McKinsey Forecasts $178 Billion U.S. Autonomous Trucking Market by 2035
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 10 2026
0mins
Source: Fool
- Market Potential: McKinsey forecasts that the U.S. autonomous heavy-duty trucking industry could reach $178 billion by 2035, highlighting significant growth potential in addressing driver shortages and rising operating costs.
- Business Expansion Plans: Aurora Innovation aims to increase its fleet of driverless trucks from 10 in 2025 to over 200 by the end of 2026, indicating substantial progress in enhancing the navigation capabilities of its autonomous driving systems, which is expected to strengthen its market competitiveness.
- Revenue Growth Expectations: Although Aurora's revenue was only $3 million in 2025, management anticipates it will rise to between $14 million and $16 million in 2026, reflecting confidence in future revenue growth that may attract more investor interest.
- Regulatory Environment Impact: With the U.S. lacking a national standard for autonomous vehicles, Aurora's management noted in their Q4 2025 shareholder letter that momentum at both state and federal levels could provide more regulatory clarity for driverless trucking operations, potentially driving the company's stock price higher.
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Analyst Views on AUR
Wall Street analysts forecast AUR stock price to rise
7 Analyst Rating
4 Buy
3 Hold
0 Sell
Moderate Buy
Current: 7.170
Low
4.00
Averages
10.36
High
15.00
Current: 7.170
Low
4.00
Averages
10.36
High
15.00
About AUR
Aurora Innovation, Inc. develops the Aurora Driver, which is designed as a platform to adapt and interoperate among a multitude of vehicle types and applications. The Aurora Driver is an advanced and scalable suite of self-driving hardware, software, and data services to transform the global transportation market. The Company has integrated the Aurora Driver into numerous different vehicle platforms designed to meet its requirements: from passenger vehicles to light commercial vehicles to Class 8 trucks. The Company's Aurora Driver for Freight is a driverless trucking subscription service, as its first commercial product. Its second core market focuses on passenger mobility, initially targeting the ride hailing space with Aurora Driver for Rides, its driverless ride hailing subscription service. Its third core market is local goods delivery, which spans several sub-segments, including last-mile parcel and post, prepared food, grocery, and business-to-business (B2B) delivery.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Significant Acquisition Risks: SoundHound's planned $43 million all-stock acquisition of LivePerson raises concerns due to LivePerson's recent struggles, although management anticipates the deal could add $100 million in annual revenue by 2027, highlighting the execution risks involved in the integration process.
- Aurora's Growth Potential: Aurora Innovation focuses on autonomous trucking technology and expects over 200 driverless trucks to be operational by the end of 2026; despite only generating $3 million in revenue in 2025, the expansion of its agreement with Berkshire Hathaway's McLane indicates growing market confidence.
- High Market Volatility: Aurora's stock is more than two and a half times as volatile as the broader market, and while facing challenges like driver shortages and rising gas prices, its AI technology's application in complex scenarios could yield potential long-term gains for investors willing to endure the volatility.
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- Partnership Expansion: Aurora Innovation's agreement with Berkshire Hathaway's transportation subsidiary McLane signifies a major endorsement, potentially attracting more clients to its autonomous trucking technology.
- Technology Implementation: Since 2023, McLane has utilized Aurora's technology, achieving 280,000 supervised autonomous miles in Texas, demonstrating the effectiveness and reliability of the technology in real-world applications.
- Operational Milestone: The expansion allows for driverless operations between Dallas and Houston, with Aurora planning to develop new routes between McLane distribution centers across the U.S. Sun Belt by year-end, enhancing market reach.
- Market Potential: The global autonomous truck market is projected to grow from $46.7 billion in 2025 to $139.4 billion by 2033, presenting significant growth opportunities for Aurora as one of the few pure-play companies in this sector, despite current revenue and loss challenges.
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- Partnership Expansion: Aurora's partnership with Berkshire Hathaway's subsidiary McLane has expanded, indicating a significant endorsement of its autonomous driving technology, which could attract more clients and enhance market confidence.
- Effective Technology Application: Since 2023, McLane has recorded 280,000 supervised autonomous miles in Texas using Aurora's technology, demonstrating its effectiveness and reliability, thereby strengthening Aurora's competitive position in the market.
- Massive Market Potential: According to Grand View Research, the global autonomous trucking market is expected to grow from $46.7 billion in 2025 to $139.4 billion by 2033, presenting substantial growth opportunities for Aurora as a pure-play autonomous trucking stock.
- Balancing Risks and Rewards: Although Aurora reported only $3 million in revenue and a net loss of $816 million for 2025, the future growth potential remains, necessitating careful risk assessment and investment strategy formulation by investors.
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- Stock Fluctuation: Aurora Innovation's stock closed at $7.14 on Thursday, down 1.79%, following a multi-day rally driven by upbeat Q1 results and new trucking deployments, as investors focus on the execution of 2026 driverless semi-truck and revenue targets.
- Surge in Trading Volume: Trading volume reached 48.4 million shares, approximately 136% above the three-month average of 20.6 million shares, indicating a significant increase in market interest in Aurora, despite the stock's decline, reflecting cautious investor sentiment regarding future developments.
- Partnership Announcement: Aurora's new partnership with Berkshire Hathaway subsidiary McLane Company aims to initiate autonomous semi-truck deliveries in Texas, showcasing the company's potential applications in long-haul trucking, although it still faces cash flow challenges.
- Analyst Confidence: Analysts at Needham expressed optimism about Aurora, establishing a $13 price target, despite the company burning approximately $159 million in operating cash during Q1, highlighting the ongoing challenges in realizing its autonomous vehicle aspirations.
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- Stock Decline: Aurora Innovation closed at $7.14 on Thursday, down 1.79%, following a multi-day rally, indicating market concerns regarding the execution of its 2026 driverless semi-truck and revenue targets.
- Surge in Trading Volume: The trading volume reached 48.4 million shares, approximately 136% above the three-month average of 20.6 million shares, reflecting strong investor interest and market volatility regarding the company's future.
- Partnership Announcement: Aurora has partnered with McLane Company, a subsidiary of Berkshire Hathaway, to initiate autonomous semi-truck deliveries in Texas using its self-driving system, although the market's reaction to this news has been relatively muted.
- Cash Burn Warning: Despite analysts expressing optimism with a $13 price target for Aurora, the company burned approximately $159 million in operating cash during Q1, highlighting significant challenges ahead in achieving its autonomous vehicle aspirations.
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- Stock Surge: Aurora Innovation's shares rose 16% this week, reflecting strong market interest in its autonomous driving technology, particularly following the earnings release that showcased investor optimism about future growth.
- New Partnership Route: The company launched a new long-haul truck route in collaboration with Volvo, connecting Dallas and Oklahoma City, marking a strategic expansion into the self-driving truck market, with a goal of operating 200 trucks and achieving $80 million in run-rate revenue by the end of 2026.
- Massive Market Potential: With millions of long-haul trucks operating in the U.S., Aurora aims to capture this vast market, although it only generated $1 million in sales and incurred a $244 million loss in the first quarter, indicating ambitious long-term goals.
- Investment Caution: Despite the attractive market prospects, Aurora's market cap of $13.66 billion is considered high at this stage, especially given its lack of large-scale operations, suggesting investors should remain cautious and avoid chasing the stock at current levels.
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