Yiheng Capital Exits Entire Put Option Position in Planet Fitness
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 26 2025
0mins
Should l Buy PLNT?
Source: NASDAQ.COM
- Exit of Option Position: Yiheng Capital fully exited its put option position in Planet Fitness, comprising 270,000 shares with an estimated trade value of $29,443,500 in Q3 2025, indicating a cautious approach to market volatility.
- Change in AUM: This transaction resulted in a 4.342% decrease in Yiheng Capital's 13F reportable assets under management, reflecting a strategic adjustment in its portfolio management.
- Market Reaction: Although Planet Fitness's stock price experienced a modest decline during Q3, it did not reach levels that would make the options profitable, making Yiheng's exit a prudent decision to avoid potential losses.
- Portfolio Diversification: Yiheng Capital held 27 positions in Q3, including four options, demonstrating its ongoing efforts in a diversified investment strategy.
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Analyst Views on PLNT
Wall Street analysts forecast PLNT stock price to rise
13 Analyst Rating
13 Buy
0 Hold
0 Sell
Strong Buy
Current: 77.890
Low
120.00
Averages
133.25
High
185.00
Current: 77.890
Low
120.00
Averages
133.25
High
185.00
About PLNT
Planet Fitness, Inc. is a franchisor and operator of fitness centers in the world. The Company operates in three segments: Franchise, Corporate-owned club, and Equipment. The Franchise segment includes operations related to the Company’s franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia. The Corporate-owned clubs segment includes operations with respect to all Corporate-owned clubs throughout the United States, Canada, and Spain. The Equipment segment includes the sale of equipment to franchisee-owned clubs. The Company's subsidiaries operate three lines of business, which include licensing and selling franchises under the Planet Fitness trade name, owning, and operating fitness centers, and selling fitness-related equipment to franchisee-owned stores. It operates 2,735 clubs in all 50 states: the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Store Expansion Plan: As of December 31, 2025, Planet Fitness has expanded its locations from 1,124 in 2015 to 2,896, with potential growth to 5,000 in the U.S., indicating strong market demand and expansion capability.
- Significant Membership Growth: Planet Fitness currently boasts 20.8 million members, making it one of the largest fitness chains globally, and despite a volatile macroeconomic environment, its customer base has significantly increased, reflecting the brand's appeal and successful market positioning.
- Profitability Enhancement: Earnings per share are expected to rise by 60% from 2025 to 2028, significantly outpacing the projected 34% revenue growth, indicating the profit potential of its franchise model and higher business quality compared to competitors like Peloton.
- Franchise Model Advantages: With only 10% of locations owned by the company and 90% franchised, this capital-light approach reduces investment needs, while signed agreements for 750 new clubs demonstrate robust market demand and expansion capability.
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- Interim CFO Appointment: Planet Fitness announced the appointment of former CFO Tom Fitzgerald as interim CFO following the departure of Jay Stasz, indicating the company's commitment to stability and operational continuity during executive transitions.
- Executive Search Initiated: The company has begun a search for a permanent finance chief with the support of an executive search firm, demonstrating its focus on financial leadership and clear strategic direction for the future.
- Financial Guidance Reaffirmed: Planet Fitness reaffirmed its previously announced financial guidance for 2026, targeting a 9% revenue growth, which reflects the company's confidence in its future performance.
- Expansion of Retention Initiatives: The company is expanding its AI-driven member retention initiatives aimed at enhancing customer loyalty and long-term revenue growth potential, showcasing its ongoing focus on maintaining market competitiveness.
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- Interim CFO Appointment: Former CFO Tom Fitzgerald has been appointed as the Interim CFO of Planet Fitness, succeeding the departed Jay Stasz, and is expected to leverage his deep institutional knowledge and leadership experience to support the company's financial strategy.
- Executive Search Initiated: The company has engaged a leading executive search firm to initiate the process of finding a permanent CFO, demonstrating a commitment to the stability of its executive team while ensuring consistency in financial management moving forward.
- 2026 Financial Guidance Reaffirmed: Planet Fitness has reaffirmed its financial guidance for 2026, indicating confidence in future growth despite facing industry competition and market uncertainties, and remains committed to achieving its long-term strategic objectives.
- Brand and Growth Potential: Fitzgerald emphasized the strong brand and resilient characteristics of Planet Fitness, noting the significant long-term growth opportunities the company has in the global fitness market, and is expected to drive the execution of strategic and financial objectives through his interim leadership role.
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- Expansion Strategy: As of December 31, 2025, Planet Fitness has expanded to 2,896 clubs from 1,124 in 2015, with a long-term goal of reaching 5,000 locations in the U.S., indicating strong market growth potential.
- Significant Membership Growth: With 20.8 million members, Planet Fitness maintains its 'high-value, low-price' positioning despite raising the base membership fee from $10 to $15 in 2024, and nearly 67% of members are opting for the upgraded Black Card.
- Franchise Model Efficiency: Only 10% of its gyms are company-owned, allowing Planet Fitness to scale efficiently with plans to open 750 new locations, and projected earnings per share are expected to rise by 60% from 2025 to 2028, highlighting the profitability of its franchise system.
- Strong Financial Performance: Planet Fitness consistently reports healthy revenue growth, and while its price-to-earnings ratio stands at 30.9, investors must determine if this represents an attractive entry point, showcasing its high-quality business characteristics in the fitness industry.
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- AI-Driven Personalization: Jefferies analyst Randal Konik emphasizes that retail companies adopting AI technology to enhance personalization and product innovation will gain a competitive edge, particularly in brand relevance and execution.
- Success Case Analysis: Gym operator Planet Fitness leverages AI-driven customer relationship management and predictive churn models to strengthen retention and personalize workouts, with an expected stock increase of 119%, showcasing AI's potential in enhancing customer lifetime value.
- Innovation Acceleration: Online fashion retailer Revolve Group has replaced its third-party search vendor with an internally developed AI search algorithm, achieving double-digit gains in conversion and projecting a 62% stock increase while reducing development costs.
- Diverse Applications: Companies like YETI and Signet Jewelers are deploying AI across their operations to optimize e-commerce conversion and inventory management, with Konik forecasting a 64% stock increase for YETI and a price target of $150 for Signet, indicating a 60% upside.
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- Position Liquidation: On February 17, 2026, Steadfast Capital Management LP reported the complete sale of its Pool Corporation holdings, reducing its stake by 504,418 shares, with an estimated transaction value of approximately $156.40 million, indicating a loss of confidence in the stock.
- AUM Impact: This sale reduced Pool Corporation's representation in Steadfast's assets under management from 2.7% to zero, reflecting investor concerns about the company's future performance, which could negatively impact market sentiment towards the stock.
- Poor Stock Performance: As of March 4, 2026, Pool Corporation shares were priced at $220.31, down 36% year-over-year and underperforming the S&P 500 by 53 percentage points, highlighting a decline in its competitive position in the market.
- Investor Strategy Shift: Despite Steadfast's exit, analysts note that Pool's 2.3% dividend yield and the fact that 86% of its revenue comes from non-discretionary spending suggest that the stock remains attractive for long-term holders, potentially drawing in other investors at this discounted price.
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