Snap Inc. Faces Challenges Ahead of Q4 Earnings Report
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 03 2024
0mins
Should l Buy SNAP?
Source: Yahoo Finance
Snap Inc. shares fell 4.95% and hit a 52-week low amid broader market weakness, with the Nasdaq-100 down 1.88% and S&P 500 down 0.60%.
The company is set to release its Q4 earnings on February 4, with analysts predicting a loss of 3 cents per share, a significant decline from a profit of 1 cent per share a year ago. Despite this, Snap's quarterly revenue is expected to reach $1.7 billion, indicating some growth potential. Additionally, Snap recently established Specs Inc. as a distinct subsidiary to prepare for the public launch of AI-powered smart glasses, which could open new revenue streams for the company.
The upcoming earnings report is viewed as a critical catalyst for potentially reversing the recent downward trend in Snap's stock price, generating heightened investor anticipation amid concerns about profitability pressures and user decline.
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Analyst Views on SNAP
Wall Street analysts forecast SNAP stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for SNAP is 9.57 USD with a low forecast of 7.00 USD and a high forecast of 13.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
28 Analyst Rating
2 Buy
24 Hold
2 Sell
Hold
Current: 5.220
Low
7.00
Averages
9.57
High
13.00
Current: 5.220
Low
7.00
Averages
9.57
High
13.00
About SNAP
Snap Inc. is a technology company. Its flagship product, Snapchat, is a visual messaging application that enhances relationships with friends, family, and the world. Snapchat is the Company's core mobile device application and contains five tabs, complemented by additional tools that function outside the application. Snapchatters can interact with any or all the five tabs. Additionally, it offers Snapchat+, its subscription product that provides subscribers access to exclusive, experimental, and pre-release features. Snapchat+ offers a range of features, from allowing Snapchatters to customize the look and feel of their application, to giving special insights into their friendships. The Company also offers Snapchat for Web, a browser-based product that brings Snapchats calling and messaging capabilities to the Web. Its advertising products include AR Ads and Snap Ads. Snap Ads include Single Image or Video Ads, Story Ads, Collection Ads, Dynamic Ads, Commercials, and Sponsored Snaps.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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