Analysis of E-commerce Giants' Stock Performance
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1 hour ago
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Should l Buy MELI?
Source: Fool
- Market Performance Comparison: Despite delivering massive gains for shareholders over the past 20 years, both Amazon and MercadoLibre have underperformed over the last five years, achieving only meager growth compared to the S&P 500's total return of 86%, indicating competitive pressures on both companies.
- MercadoLibre Growth Potential: MercadoLibre's fintech and e-commerce operations in Latin America have driven revenue growth from $1 billion a decade ago to $29 billion by 2025, with a 47% revenue increase in Q4 and a 53% rise in total payment volume, showcasing strong market expansion momentum.
- Amazon Margin Expansion: Amazon's retail business has achieved an all-time high operating margin of 11.8% over the past year, with North American retail sales growing at 10% year-over-year, while its cloud division AWS benefits from the AI revolution, accelerating revenue growth to 24% year-over-year, demonstrating robust profitability.
- Investment Choice Analysis: While Amazon's margins are expanding, MercadoLibre's faster growth and greater margin expansion potential make it a more attractive investment option at the same EV/EBIT multiple, reflecting differing market expectations for the future performance of both companies.
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Analyst Views on MELI
Wall Street analysts forecast MELI stock price to rise
11 Analyst Rating
10 Buy
1 Hold
0 Sell
Strong Buy
Current: 1680.000
Low
2500
Averages
2783
High
2950
Current: 1680.000
Low
2500
Averages
2783
High
2950
About MELI
MercadoLibre Inc is a Uruguay-based e-commerce business facilitator of Argentinian origins. The e-commerce products enable retail and wholesale via Internet platforms designed to provide users with a portfolio of services to facilitate commercial transactions. The Company's geographic coverage includes 18 countries of Latin America. The primary offer is an ecosystem of six integrated e-commerce services: the Mercado Libre Marketplace, the Mercado Libre Classifieds service, the Mercado Pago payments solution, the Mercado Credito financial solutions, the Mercado Envios logistic solutions including shipping, the Mercado Ads advertising platform and the Mercado Shops digital storefront solution.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Market Performance Comparison: Despite delivering massive gains for shareholders over the past 20 years, both Amazon and MercadoLibre have underperformed over the last five years, achieving only meager growth compared to the S&P 500's total return of 86%, indicating competitive pressures on both companies.
- MercadoLibre Growth Potential: MercadoLibre's fintech and e-commerce operations in Latin America have driven revenue growth from $1 billion a decade ago to $29 billion by 2025, with a 47% revenue increase in Q4 and a 53% rise in total payment volume, showcasing strong market expansion momentum.
- Amazon Margin Expansion: Amazon's retail business has achieved an all-time high operating margin of 11.8% over the past year, with North American retail sales growing at 10% year-over-year, while its cloud division AWS benefits from the AI revolution, accelerating revenue growth to 24% year-over-year, demonstrating robust profitability.
- Investment Choice Analysis: While Amazon's margins are expanding, MercadoLibre's faster growth and greater margin expansion potential make it a more attractive investment option at the same EV/EBIT multiple, reflecting differing market expectations for the future performance of both companies.
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- Significant Revenue Growth: MercadoLibre's revenue has surged from $1 billion to $29 billion by 2025 over the past decade, reflecting a robust annual growth rate of 29%, showcasing its strong expansion potential in the Latin American market despite facing margin compression challenges.
- Strong Q4 Performance: In Q4 2025, MercadoLibre achieved a 47% revenue growth, a 53% increase in total payment volume, and a 37% growth in gross merchandise volume, indicating strong market demand even with an operating margin of only 10.1%, highlighting its resilience.
- Competitive Market Advantage: Compared to Amazon, MercadoLibre's faster growth and greater margin expansion potential make it a more attractive investment choice in the current market environment, despite both companies having similar EV/EBIT multiples, indicating a strategic edge for investors.
- Investor Sentiment Volatility: Despite optimistic growth prospects for MercadoLibre, investors opted to sell shares following the earnings report due to concerns over compressed profit margins, reflecting market focus on short-term profitability, which may impact its stock performance.
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- Nasdaq Performance Outlook: Wall Street forecasts that the technology and consumer discretionary sectors will grow by 33% and 22% respectively over the next year, accounting for 80% of the Nasdaq Composite's performance, suggesting a potential 21% rise in the index by December despite a 4% year-to-date decline.
- Nvidia's Strong Earnings: Nvidia reported a 73% year-over-year revenue increase to $68 billion in Q4, with non-GAAP net income rising 82% to $1.62 per share, as CEO Jensen Huang noted exponential growth in AI demand, reinforcing the company's leadership in AI infrastructure.
- MercadoLibre's Market Dominance: MercadoLibre captured 29% of online retail sales in Latin America last year, expected to reach 30% this year, while excelling in logistics, digital advertising, and fintech services, further solidifying its competitive edge in the region.
- Future Growth Potential: Wall Street anticipates Nvidia's earnings will grow at an annual rate of 38% over the next three years, while MercadoLibre's earnings are projected to increase by 39%, with current P/E ratios of 37 and 43 indicating both companies are undervalued, with target prices of $265 and $2,650 implying upside potential of 45% and 59% respectively.
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- Nasdaq Performance: Over the past decade, the Nasdaq Composite has achieved an average annual return of 17%, primarily driven by cloud computing, digital advertising, and artificial intelligence, and despite a 4% decline year-to-date, it has a potential 21% upside by December, reflecting market optimism for the tech and consumer sectors.
- Nvidia's Strong Earnings: Nvidia reported a 73% year-over-year revenue increase to $68 billion in Q4, with non-GAAP net income rising 82% to $1.62 per share, as the CEO highlighted the exponential growth in AI demand, showcasing the company's robust growth potential in the semiconductor industry.
- Market Competition and Investment: Despite competitive pressures, Nvidia is expected to see a 38% annual earnings growth over the next three years due to its comprehensive technology ecosystem and strong market position, with analysts generally viewing its current valuation as cheap, as the target price of $265 implies a 45% upside.
- MercadoLibre's Market Position: MercadoLibre holds a 29% share of the e-commerce market in Latin America, expected to reach 30% this year, and excels in logistics, digital advertising, and payment processing, with analysts forecasting a 39% annual earnings growth, as the target price of $2,650 implies a 59% upside.
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- Oil Price Surge Impacts Markets: WTI crude oil prices soared over 9% on Thursday due to fears surrounding the Iran conflict, leading the S&P 500 to drop 1.52%, the Dow Jones by 1.56%, and the Nasdaq 100 by 1.73%, indicating heightened market anxiety over rising inflation.
- Bank Stocks Under Pressure: Morgan Stanley and Cliffwater LLC capped withdrawals from their private credit funds amid high investor redemption requests, causing Ares Management to fall over 6% and Goldman Sachs to drop more than 4%, reflecting growing concerns about credit quality in the market.
- Mixed Economic Data: Initial jobless claims in the US fell to 213,000, better than the expected 215,000, indicating labor market strength; however, January building permits fell 5.4% to 1.376 million, suggesting potential slowdowns in future construction activity, which could dampen market confidence.
- International Tensions Affecting Outlook: Comments from Iran's Supreme Leader heightened concerns about ongoing tensions in the Middle East, with expectations that if the situation remains tense, global oil supply could decrease by 8 million barrels per day, further driving up oil prices and potentially leading to a global economic slowdown.
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- MercadoLibre Valuation Appeal: Despite facing competitive pressures, MercadoLibre's forward P/E ratio stands at 30.8, nearing a two-year low, indicating that the current stock price may be undervalued, making it an attractive entry point for long-term investors.
- Short-Term Profit Sacrifice: The company's investments in expanding free shipping and credit services have led to a decline in net income, but these strategies aim to attract more customers and boost future sales, highlighting its long-term potential in the Latin American e-commerce and fintech markets.
- Uber Growth Potential: Uber still has significant room for growth in its core markets, with only about 10% of adults using its services monthly, suggesting a vast opportunity to attract more users and further solidify its market position.
- Strong Financial Performance: In the fourth quarter, Uber's revenue increased by 20% year-over-year to $14.4 billion, with adjusted EPS rising 27% to $0.71, and free cash flow reaching $2.8 billion, demonstrating the company's resilience in the face of challenges and its growth potential ahead.
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