Inside Costco's Stealthy Rise to a Multibillion-Dollar Clothing Empire
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Oct 10 2025
0mins
Source: CNBC
Costco's Apparel Growth: Costco has significantly increased its apparel sales from $7 billion in 2019 to $9.7 billion in 2024, outperforming competitors like BJ's and Sam's Club, and now surpassing major retailers such as Abercrombie & Fitch and Old Navy.
Unique Shopping Experience: The company's success is attributed to its limited but popular clothing selection, strategic procurement methods, and the creation of a treasure hunt-like shopping experience, which includes opportunistic purchases and private-label products, despite facing legal challenges from brands like Lululemon.
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Analyst Views on WMT
Wall Street analysts forecast WMT stock price to fall
26 Analyst Rating
25 Buy
1 Hold
0 Sell
Strong Buy
Current: 133.640
Low
119.00
Averages
125.75
High
136.00
Current: 133.640
Low
119.00
Averages
125.75
High
136.00
About WMT
Walmart Inc. is a technology-powered omnichannel retailer. The Company is engaged in the operation of retail and wholesale stores and clubs, as well as eCommerce Websites and mobile applications, located throughout the United States (U.S.), Africa, Canada, Central America, Chile, China, India and Mexico. It operates in three reportable segments: Walmart U.S., Walmart International and Sam's Club U.S. The Walmart U.S. segment includes the Company's mass merchandising concept in the U.S., as well as eCommerce, which includes omni-channel initiatives and certain other business offerings such as advertising services. The Walmart International segment consists of the Company's operations outside of the U.S. through its subsidiaries, as well as eCommerce and omni-channel initiatives. The Sam's Club U.S. segment includes the warehouse membership clubs in the U.S., as well as samsclub.com and omni-channel initiatives.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Banking Services: Most commercial banks, including JPMorgan Chase, Bank of America, and Capital One, are closed today following the Federal Reserve's holiday schedule, although online banking and ATM services remain operational, with transactions likely delayed until the next business day.
- Postal Service Suspension: The U.S. Postal Service has suspended regular mail delivery and closed all retail post office locations today, while private carriers continue to operate, highlighting the operational differences in public services during holidays.
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- Analyst Optimism: Analysts at Oppenheimer expect Walmart's fourth-quarter holiday sales to come in at the high end of the projected growth range of 3.75% to 4.75%, reflecting market confidence in its sales performance, which could further boost the stock price.
- Market Share Expansion: Walmart has successfully attracted higher-income consumers through modernized stores and online pickup services, enhancing its position in the competitive retail market and encroaching on rival Target's market share.
- Valuation Risks Emerge: Despite Walmart reaching a $1 trillion market cap, its price-to-earnings ratio stands at 45, the highest since 2021, indicating that the stock may be overvalued, prompting investors to carefully consider their buying timing.
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- Analyst Upgrades: Several analysts have raised Walmart's price targets, with Oppenheimer expecting fourth-quarter holiday sales to hit the high end of the projected growth range of 3.75% to 4.75%, reflecting market optimism about its sales outlook.
- Customer Base Expansion: Walmart has successfully attracted higher-income shoppers while maintaining its traditional budget-conscious clientele, enhancing its market competitiveness through modernized stores and online pickup services, thereby encroaching on rival Target's market share.
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