrated into the Company's Website templates or can be installed on any existing Website and set up by the user and without the need to write code.
Show More

Events Timeline

(ET)
2026-06-15
09:30:00
Wix Partners with Microsoft to Integrate Harmony into Microsoft 365
select
2026-06-11 (ET)
2026-06-11
12:30:00
Wix.com Shares Down 6.8% to $43.06
select

News

Newsfilter
9.5
06-19Newsfilter
PinnedWix.com Shares Plunge 27% Prompting Investigation
  • Stock Price Plunge: Wix.com shares fell 27% on May 13, 2026, following the Q1 earnings announcement, resulting in a market cap loss exceeding $1.1 billion, reflecting severe investor concerns about the company's future profitability.
  • Surging Operating Expenses: The company reported a 46% year-over-year increase in operating expenses, with non-GAAP sales and marketing costs reaching $190.7 million, an 88% rise, causing non-GAAP operating margins to collapse from 21% to just 5%.
  • Legal Investigation Initiated: In response to the drastic market reaction, Hagens Berman law firm has launched an investigation into whether Wix misled investors in its financial disclosures, potentially violating federal securities laws.
  • AI Strategic Challenges: Wix faces competitive pressure from AI-native tools, and despite launching AI initiatives Base44 and Harmony to counteract this trend, investor disappointment over high upfront costs has negatively impacted market confidence.
PRnewswire
9.5
06-19PRnewswire
Wix.com Shares Plunge 27% Prompting Investigation
  • Financial Performance Decline: Wix.com reported a 46% year-over-year increase in operating expenses in Q1 2026, leading to a 27% drop in share price and over $1.1 billion in market cap loss, raising significant concerns about the company's ability to defend its core business.
  • Investor Confidence Shaken: The aggressive front-loading of AI project costs (Base44 and Harmony) resulted in an 88% year-over-year surge in sales and marketing expenses to $190.7 million, causing Wix's non-GAAP operating margin to plummet from 21% to just 5%, intensifying market worries about profitability.
  • Legal Investigation Initiated: Hagens Berman law firm has launched an investigation into Wix, focusing on whether the company misled investors in its financial disclosures, potentially violating federal securities laws, which has further unsettled investors.
  • AI Strategy Challenges: Wix faces competitive threats from AI-native tools, and despite the company's commitment to innovation-driven growth, the market's reaction to its front-loaded AI spending indicates deep skepticism regarding its future profitability.
Globenewswire
7.0
06-15Globenewswire
Wix.com Under Investigation for Securities Fraud Following 27% Stock Drop
  • Significant Stock Drop: Wix.com reported disappointing Q1 2026 earnings on May 13, leading to a 27% decline in stock price from $75.88 to $55.32, indicating a loss of competitiveness in the professional developer market.
  • Securities Fraud Investigation: Bleichmar Fonti & Auld LLP is investigating whether Wix made false statements to investors regarding demand, AI competition, and its ability to deliver new products, potentially undermining investor confidence and decision-making.
  • Insufficient Product Innovation: Wix acknowledged that its new AI platform, Wix Harmony, has “holes” and “missing capabilities,” and delays in product updates may drive professional developers to use competing AI tools, adversely affecting market share.
  • Legal Options for Investors: Investors are encouraged to contact BFA Law to understand their rights in this case, with BFA offering legal representation on a contingency basis, emphasizing their commitment to protecting investor interests.
Yahoo Finance
7.5
06-13Yahoo Finance
Wix.com Ltd. Stock Investment Outlook Analysis
  • Strong Financial Performance: Wix.com Ltd. generated nearly $2 billion in FY2025 revenue, reflecting a 13% year-over-year increase, while producing over $600 million in free cash flow, demonstrating high profitability despite increased investment spending.
  • AI Platform Potential: The recently acquired AI-driven platform Base44 surpassed $100 million in ARR within less than a year of launch, with management believing this acquisition significantly expands Wix's addressable market into app development and enterprise workflows.
  • Buyback Program: The company announced a massive $2 billion buyback program, representing approximately 40-45% of its market capitalization, which not only boosts shareholder confidence but could also enhance earnings per share, attracting further investor interest.
  • Market Competitiveness: Despite a 73.21% decline in WIX's stock price since the last coverage, management emphasizes the resilience of its core business and the growth potential of Base44, indicating that investments in AI could yield long-term returns.
Globenewswire
7.0
06-12Globenewswire
Wix.com Under Investigation for Securities Fraud Following 27% Stock Drop
  • Securities Fraud Investigation: Bleichmar Fonti & Auld LLP is investigating Wix.com for potential securities fraud due to misleading statements about demand, AI competition, and product delivery capabilities, which may have led to significant investor losses.
  • Significant Stock Drop: On May 13, 2026, Wix reported Q1 earnings that fell short of market expectations, causing its stock price to plummet from $75.88 to $55.32, a 27% decline that reflects growing concerns about the company's future growth prospects.
  • Product Delivery Issues: Wix acknowledged that its new AI platform, Wix Harmony, has “holes” and “missing capabilities,” and delays in delivering product updates to professional developer customers have further weakened its competitive position in the market.
  • Legal Options for Investors: Investors are encouraged to contact BFA Law to understand their legal rights in this case, with BFA offering representation on a contingency fee basis, highlighting their commitment to protecting investor interests.
Globenewswire
7.0
06-12Globenewswire
Wix.com Under Investigation for Possible Securities Violations
  • Earnings Miss: In Q1 2026, Wix reported earnings and revenue below consensus expectations, with a decline in operating margins attributed to weakness in its professional developer business, resulting in a 27% drop in share price on May 13.
  • Increased Competitive Pressure: Wix acknowledged that its professional developer customers are turning to competing AI tools, and its new Wix Harmony platform has “holes” and “missing capabilities,” which has caused the company to fall behind in meeting developer needs, further impacting market confidence.
  • Organizational Restructuring Impact: On June 8, 2026, Wix announced a restructuring that includes a 20% workforce reduction and lowered financial expectations for 2026, which is expected to reduce bookings by about $50 million and revenue by around $25 million, leading to an 8% decline in share price.
  • Pessimistic Outlook: Wix has downgraded its full-year bookings growth forecast from mid-teens to low-teens percentage rates, and revenue growth expectations for both the second quarter and full year have also been lowered, indicating ongoing challenges for the company.
Wall Street analysts forecast WIX stock price to rise
19 Analyst Rating
Wall Street analysts forecast WIX stock price to rise
18 Buy
1 Hold
0 Sell
Strong Buy
Current: 0.000
sliders
Low
135.00
Averages
172.24
High
210.00
Current: 0.000
sliders
Low
135.00
Averages
172.24
High
210.00
JPMorgan
NULL
to
Underweight
downgrade
$86 -> $62
AI Analysis
2026-06-18
New
Reason
JPMorgan
Price Target
$86 -> $62
AI Analysis
2026-06-18
New
downgrade
NULL
to
Underweight
Reason
JPMorgan lowered the firm's price target on Wix.com to $62 from $86 and keeps an Underweight rating on the shares. The firm adjusted targets in the internet infrastructure group.
BofA
Buy
downgrade
$95 -> $77
2026-05-19
Reason
BofA
Price Target
$95 -> $77
2026-05-19
downgrade
Buy
Reason
BofA lowered the firm's price target on Wix.com to $77 from $95 and keeps a Buy rating on the shares. After having hosted Lior Shemesh, CFO of Wix, for a virtual meeting with investors, the firm notes that management highlighted forex pressure as USD/Shekel becomes a headwind in Q2 and increasing headwind in the second half of the year. The firm is lowering its estimates given the foreign exchange pressure.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for WIX
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Valuation Metrics

The current forward P/E ratio for Wix.Com Ltd (WIX.O) is 6.98, compared to its 5-year average forward P/E of -8.90. For a more detailed relative valuation and DCF analysis to assess Wix.Com Ltd's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average PE
-8.90
Current PE
6.98
Overvalued PE
82.15
Undervalued PE
-99.96

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average EV/EBITDA
77.08
Current EV/EBITDA
-6.84
Overvalued EV/EBITDA
257.81
Undervalued EV/EBITDA
-103.65

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
4.20
Current PS
0.70
Overvalued PS
6.31
Undervalued PS
2.09

Financials

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Whales Holding WIX

A
Atreides Management, LP
Holding
WIX
+44.18%
3M Return
S
Senvest Management, LLC
Holding
WIX
+12.30%
3M Return
T
Third Point LLC
Holding
WIX
+7.47%
3M Return
D
Diamond Hill Capital Management, Inc.
Holding
WIX
+1.62%
3M Return
R
Rice Hall James & Associates, LLC
Holding
WIX
-1.47%
3M Return
N
No Street GP LP
Holding
WIX
-3.41%
3M Return

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Frequently Asked Questions

What is Wix.Com Ltd (WIX) stock price today?

The current price of WIX is 42.49 USD — it has increased 1.05

What is Wix.Com Ltd (WIX)'s business?

Wix.com Ltd. (Wix) is an Israel-based company engaged in the provision of a web development platform enabling businesses and organizations to take businesses, brands, and workflow online. The Company provides solutions that business owners can use to operate various aspects of their business online, such as selling goods, taking reservations, and scheduling and confirming appointments. These applications provide Wix registered users a bespoke front-end for customers visiting their Website, as well as a back-end management dashboard. The Company has developed these software applications for businesses in specific verticals, including retail and online stores, service providers, hotel and property management, music, and restaurants. These vertical applications are integrated into the Company's Website templates or can be installed on any existing Website and set up by the user and without the need to write code.

What is the price predicton of WIX Stock?

Wall Street analysts forecast WIX stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for WIX is172.24 USD with a low forecast of 135.00 USD and a high forecast of 210.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Wix.Com Ltd (WIX)'s revenue for the last quarter?

Wix.Com Ltd revenue for the last quarter amounts to 541.17M USD, increased 14.26

What is Wix.Com Ltd (WIX)'s earnings per share (EPS) for the last quarter?

Wix.Com Ltd. EPS for the last quarter amounts to -1.02 USD, decreased -282.14

How many employees does Wix.Com Ltd (WIX). have?

Wix.Com Ltd (WIX) has 4397 emplpoyees as of June 21 2026.

What is Wix.Com Ltd (WIX) market cap?

Today WIX has the market capitalization of 1.78B USD.