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SYF Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

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High
67.670
Open
67.310
VWAP
66.08
Vol
4.80M
Mkt Cap
22.75B
Low
65.100
Amount
317.00M
EV/EBITDA(TTM)
3.77
Total Shares
347.60M
EV
24.76B
EV/OCF(TTM)
2.77
P/S(TTM)
1.23
Synchrony Financial is a consumer financial services company focused on delivering digitally enabled product suites. The Company provides a range of credit products through financing programs it has established with a diverse group of national and regional retailers, local merchants, manufacturers, buying groups, industry associations and healthcare service providers. It offers private label, dual card, co-brand, and general-purpose credit cards, as well as short- and long-term installment loans, and savings products through Synchrony Bank (the Bank). The Company primarily manages its credit products through five sales platforms such as Home & Auto, Digital, Diversified & Value, Health & Wellness and Lifestyle. The Bank offers directly to retail, affinity relationships and commercial customers, a range of deposit products, including certificates of deposit, individual retirement accounts (IRAs), money market accounts, savings accounts and sweep and affinity deposits.
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Events Timeline

(ET)
2026-02-25
09:20:00
Synchrony Renews Financing Partnership with Polaris
select

News

Yahoo Finance
4.5
03-06Yahoo Finance
U.S. Jobs Report Unexpectedly Weak, Stock Market Declines
  • Weak Job Market: The U.S. economy unexpectedly lost 92,000 jobs in February, contrasting sharply with economists' forecasts of a 60,000 gain, while the unemployment rate rose to 4.4% from 4.3% in January, indicating potential economic strain that directly impacts financial sector revenues.
  • Market Reaction: Following the report, several stocks declined, with Affiliated Managers Group (NYSE:AMG) down 3.9%, Credit Acceptance (NASDAQ:CACC) down 3.5%, and Ally Financial (NYSE:ALLY) down 4%, reflecting investor concerns about the economic outlook.
  • Increased Credit Risk: A weakening economy may lead to reduced borrowing and investment activity by businesses and consumers, raising concerns about borrowers' ability to repay existing loans, which increases credit risk for lenders and could affect their profitability.
  • Inflation Expectations Impact: Prior to this, the Producer Price Index (PPI) unexpectedly rose by 0.5%, exceeding expectations, dampening market optimism for near-term interest rate cuts from the Federal Reserve, and intensifying expectations for prolonged high interest rates, triggering broad market sell-offs.
CNBC
8.5
03-05CNBC
Banks Increase CD Rates to Attract Savers Amid Fed Uncertainty
  • Rate Increases: According to Morgan Stanley, six out of 35 banks raised their top CD rates in February, with the average highest rate increasing by 4 basis points to 3.68%, providing savers with an opportunity to lock in attractive yields.
  • Fed Policy Impact: The current federal funds target rate is between 3.5% and 3.75%, and analysts indicate that uncertainty regarding future Fed rate cuts is prompting banks to raise rates to attract more deposits and enhance profitability.
  • Improved Loan Growth: As borrowing activity picks up, banks are seeing an increase in net interest income, which signifies a widening gap between what they earn from loans and what they pay on deposits, thereby boosting overall profitability.
  • Intensifying Market Competition: Analysts foresee that as new banks enter the market and compete for deposits, CD rates may remain stable or even rise due to increased competition, ultimately providing consumers with more options.
Yahoo Finance
5.0
03-04Yahoo Finance
Executive Change: Carol Juel Promoted to Chief Technology and Operating Officer
  • Executive Promotion: On March 1, 2026, Carol Juel was appointed Chief Technology and Operating Officer, marking a significant enhancement in the company's leadership in technology and operations, which is expected to drive further innovation and efficiency improvements.
  • Strategic Focus Shift: This appointment reflects the company's emphasis on technology-driven growth, as Juel's extensive experience will help optimize operational processes, thereby enhancing overall business performance and market competitiveness.
  • Leadership Team Strengthening: Juel's promotion will strengthen the technical background of the executive team, fostering cross-departmental collaboration and enabling the company to maintain flexibility and adaptability in a rapidly changing market environment.
  • Future Outlook: With Juel's leadership, the company is expected to achieve significant advancements in technological innovation and operational efficiency, further solidifying its leading position in the industry.
Yahoo Finance
5.0
03-04Yahoo Finance
Executive Share Sale Announcement
  • Executive Share Sale: On March 1, 2026, CFO Brian J. Wenzel Sr. sold 66,600 shares of the company, which may attract market attention regarding his confidence in the company's future.
  • Market Reaction Anticipation: Such executive share sales typically raise investor caution, potentially impacting short-term stock price volatility, especially in a market sensitive to executive holdings.
  • Financial Transparency: The sale of shares by executives is part of the company's financial transparency, which may influence investor perceptions of corporate governance and affect their investment decisions.
  • Future Outlook: While executive share sales may be interpreted as a negative signal, they could also result from personal financial planning, prompting investors to consider the company's fundamentals and future growth potential holistically.
Yahoo Finance
5.0
03-04Yahoo Finance
Executive Share Sale Announcement
  • Executive Share Sale: CEO Brian D Doubles sold 217,554 shares on March 1, 2026, which may indicate a shift in his outlook on the company's future, potentially impacting investor confidence.
  • Market Reaction Anticipation: Such executive sales often trigger market interpretations of internal signals, which could lead to short-term stock price volatility, prompting investors to closely monitor subsequent market developments.
  • Ownership Structure Change: This share sale may alter the ownership percentage of executives, affecting their influence in company decision-making and potentially impacting corporate governance structures.
  • Transparency and Compliance: The sale of shares by executives must adhere to relevant laws and regulations, ensuring transparency in disclosures to maintain investor trust and market fairness.
moomoo
5.0
03-03moomoo
Form 144: Synchrony Financial (SYF.US) Executive Plans to Sell $3.16 Million in Common Stock
  • Share Sale Announcement: Wenzel Brian J. Sr. plans to sell 47,112 shares of Synchrony Financial (SYF.US) on March 3, with an estimated market value of around $3.16 million.

  • Reduction in Holdings: Since March 2, 2026, Wenzel Brian J. Sr. has reduced his shareholding in Synchrony Financial by 19,580 shares, valued at approximately $1.33 million.

Wall Street analysts forecast SYF stock price to rise
15 Analyst Rating
Wall Street analysts forecast SYF stock price to rise
10 Buy
5 Hold
0 Sell
Moderate Buy
Current: 0.000
sliders
Low
83.00
Averages
94.60
High
101.00
Current: 0.000
sliders
Low
83.00
Averages
94.60
High
101.00
BofA
Mihir Bhatia
Buy
downgrade
$96 -> $90
AI Analysis
2026-03-09
New
Reason
BofA
Mihir Bhatia
Price Target
$96 -> $90
AI Analysis
2026-03-09
New
downgrade
Buy
Reason
BofA analyst Mihir Bhatia lowered the firm's price target on Synchrony to $90 from $96 and keeps a Buy rating on the shares. The firm is adjusting price targets for several consumer finance stocks to reflect a more uncertain macro outlook and lower market multiples.
BofA
downgrade
2026-02-24
Reason
BofA
Price Target
2026-02-24
downgrade
Reason
BofA is removing Synchrony Financial (SYF) from the firm's "US 1 List," which represents the best investment ideas drawn from the Buy-rated, U.S.-listed stocks covered by the firm's equity research analysts.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for SYF
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Valuation Metrics

The current forward P/E ratio for Synchrony Financial (SYF.N) is 9.28, compared to its 5-year average forward P/E of 7.27. For a more detailed relative valuation and DCF analysis to assess Synchrony Financial's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
7.27
Current PE
9.28
Overvalued PE
8.43
Undervalued PE
6.12

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average EV/EBITDA
0.00
Current EV/EBITDA
0.00
Overvalued EV/EBITDA
0.00
Undervalued EV/EBITDA
0.00

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
1.54
Current PS
1.98
Overvalued PS
2.04
Undervalued PS
1.03

Financials

AI Analysis
Annual
Quarterly

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Whales Holding SYF

P
Pacific Investment Management Company LLC
Holding
SYF
+13.57%
3M Return
R
Royal Bank of Canada Trust Company (Bahamas) Limited
Holding
SYF
+3.38%
3M Return
W
WEDGE Capital Management LLP
Holding
SYF
+2.79%
3M Return
B
BBK Gestion SGIIC SA
Holding
SYF
+2.49%
3M Return
H
Hosking Partners LLP
Holding
SYF
+1.97%
3M Return
U
U.S. Capital Wealth Advisors, LLC
Holding
SYF
+1.21%
3M Return

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Frequently Asked Questions

What is Synchrony Financial (SYF) stock price today?

The current price of SYF is 65.46 USD — it has decreased -2.47

What is Synchrony Financial (SYF)'s business?

Synchrony Financial is a consumer financial services company focused on delivering digitally enabled product suites. The Company provides a range of credit products through financing programs it has established with a diverse group of national and regional retailers, local merchants, manufacturers, buying groups, industry associations and healthcare service providers. It offers private label, dual card, co-brand, and general-purpose credit cards, as well as short- and long-term installment loans, and savings products through Synchrony Bank (the Bank). The Company primarily manages its credit products through five sales platforms such as Home & Auto, Digital, Diversified & Value, Health & Wellness and Lifestyle. The Bank offers directly to retail, affinity relationships and commercial customers, a range of deposit products, including certificates of deposit, individual retirement accounts (IRAs), money market accounts, savings accounts and sweep and affinity deposits.

What is the price predicton of SYF Stock?

Wall Street analysts forecast SYF stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for SYF is94.60 USD with a low forecast of 83.00 USD and a high forecast of 101.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Synchrony Financial (SYF)'s revenue for the last quarter?

Synchrony Financial revenue for the last quarter amounts to 5.29B USD, increased 3.83

What is Synchrony Financial (SYF)'s earnings per share (EPS) for the last quarter?

Synchrony Financial. EPS for the last quarter amounts to 2.04 USD, increased 6.81

How many employees does Synchrony Financial (SYF). have?

Synchrony Financial (SYF) has 20000 emplpoyees as of March 11 2026.

What is Synchrony Financial (SYF) market cap?

Today SYF has the market capitalization of 22.75B USD.