Comscore Partners with ESPN to Enhance Content Measurement
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 07 2026
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Comscore announced that ESPN will utilize Comscore Content Measurement to gain a unified view of how audiences connect with its programming across all platforms. "Today's sports fans aren't limited to one screen - they interact with content across multiple platforms and moments," said Steve Bagdasarian, Chief Commercial Officer at Comscore. "Our solution helps ESPN and other top media brands understand and quantify that journey so they can demonstrate their unique value to partners and help maximize the impact of their programming."
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Analyst Views on SCOR
About SCOR
Comscore, Inc. is an information and analytics company that measures advertising, content, and the consumer audiences of each, across media platforms. The Company creates its products using a global data platform that combines information on digital platforms (connected televisions (CTV), mobile devices, tablets and computers), televisions, direct to consumer applications, and movie screens with demographics and other descriptive information. The Company's products and services are organized under two groups: Content & Ad Measurement, which is engaged in measuring audiences across content and advertisements for linear television (TV), CTV, desktops, laptops, tablets and mobile devices, and Research & Insight Solutions, which represents the custom solutions it provides that are tailored to its clients' specific needs. These offerings include custom TV, digital and cross-platform data feeds, as well as other data integrations.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
SCOR Joins Global AI and Data Center Insurance Facility Covering $7 Trillion Market
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French CAC 40 Index Rises; Vinci Secures €237 Million Contract
- Market Performance: The French CAC 40 index steadily rose on Wednesday morning, currently up 35.70 points or 0.43%, reaching 8,396.72, indicating cautious optimism among investors regarding future developments.
- Stock Movements: EssilorLuxottica and Orange saw increases of 2.7% and 2.3%, respectively, while companies like Bouygues, Hermes International, and Societe Generale gained between 1.2% and 1.7%, reflecting strong market confidence in these firms.
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