Company Expects Q1 2026 Core Revenue to Drop to $1.53B
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 06 2026
0mins
Should l Buy NWL?
Sees Q1 core revenue (7%)-(5%), consensus $1.53B. Note that first quarter 2026 core sales, the company's seasonally smallest quarter, is expected to be negatively impacted by shipment timing dynamics rather than underlying consumer demand, including the timing of shelf resets and associated innovation shipments, as well as lapping a prior-year period that included tariff-related ordering and timing dynamics.
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Analyst Views on NWL
Wall Street analysts forecast NWL stock price to rise
9 Analyst Rating
4 Buy
5 Hold
0 Sell
Moderate Buy
Current: 4.710
Low
3.75
Averages
4.81
High
7.00
Current: 4.710
Low
3.75
Averages
4.81
High
7.00
About NWL
Newell Brands Inc. is a global consumer goods company. The Company operates in three segments: Home and Commercial Solutions, Learning and Development, and Outdoor and Recreation. The products offered under the Home and Commercial Solutions segment include commercial cleaning and maintenance solutions; closet and garage organization; hygiene systems and material handling solutions; household products, including kitchen appliances; food and home storage products; vacuum sealing products; gourmet cookware, bakeware and cutlery and home fragrance products. The Learning and Development segment offers products in baby gear and infant care products; writing instruments, including markers and highlighters, pens and pencils; art products; activity-based products and labeling solutions. The Outdoor and Recreation segment offers products for outdoor and outdoor-related activities. Its brands include Rubbermaid, Sharpie, Graco, Coleman, Yankee Candle, Yankee Candle, and Paper Mate, among others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Corporate Strategies: Airlines like Delta and United are shifting their profit focus towards high-end markets by leveraging corporate travel and loyalty programs, reflecting a reliance on affluent consumers for revenue generation.
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- Yield Insight: The forward yield of 6.17% reflects the company's attractiveness in the current market environment, potentially drawing in more investors seeking stable income.
- Payment Schedule: The dividend will be payable on March 13, with a record date of February 27 and an ex-dividend date also set for February 27, providing shareholders with clear expectations for cash flow.
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See More
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- Strong Brand Portfolio: As a leading global consumer goods company, Newell Brands boasts a robust portfolio of well-known brands, including Rubbermaid, Sharpie, and Graco, showcasing its competitive edge and brand influence in the market.
- Consumer-Centric Strategy: The company focuses on delighting consumers by enhancing everyday moments, reflecting its strategic emphasis on product innovation and marketing to meet consumer needs.
- Transparent Investor Relations: Newell Brands provides detailed information through its website and press releases, ensuring that investors can stay informed about company developments, thereby enhancing communication and trust with stakeholders.
See More
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- Shareholder Return Strategy: This dividend reflects Newell Brands' strong performance in maintaining stable cash flow and profitability, aimed at boosting investor confidence and attracting more long-term investors.
- Brand Portfolio Strength: As a leading global consumer goods company, Newell Brands boasts a strong portfolio of well-known brands, including Rubbermaid, Sharpie, and Graco, which continue to drive market share growth and enhance brand value.
- Market Positioning: Newell Brands focuses on delighting consumers by enhancing everyday experiences, aiming to meet consumer demands and strengthen market competitiveness through innovation and brand promotion.
See More
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- Financial Performance Overview: Fourth quarter net sales reached $1.9 billion, down 2.7% year-over-year, with core sales declining 4.1%, yet exceeding revised expectations, while normalized gross margin improved to 33.9%, reflecting the company's resilience in adversity.
- Market Share Growth: The Baby segment reported a 160 basis point increase in market share for the full year, with Graco's market share up over 350 basis points in Q4, indicating significant progress in innovation and distribution that enhances competitive positioning.
- Future Outlook and Risks: Management anticipates overall sales for 2026 to decline by 1% to increase by 1%, with core sales expected to drop by 2%, alongside a projected $150 million tariff cost pressure; nevertheless, confidence in the innovation pipeline and market share growth remains strong.
See More
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- Product Innovation: Graco has launched the SnugRide® Turn & Slide Rotating Infant Car Seat, designed to significantly reduce the physical strain on parents through its 180° rotation and sliding feature, enhancing both user experience and safety.
- Safety Performance: This car seat meets the rigorous Graco ProtectPlus standards, having undergone extensive crash testing for frontal, side, rear, and rollover impacts, thereby boosting parental confidence in its safety.
- Market Positioning: The SnugRide Turn & Slide is priced at $349.99 and will be available as part of a travel system with the Modes™ Nest Stroller starting in March at $649.99, catering to the needs of growing families.
- Brand Commitment: Graco is committed to continuously improving product design by listening to parental feedback, ensuring enhanced convenience and comfort while maintaining high safety standards, thereby solidifying its leadership position in the baby products market.
See More
Divergence in U.S. Consumer Market Intensifies
- Market Divergence: The highest-earning 10% of U.S. households now account for nearly 50% of consumer spending, a significant increase from just over one-third 30 years ago, highlighting a deepening K-shaped recovery that pressures lower-income households.
- Corporate Strategies: Airlines like Delta and United are shifting their profit focus towards high-end markets by leveraging corporate travel and loyalty programs, reflecting a reliance on affluent consumers for revenue generation.
- Price Adjustments: PepsiCo has cut prices on snacks by up to 15% in response to consumer backlash against previous price hikes, indicating a decline in purchasing power among lower-income consumers and forcing companies to adapt their strategies to maintain market share.
- Wage Growth Disparity: Bank of America reports that wage growth for lower- and middle-income households is lagging at 0.9% and 1.6%, respectively, compared to 3.7% for higher-income households, exacerbating the divergence in consumer spending capabilities.
See More
Newell Brands Declares Quarterly Dividend of $0.07
- Quarterly Dividend Announcement: Newell Brands has declared a quarterly dividend of $0.07 per share, consistent with previous distributions, indicating the company's ongoing ability to maintain stable cash flows, which is likely to bolster investor confidence.
- Yield Insight: The forward yield of 6.17% reflects the company's attractiveness in the current market environment, potentially drawing in more investors seeking stable income.
- Payment Schedule: The dividend will be payable on March 13, with a record date of February 27 and an ex-dividend date also set for February 27, providing shareholders with clear expectations for cash flow.
- Earnings Outlook: Newell Brands projects an EPS of $0.54 to $0.60 for 2026 and aims to expand operating margins through a productivity enhancement plan, demonstrating confidence in future growth and strategic planning.
See More
Newell Brands Declares Quarterly Cash Dividend
- Quarterly Cash Dividend: Newell Brands has declared a cash dividend of $0.07 per share, payable on March 13, 2026, to common stockholders of record as of the close of trading on February 27, 2026, demonstrating the company's ongoing commitment to shareholder returns.
- Strong Brand Portfolio: As a leading global consumer goods company, Newell Brands boasts a robust portfolio of well-known brands, including Rubbermaid, Sharpie, and Graco, showcasing its competitive edge and brand influence in the market.
- Consumer-Centric Strategy: The company focuses on delighting consumers by enhancing everyday moments, reflecting its strategic emphasis on product innovation and marketing to meet consumer needs.
- Transparent Investor Relations: Newell Brands provides detailed information through its website and press releases, ensuring that investors can stay informed about company developments, thereby enhancing communication and trust with stakeholders.
See More
Newell Brands Declares Quarterly Cash Dividend
- Quarterly Cash Dividend: Newell Brands has declared a cash dividend of $0.07 per share, payable on March 13, 2026, to common stockholders of record as of February 27, 2026, demonstrating the company's commitment to returning value to shareholders.
- Shareholder Return Strategy: This dividend reflects Newell Brands' strong performance in maintaining stable cash flow and profitability, aimed at boosting investor confidence and attracting more long-term investors.
- Brand Portfolio Strength: As a leading global consumer goods company, Newell Brands boasts a strong portfolio of well-known brands, including Rubbermaid, Sharpie, and Graco, which continue to drive market share growth and enhance brand value.
- Market Positioning: Newell Brands focuses on delighting consumers by enhancing everyday experiences, aiming to meet consumer demands and strengthen market competitiveness through innovation and brand promotion.
See More
Newell Brands Q4 2025 Earnings Call Insights
- Market Challenges and Responses: CEO Christopher Peterson highlighted unexpected tariff interventions in 2025 that necessitated multiple pricing actions, significantly impacting consumer behavior and retail dynamics; however, the company demonstrated decisiveness by reducing China sourcing exposure to below 10% and launching a global productivity plan.
- Financial Performance Overview: Fourth quarter net sales reached $1.9 billion, down 2.7% year-over-year, with core sales declining 4.1%, yet exceeding revised expectations, while normalized gross margin improved to 33.9%, reflecting the company's resilience in adversity.
- Market Share Growth: The Baby segment reported a 160 basis point increase in market share for the full year, with Graco's market share up over 350 basis points in Q4, indicating significant progress in innovation and distribution that enhances competitive positioning.
- Future Outlook and Risks: Management anticipates overall sales for 2026 to decline by 1% to increase by 1%, with core sales expected to drop by 2%, alongside a projected $150 million tariff cost pressure; nevertheless, confidence in the innovation pipeline and market share growth remains strong.
See More
