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MELI Should I Buy

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Intellectia

Should You Buy MercadoLibre Inc (MELI) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
1769.520
1 Day change
-1.03%
52 Week Range
2645.220
Analysis Updated At
2026/03/06
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MercadoLibre Inc (MELI) is not an ideal buy for a beginner investor with a long-term strategy at this moment. Despite strong revenue growth and promising fintech expansion, the stock faces margin pressures, bearish technical indicators, and cautious analyst sentiment. Waiting for clearer signs of margin stabilization and improved technical trends would be prudent.

Technical Analysis

The technical indicators for MELI are bearish. The MACD histogram is negative (-15.458) and contracting, RSI is neutral at 40.217, and moving averages are bearish (SMA_200 > SMA_20 > SMA_5). The stock is trading below its pivot level (1827.945), with key support at 1688.015 and resistance at 1967.876.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
8
Buy
1

Positive Catalysts

  • Revenue growth of 44.56% YoY in Q4

  • Gross merchandise volume increased by 37% YoY, and total payment volume rose by 53%.

  • Unique active buyers rose by 24% YoY, with plans to expand digital banking in Mexico and Argentina.

  • Long-term revenue growth projections of 20%-25% annually over the next three years.

Neutral/Negative Catalysts

  • Net income and EPS declined by 12.52% and 12.46% YoY, respectively, in Q4

  • Gross margin dropped to 43.2%, down 4.78% YoY, reflecting margin pressures.

  • Analysts have lowered price targets recently, citing competitive pressures and high logistics costs.

  • The Motley Fool excluded MELI from its top investment stocks, reflecting cautious sentiment.

Financial Performance

In Q4 2025, MercadoLibre reported revenue of $8.759 billion, up 44.56% YoY. However, net income dropped to $559 million (-12.52% YoY), and EPS fell to $11.03 (-12.46% YoY). Gross margin declined to 43.2%, down 4.78% YoY, indicating margin pressures.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts have recently lowered price targets for MELI, with the consensus remaining constructive but cautious. Key firms like JPMorgan, Morgan Stanley, and Barclays maintain Overweight ratings but highlight margin pressures and competitive challenges as near-term risks.

Wall Street analysts forecast MELI stock price to rise
11 Analyst Rating
Wall Street analysts forecast MELI stock price to rise
10 Buy
1 Hold
0 Sell
Strong Buy
Current: 1787.860
sliders
Low
2500
Averages
2783
High
2950
Current: 1787.860
sliders
Low
2500
Averages
2783
High
2950
JPMorgan
Overweight
downgrade
AI Analysis
2026-03-03
Reason
JPMorgan
Price Target
AI Analysis
2026-03-03
downgrade
Overweight
Reason
JPMorgan lowered the firm's price target on MercadoLibre to $2,650 from $2,800 and keeps an Overweight rating on the shares. The firm remains "constructive" on the shares post earnings, but says the share upside may now take longer to materialize.
Morgan Stanley
Overweight
downgrade
2026-03-02
Reason
Morgan Stanley
Price Target
2026-03-02
downgrade
Overweight
Reason
Morgan Stanley lowered the firm's price target on MercadoLibre to $2,800 from $2,950 and keeps an Overweight rating on the shares. Logistics and marketing spending drive the firm's 2026 EBIT down 8% on margins of 10.1%, down from a prior forecast of 11.5%, but it adds that investments drive growth and says its long-term conviction in profitability remains.
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