On Reports Record Sales for 2025, Stock Drops Despite Strong Guidance
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1 hour ago
0mins
Source: Newsfilter
- Sales Milestone: On achieved record sales exceeding 3 billion Swiss francs in 2025 for the first time, slightly above the expected 2.99 billion francs, yet the stock fell over 10% in premarket trading, indicating market concerns about future growth.
- Profitability Improvement: The company reported a 31.8% increase in adjusted EBITDA to 131 million francs in Q4, with an EBITDA margin of 18.8%, surpassing analyst expectations of 112.4 million francs, reflecting enhanced operational efficiencies and strong brand positioning.
- Future Growth Outlook: On anticipates at least 23% growth in net sales for 2026, implying sales of at least 3.44 billion francs at current exchange rates, although sell-side analysts had expected this year's sales closer to 3.7 billion francs, highlighting a divergence in market expectations.
- Intensifying Market Competition: Despite an impressive 85.1% sales growth in the Asia-Pacific region, analysts caution that the pricing environment and competitive intensity in 2026 may pose challenges, potentially impacting the sustainability of its premium brand positioning.
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Analyst Views on ONON
Wall Street analysts forecast ONON stock price to rise
21 Analyst Rating
18 Buy
2 Hold
1 Sell
Strong Buy
Current: 46.480
Low
30.00
Averages
60.79
High
85.00
Current: 46.480
Low
30.00
Averages
60.79
High
85.00
About ONON
On Holding AG is a Switzerland-based company active in athletic sports accesories industry. The Company provides footwear and sports apparel and is engaged in developing and distributing performance sports products, through independent retailers and global distributors. The Company sells its products trough the internet and its own stores.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
On Holding Scheduled to Announce Q4 Earnings on March 3
- Earnings Announcement: On Holding is set to announce its Q4 earnings on March 3 before market open, with consensus EPS estimate at $0.28, reflecting a 15.2% year-over-year decline, while revenue is expected to reach $946.37 million, indicating a robust 56.0% year-over-year growth, which could significantly impact the company's stock performance.
- Historical Performance: Over the past two years, On Holding has surpassed EPS estimates 75% of the time and revenue estimates 100% of the time, demonstrating the company's financial stability and fostering market confidence in its operations.
- Estimate Revision Trends: In the last three months, EPS estimates have seen two upward revisions and two downward adjustments, while revenue estimates experienced five upward revisions and two downward adjustments, indicating mixed analyst sentiment that could influence investor decisions.
- Competitive Landscape: To tackle high labor costs and tariffs, On Holding has implemented robotic technology in its plants, which not only reduces operational costs but also strengthens its competitive position against giants like Nike and Adidas.
See More
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- Stock Market Trends: Stock futures are declining as investors express concerns over the ongoing conflict in the Middle East.
- Investor Sentiment: The uncertainty surrounding the situation is contributing to negative sentiment in the financial markets.
See More
On Holding Reports Strong Growth in 2025 Despite Stock Decline
- Strong Sales Performance: On Holding reported fourth-quarter net sales of 743.8 million Swiss francs ($946 million) in 2025, reflecting a 30.6% year-over-year increase and surpassing market expectations of 723.5 million francs, indicating robust performance in the premium athletic footwear market.
- Annual Sales Milestone: For the first time, the company exceeded 3 billion Swiss francs in total sales for 2025, reaching 3.01 billion francs, slightly above the estimated 2.99 billion francs, demonstrating its growing market share in the rapidly expanding sports apparel sector.
- Future Growth Outlook: On expects net sales to grow by at least 23% in 2026, projecting a minimum of 3.44 billion francs, although sell-side analysts had anticipated closer to 3.7 billion francs, reflecting a cautious market sentiment regarding future growth.
- Profitability Improvement: The company achieved an adjusted EBITDA of 131 million Swiss francs, up 31.8%, with an EBITDA margin of 18.8%, exceeding market expectations of 112.4 million francs, showcasing success in operational efficiency and brand positioning.
See More
On Holding AG Surpasses CHF 3 Billion Revenue Milestone in 2025
- Revenue Milestone: On Holding AG achieved over CHF 3 billion in revenue for fiscal year 2025, a 30% increase from 2024, marking a significant growth in the global sportswear market and reinforcing its position as a premium brand.
- Profitability Improvement: The company reported an adjusted EBITDA of CHF 567 million, up 46.3% year-over-year, demonstrating efficient operations and strategic execution, which is expected to provide ample funding for future investments and expansions.
- Market Expansion: Sales in the Asia-Pacific region surged by 106.7% in 2025, reflecting strong demand and brand appeal globally, further driving the company's internationalization strategy.
- Future Outlook: On anticipates continued robust growth in 2026, leveraging its innovation pipeline and brand expansion strategy, showcasing confidence in future markets while planning to reinvest in high-return areas to support long-term growth.
See More
On Holding AG Exceeds 2025 Financial Outlook with Record Sales and Profitability
- Sales Milestone: On Holding AG's annual net sales for 2025 surpassed CHF 3 billion for the first time, reaching CHF 3.014 billion, reflecting a robust year-over-year growth of 30%, indicating strong potential in the global sportswear market.
- Profitability Gains: The gross profit margin increased to 62.8% in 2025, with adjusted EBITDA margin reaching 18.8%, showcasing the company's success in operational efficiencies and premium brand positioning, further solidifying its market leadership.
- Regional Performance: The Asia-Pacific region achieved annual sales exceeding CHF 500 million, marking a remarkable 96.4% year-over-year growth, highlighting exceptional demand for the On brand and driving overall performance.
- Optimistic Outlook: On anticipates at least a 23% growth in net sales for 2026, reflecting confidence in ongoing innovation and brand expansion, which is expected to further enhance customer value and market share.
See More
On Reports Record Sales for 2025, Stock Drops Despite Strong Guidance
- Sales Milestone: On achieved record sales exceeding 3 billion Swiss francs in 2025 for the first time, slightly above the expected 2.99 billion francs, yet the stock fell over 10% in premarket trading, indicating market concerns about future growth.
- Profitability Improvement: The company reported a 31.8% increase in adjusted EBITDA to 131 million francs in Q4, with an EBITDA margin of 18.8%, surpassing analyst expectations of 112.4 million francs, reflecting enhanced operational efficiencies and strong brand positioning.
- Future Growth Outlook: On anticipates at least 23% growth in net sales for 2026, implying sales of at least 3.44 billion francs at current exchange rates, although sell-side analysts had expected this year's sales closer to 3.7 billion francs, highlighting a divergence in market expectations.
- Intensifying Market Competition: Despite an impressive 85.1% sales growth in the Asia-Pacific region, analysts caution that the pricing environment and competitive intensity in 2026 may pose challenges, potentially impacting the sustainability of its premium brand positioning.
See More
On Holding Scheduled to Announce Q4 Earnings on March 3
- Earnings Announcement: On Holding is set to announce its Q4 earnings on March 3 before market open, with consensus EPS estimate at $0.28, reflecting a 15.2% year-over-year decline, while revenue is expected to reach $946.37 million, indicating a robust 56.0% year-over-year growth, which could significantly impact the company's stock performance.
- Historical Performance: Over the past two years, On Holding has surpassed EPS estimates 75% of the time and revenue estimates 100% of the time, demonstrating the company's financial stability and fostering market confidence in its operations.
- Estimate Revision Trends: In the last three months, EPS estimates have seen two upward revisions and two downward adjustments, while revenue estimates experienced five upward revisions and two downward adjustments, indicating mixed analyst sentiment that could influence investor decisions.
- Competitive Landscape: To tackle high labor costs and tariffs, On Holding has implemented robotic technology in its plants, which not only reduces operational costs but also strengthens its competitive position against giants like Nike and Adidas.
See More
Movers in the Market: MongoDB, Archer Aviation, Plug Power, Quantum Computing, Sandisk, Freeport-McMoRan, and Others
- Stock Market Trends: Stock futures are declining as investors express concerns over the ongoing conflict in the Middle East.
- Investor Sentiment: The uncertainty surrounding the situation is contributing to negative sentiment in the financial markets.
See More
On Holding Reports Strong Growth in 2025 Despite Stock Decline
- Strong Sales Performance: On Holding reported fourth-quarter net sales of 743.8 million Swiss francs ($946 million) in 2025, reflecting a 30.6% year-over-year increase and surpassing market expectations of 723.5 million francs, indicating robust performance in the premium athletic footwear market.
- Annual Sales Milestone: For the first time, the company exceeded 3 billion Swiss francs in total sales for 2025, reaching 3.01 billion francs, slightly above the estimated 2.99 billion francs, demonstrating its growing market share in the rapidly expanding sports apparel sector.
- Future Growth Outlook: On expects net sales to grow by at least 23% in 2026, projecting a minimum of 3.44 billion francs, although sell-side analysts had anticipated closer to 3.7 billion francs, reflecting a cautious market sentiment regarding future growth.
- Profitability Improvement: The company achieved an adjusted EBITDA of 131 million Swiss francs, up 31.8%, with an EBITDA margin of 18.8%, exceeding market expectations of 112.4 million francs, showcasing success in operational efficiency and brand positioning.
See More
On Holding AG Surpasses CHF 3 Billion Revenue Milestone in 2025
- Revenue Milestone: On Holding AG achieved over CHF 3 billion in revenue for fiscal year 2025, a 30% increase from 2024, marking a significant growth in the global sportswear market and reinforcing its position as a premium brand.
- Profitability Improvement: The company reported an adjusted EBITDA of CHF 567 million, up 46.3% year-over-year, demonstrating efficient operations and strategic execution, which is expected to provide ample funding for future investments and expansions.
- Market Expansion: Sales in the Asia-Pacific region surged by 106.7% in 2025, reflecting strong demand and brand appeal globally, further driving the company's internationalization strategy.
- Future Outlook: On anticipates continued robust growth in 2026, leveraging its innovation pipeline and brand expansion strategy, showcasing confidence in future markets while planning to reinvest in high-return areas to support long-term growth.
See More
On Holding AG Exceeds 2025 Financial Outlook with Record Sales and Profitability
- Sales Milestone: On Holding AG's annual net sales for 2025 surpassed CHF 3 billion for the first time, reaching CHF 3.014 billion, reflecting a robust year-over-year growth of 30%, indicating strong potential in the global sportswear market.
- Profitability Gains: The gross profit margin increased to 62.8% in 2025, with adjusted EBITDA margin reaching 18.8%, showcasing the company's success in operational efficiencies and premium brand positioning, further solidifying its market leadership.
- Regional Performance: The Asia-Pacific region achieved annual sales exceeding CHF 500 million, marking a remarkable 96.4% year-over-year growth, highlighting exceptional demand for the On brand and driving overall performance.
- Optimistic Outlook: On anticipates at least a 23% growth in net sales for 2026, reflecting confidence in ongoing innovation and brand expansion, which is expected to further enhance customer value and market share.
See More
On Reports Record Sales for 2025, Stock Drops Despite Strong Guidance
- Sales Milestone: On achieved record sales exceeding 3 billion Swiss francs in 2025 for the first time, slightly above the expected 2.99 billion francs, yet the stock fell over 10% in premarket trading, indicating market concerns about future growth.
- Profitability Improvement: The company reported a 31.8% increase in adjusted EBITDA to 131 million francs in Q4, with an EBITDA margin of 18.8%, surpassing analyst expectations of 112.4 million francs, reflecting enhanced operational efficiencies and strong brand positioning.
- Future Growth Outlook: On anticipates at least 23% growth in net sales for 2026, implying sales of at least 3.44 billion francs at current exchange rates, although sell-side analysts had expected this year's sales closer to 3.7 billion francs, highlighting a divergence in market expectations.
- Intensifying Market Competition: Despite an impressive 85.1% sales growth in the Asia-Pacific region, analysts caution that the pricing environment and competitive intensity in 2026 may pose challenges, potentially impacting the sustainability of its premium brand positioning.
See More
