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PLNT Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

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High
75.130
Open
72.550
VWAP
73.96
Vol
610.27K
Mkt Cap
5.82B
Low
72.100
Amount
45.13M
EV/EBITDA(TTM)
14.05
Total Shares
80.01M
EV
7.81B
EV/OCF(TTM)
18.66
P/S(TTM)
4.60
Planet Fitness, Inc. is a franchisor and operator of fitness centers in the world. The Company operates in three segments: Franchise, Corporate-owned club, and Equipment. The Franchise segment includes operations related to the Company’s franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia. The Corporate-owned clubs segment includes operations with respect to all Corporate-owned clubs throughout the United States, Canada, and Spain. The Equipment segment includes the sale of equipment to franchisee-owned clubs. The Company's subsidiaries operate three lines of business, which include licensing and selling franchises under the Planet Fitness trade name, owning, and operating fitness centers, and selling fitness-related equipment to franchisee-owned stores. It operates 2,735 clubs in all 50 states: the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain.
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Events Timeline

(ET)
2026-03-16
08:10:00
Planet Fitness Appoints Harmit Singh to Board of Directors
select
2026-03-09 (ET)
2026-03-09
16:20:00
Planet Fitness Appoints Tom Fitzgerald as Interim CFO
select
2026-03-09
16:20:00
Company Reaffirms 2026 Financial Guidance
select

News

Fool
7.5
04-12Fool
Impact of Weight-Loss Drugs on Consumer Markets
  • Restaurant Sector Struggles: The rise of weight-loss drugs is suppressing consumer appetite, leading to challenges for the restaurant industry, as evidenced by Chipotle Mexican Grill's flat or negative same-store sales growth over the past four quarters, indicating a direct impact on dining expenditures.
  • Market Transformation: Companies like Chipotle are launching new high-protein, low-calorie menu items to counter the impact of weight-loss drugs, and despite a 50% drop in stock price from its highs, a successful pivot could restore demand in the future.
  • Fitness Industry Boom: The use of weight-loss drugs is encouraging exercise, with Planet Fitness experiencing a 171% revenue increase over the past five years and a 6.7% same-store sales growth in 2025, highlighting strong growth potential in the fitness sector.
  • Future Outlook: Planet Fitness plans to open 180 to 190 new clubs in 2026, with same-store sales projected to grow by 4% to 5%, and while its stock has declined over the past five years, the overall increase in fitness spending presents a significant opportunity for market share expansion.
NASDAQ.COM
2.0
04-12NASDAQ.COM
Weight-Loss Drugs Transform Consumer Spending Habits
  • Restaurant Sector Struggles: Chipotle Mexican Grill has reported flat or negative same-store sales growth over the last four quarters due to appetite suppression from weight-loss drugs, indicating a significant shift in consumer spending that could lead to long-term market share losses.
  • Fitness Industry Boom: Planet Fitness has experienced a cumulative revenue growth of 171% over the past five years, with same-club sales up 6.7% in 2025 and 1.1 million new members joining, showcasing the positive impact of weight-loss drugs and suggesting sustained growth potential for the fitness sector.
  • Market Reset Risks: As weight-loss drugs become more prevalent, consumers may drastically reduce their caloric intake, posing a risk of a permanent reset for the restaurant industry, compelling businesses to adapt quickly to new consumer trends to maintain competitiveness.
  • Portfolio Adjustment Advice: Given the profound impact of weight-loss drugs on the consumer economy, investors should reassess their stock holdings, particularly in the restaurant sector, and consider reallocating funds towards companies benefiting from health and fitness trends.
Fool
9.5
04-04Fool
Planet Fitness Faces Growth Slowdown Challenges
  • Slowing Growth Performance: Planet Fitness reported a 10.5% year-over-year revenue increase in Q4 2025, reaching $376.3 million, but this deceleration compared to the full-year growth of 12.1% highlights significant market challenges.
  • Membership Growth and Pricing Power: Despite competitive pressures, Planet Fitness added approximately 1.1 million net new members in 2025, the first year of a 50% price increase, indicating strong brand demand and pricing power that is expected to positively impact future revenues.
  • International Expansion Opportunities: The company recently surpassed 200 international clubs and plans to scale its presence in existing markets like Mexico, Australia, and Spain while strategically entering one to two new markets annually, showcasing its global expansion potential.
  • Intensifying Competitive Landscape: Although the company opened a record 104 new clubs in Q4, the increasing competition from low-cost gyms may affect its future sales growth and margins, prompting investors to carefully assess the associated risks.
NASDAQ.COM
9.5
04-04NASDAQ.COM
Planet Fitness Sales Growth Slows Down
  • Sales Growth Slowdown: Planet Fitness reported a comparable club sales growth of 5.7% in Q4 2025, down from 6.7% for the full year, indicating pressure in a competitive fitness market that could impact future growth potential.
  • Revenue Growth Analysis: The company's revenue rose 10.5% year-over-year to $376.3 million in Q4 2025, but this growth rate lagged behind the full-year pace of 12.1%, reflecting challenges in sustaining growth that may raise investor concerns about future performance.
  • Membership Growth and Pricing Power: With approximately 1.1 million net new members added in 2025 following a 50% price increase, the strong demand for the brand is evident; however, aggressive expansion by competitors may threaten its market share.
  • International Market Expansion: Planet Fitness recently surpassed 200 international clubs and plans to scale its presence in existing markets like Mexico, Australia, and Spain while strategically entering one to two new markets annually, showcasing its potential for global expansion.
Yahoo Finance
2.0
04-04Yahoo Finance
Planet Fitness Stock Plummets; Should Investors Take Notice?
  • Slowing Growth: Planet Fitness reported a 10.5% year-over-year revenue increase in Q4 2025, reaching $376.3 million, but comparable club sales growth slowed to 5.7%, down from 6.7% for the full year, indicating a potential decline in growth momentum that could affect future investment appeal.
  • Membership Growth and Pricing Power: Despite competitive pressures, Planet Fitness added approximately 1.1 million net new members in 2025, reflecting strong brand demand, and plans to raise prices for its Black Card tier, with a 66.5% penetration rate likely to significantly boost revenue and enhance market competitiveness.
  • International Expansion Opportunities: The company recently surpassed 200 international clubs and aims to scale its presence in existing markets like Mexico, Australia, and Spain while strategically entering one to two new markets annually, showcasing the potential of its globalization strategy.
  • Intensifying Market Competition: While the company performs well in the low-cost gym sector, the rapid expansion of competitors may impact its market share; analysts suggest the current stock price is close to fair valuation, advising investors to wait for a better entry point.
seekingalpha
6.5
03-23seekingalpha
Jefferies Bullish on Consumer Stocks Amid Iran Conflict Resolution
  • Investment Opportunities: Jefferies analyst Randal Konik and his team anticipate a rebound in investor risk appetite if the Iran conflict is resolved, which could lead to a rise in consumer discretionary valuations after three weeks of tightening.
  • Selected Stock Picks: The firm prioritized undervalued self-help stories, including Life Time Group Holdings (LTH) and Planet Fitness (PLNT), both of which exhibit strong cash flow and robust financial health in their respective sectors.
  • Industry Leaders: Nike (NKE) was included in the buy list due to its cash flow durability and shareholder credibility, while Brunswick (BC) was recommended for its early-cycle investment opportunity as industry conditions stabilize and confidence improves.
  • Market Performance Analysis: Despite the retail sector underperforming post-Iran conflict, Jefferies highlighted Signet Jewelers (SIG) as a market leader executing through volatility, with a noted 40% upside potential, indicating strong investment attractiveness.
Wall Street analysts forecast PLNT stock price to rise
13 Analyst Rating
Wall Street analysts forecast PLNT stock price to rise
13 Buy
0 Hold
0 Sell
Strong Buy
Current: 0.000
sliders
Low
120.00
Averages
133.25
High
185.00
Current: 0.000
sliders
Low
120.00
Averages
133.25
High
185.00
Canaccord
Buy
downgrade
$128 -> $122
AI Analysis
2026-04-10
Reason
Canaccord
Price Target
$128 -> $122
AI Analysis
2026-04-10
downgrade
Buy
Reason
Canaccord lowered the firm's price target on Planet Fitness to $122 from $128 and keeps a Buy rating on the shares. The firm updated its model ahead of Q4 results after conducting its sixth proprietary survey of various locations which showed membership trends were solid, driven by long-standing and new amenities.
KeyBanc
Strong Buy
initiated
$100
2026-03-12
Reason
KeyBanc
Price Target
$100
2026-03-12
initiated
Strong Buy
Reason
KeyBanc last night initiated coverage of Planet Fitness with an Overweight rating and $100 price target. The firm says strong industry trends and increasing consumer focus on fitness, health and wellness across demographics create a "very favorable backdrop" for the fitness industry. Planet Fitness is well positioned as the leader in the high-value, pow-price, fitness segment, the analyst tells investors in a research note. KeyBanc believes the shares offer "compelling upside" at current levels, citing the company's end market resilience, member and unit growth, positive pricing, and international growth.
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Valuation Metrics

The current forward P/E ratio for Planet Fitness Inc (PLNT.N) is 21.19, compared to its 5-year average forward P/E of 37.95. For a more detailed relative valuation and DCF analysis to assess Planet Fitness Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
37.95
Current PE
21.19
Overvalued PE
50.15
Undervalued PE
25.74

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average EV/EBITDA
19.65
Current EV/EBITDA
9.09
Overvalued EV/EBITDA
24.50
Undervalued EV/EBITDA
14.81

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
6.33
Current PS
3.54
Overvalued PS
8.01
Undervalued PS
4.66

Financials

AI Analysis
Annual
Quarterly

Whales Holding PLNT

S
SRS Investment Management, LLC
Holding
PLNT
+97.19%
3M Return
F
Freestone Grove Partners LP
Holding
PLNT
+6.90%
3M Return
J
Junto Capital Management LP
Holding
PLNT
+3.74%
3M Return
N
Ninety One UK Limited
Holding
PLNT
+3.48%
3M Return
V
Van Berkom and Associates Inc.
Holding
PLNT
+3.30%
3M Return
T
Triodos Investment Management B.V.
Holding
PLNT
+3.01%
3M Return

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Frequently Asked Questions

What is Planet Fitness Inc (PLNT) stock price today?

The current price of PLNT is 74.65 USD — it has increased 2.58

What is Planet Fitness Inc (PLNT)'s business?

Planet Fitness, Inc. is a franchisor and operator of fitness centers in the world. The Company operates in three segments: Franchise, Corporate-owned club, and Equipment. The Franchise segment includes operations related to the Company’s franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia. The Corporate-owned clubs segment includes operations with respect to all Corporate-owned clubs throughout the United States, Canada, and Spain. The Equipment segment includes the sale of equipment to franchisee-owned clubs. The Company's subsidiaries operate three lines of business, which include licensing and selling franchises under the Planet Fitness trade name, owning, and operating fitness centers, and selling fitness-related equipment to franchisee-owned stores. It operates 2,735 clubs in all 50 states: the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain.

What is the price predicton of PLNT Stock?

Wall Street analysts forecast PLNT stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PLNT is133.25 USD with a low forecast of 120.00 USD and a high forecast of 185.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Planet Fitness Inc (PLNT)'s revenue for the last quarter?

Planet Fitness Inc revenue for the last quarter amounts to 376.26M USD, increased 10.52

What is Planet Fitness Inc (PLNT)'s earnings per share (EPS) for the last quarter?

Planet Fitness Inc. EPS for the last quarter amounts to 0.73 USD, increased 30.36

How many employees does Planet Fitness Inc (PLNT). have?

Planet Fitness Inc (PLNT) has 4020 emplpoyees as of April 20 2026.

What is Planet Fitness Inc (PLNT) market cap?

Today PLNT has the market capitalization of 5.82B USD.