Apple Plans to Broaden AI Services Across Devices
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1 day ago
0mins
Should l Buy AAPL?
Source: Yahoo Finance
- AI Strategic Shift: Apple is set to introduce multiple external AI models in iOS 27, iPadOS 27, and macOS 27, allowing users to select different AI tools for generating and editing text and images, thereby transforming its devices into a more open AI service platform that enhances user experience and boosts market competitiveness.
- Enhanced Platform Capabilities: The new feature, referred to as Extensions, enables users to choose desired AI services through the Settings app, while Apple plans to launch a dedicated App Store section to highlight compatible AI apps, enriching user choices and potentially attracting more developers to foster ecosystem growth.
- Deepening Partnerships: Apple is collaborating with Google and Anthropic to revamp Siri's underlying models and support internal AI infrastructure and product development, which may enhance Apple's competitiveness in AI distribution while creating new business opportunities for its partners.
- Improved User Experience: Apple plans to allow users to select different external model voices for Siri and introduce a standalone Siri app, a Siri mode in the camera app, and new AI editing tools in OS updates, significantly enhancing user-device interaction quality and further solidifying Apple's leadership in the smart device market.
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Analyst Views on AAPL
Wall Street analysts forecast AAPL stock price to rise
27 Analyst Rating
17 Buy
9 Hold
1 Sell
Moderate Buy
Current: 287.440
Low
239.00
Averages
306.89
High
350.00
Current: 287.440
Low
239.00
Averages
306.89
High
350.00
About AAPL
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, Wearables, Home and Accessories. Its services include advertising, AppleCare, cloud services, digital content, and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its wearables include smartwatches, wireless headphones, and spatial computers. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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