Target Collaborates with Pokémon for Exclusive 30th Anniversary Collection
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 4 days ago
0mins
Should l Buy TGT?
Source: NASDAQ.COM
- Limited Edition Launch: Target is collaborating with Pokémon to release over 100 exclusive items, including apparel, accessories, home goods, and food and beverage, aimed at appealing to fans across generations and showcasing the brand's cultural impact.
- Phased Rollout: The collection will be launched in two phases, with approximately 65 items available on May 2 and an additional 40 items on June 6, ensuring ongoing market attention and consumer anticipation.
- Affordable Pricing: Nearly half of the assortment will be priced under $20, with entry-level items starting at $3.50, designed to attract a broad consumer base and enhance the brand's market penetration.
- Social Marketing Support: The launch will be backed by a social-first marketing campaign featuring collaborations with creators and long-time fans, while select stores will offer immersive experiences to enhance consumer engagement and brand loyalty.
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Analyst Views on TGT
Wall Street analysts forecast TGT stock price to fall
26 Analyst Rating
8 Buy
14 Hold
4 Sell
Hold
Current: 123.910
Low
80.00
Averages
98.83
High
126.00
Current: 123.910
Low
80.00
Averages
98.83
High
126.00
About TGT
Target Corporation is a general merchandise retailer selling products to its guests through its stores and digital channels. The Company offers customers, referred to as guests, everyday essentials and fashionable, differentiated merchandise at discounted prices. The majority of its stores offer a wide assortment of general merchandise and food. Its merchandise categories include apparel and accessories, beauty and household essentials, food and beverage, hardlines, and home furnishings and decor. Most of its stores are larger than 170,000 square feet, offer a variety of general merchandise and a full line of food items comparable to traditional supermarkets. Its digital channels include a wide merchandise and food assortment, including many items found in its stores, along with a complementary assortment sold by the Company and third parties. Its brands include A New Day, Ava & Viv, Cloud Island, Favorite Day, and others. It serves guests at nearly 2,000 stores and at Target.com.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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