BOOKING HOLDINGS INC: BERNSTEIN REVISES TARGET PRICE TO $188 FOLLOWING 25-FOR-1 STOCK SPLIT FROM $4698
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 2 days ago
0mins
Should l Buy BKNG?
Source: moomoo
Stock Price Adjustment: Booking Holdings has adjusted its target price to $188 from $469, reflecting a significant decrease.
Reason for Adjustment: The price change is attributed to a 25-for-1 stock split, which impacts the valuation of the shares.
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Analyst Views on BKNG
Wall Street analysts forecast BKNG stock price to rise
25 Analyst Rating
18 Buy
7 Hold
0 Sell
Moderate Buy
Current: 173.410
Low
5407
Averages
6153
High
6850
Current: 173.410
Low
5407
Averages
6153
High
6850
About BKNG
Booking Holdings Inc. is a provider of travel and restaurant online reservation and related services. The Company offers its services through five primary consumer-facing brands: Booking.com, Priceline, Agoda, KAYAK, and OpenTable. Through its brands, consumers can book an array of accommodations (including hotels, motels, resorts, homes, apartments, bed and breakfasts, hostels, and other alternative and traditional accommodation properties) and a flight to their destinations; make a car rental reservation or arrange for an airport taxi; make a dinner reservation; or book a vacation package, tour, activity, or cruise. Consumers can also use its meta-search services to easily compare travel reservation information, such as flight, hotel, and rental car reservations from hundreds of online travel platforms at once. Booking.com offers accommodation reservation services for approximately 4.0 million properties in over 220 countries and territories and in over 40 languages.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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BOOKING HOLDINGS INC: BERNSTEIN REVISES TARGET PRICE TO $188 FOLLOWING 25-FOR-1 STOCK SPLIT FROM $4698
Stock Price Adjustment: Booking Holdings has adjusted its target price to $188 from $469, reflecting a significant decrease.
Reason for Adjustment: The price change is attributed to a 25-for-1 stock split, which impacts the valuation of the shares.
See More
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- Strong Historical Performance: Since their inception in January 2004, the Vanguard Mid-Cap ETF has gained 488%, while the Vanguard Information Technology ETF has surged approximately 1,360%, indicating that the decision to split is based on their impressive track records, further attracting investor interest.
- Narrowing Bid-Ask Spread: The stock splits will reduce the share prices of these five ETFs below $100, which is expected to tighten the bid-ask spread, improving the trading experience for retail investors and potentially increasing trading volume and market liquidity.
- Positive Market Sentiment: As the split date approaches, market interest in Vanguard ETFs is rising, with investors showing strong buying intent for these successful ETFs, which may drive their stock prices even higher.
See More
Vanguard to Execute Stock Splits on Five ETFs Soon
- Catalyst of Stock Splits: Last week, Booking Holdings executed a 25-for-1 stock split, reducing its share price from nearly $4,200 to around $168, which has sparked investor enthusiasm for stock splits and contributed to the rise of the Dow Jones Industrial Average and S&P 500.
- Vanguard ETF Split Announcement: Vanguard has announced that five of its U.S. ETFs, with a combined $724 billion in net assets, will undergo stock splits after the market closes on April 20, including Vanguard Growth ETF (6-for-1), Vanguard Mega Cap Growth ETF (5-for-1), Vanguard S&P 500 Growth ETF (6-for-1), Vanguard Mid-Cap ETF (4-for-1), and Vanguard Information Technology ETF (8-for-1).
- Lowering Investment Barriers: By reducing the share prices of these five ETFs below $100, Vanguard aims to make them more accessible to retail investors, particularly those who currently cannot purchase fractional shares, potentially increasing participation in these funds.
- Expected Liquidity Improvement: The stock splits are anticipated to narrow the bid-ask spreads, enhancing entry and exit points for retail investors, and as share prices decrease, trading volumes are expected to rise, further boosting interest in these five successful ETFs.
See More
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- Delta Air Lines Strong Performance: Delta's shares surged 12% due to significant oil price declines following a U.S. ceasefire agreement, although the airline's second-quarter guidance fell short of analyst expectations, its first-quarter results exceeded forecasts, indicating market resilience.
- Levi Strauss Revenue Growth: Levi Strauss shares rose over 9% after reporting first-quarter revenue and earnings beats, with direct-to-consumer sales making up half of revenue for the first time, boosting confidence in future performance as the company raised its full-year earnings guidance.
- Energy Stocks Decline: Energy stocks fell broadly as oil prices dropped below $100 per barrel, with APA shedding over 9%, and Occidental Petroleum and Diamondback Energy both down about 7%, reflecting growing market concerns over energy demand.
- Travel Stocks Rebound: As oil prices fell, fears of demand destruction eased, leading to a surge in travel stocks, with United Airlines jumping over 10% and Southwest Airlines rising 9%, indicating signs of recovery in the travel sector.
See More
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- Reasonable Valuations: These stocks are trading at reasonable valuations, suggesting that investors may achieve good returns in the current market environment, especially against the backdrop of economic recovery.
- Undercovered Market: These companies are almost entirely undercovered by the market, meaning investors may discover undervalued investment opportunities that could lead to capital appreciation in the future.
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- Investment Community: The Motley Fool's investment community provides a platform for individual investors to share and discuss, helping them access the latest market information and investment advice.
See More
BOOKING HOLDINGS INC: BERNSTEIN REVISES TARGET PRICE TO $188 FOLLOWING 25-FOR-1 STOCK SPLIT FROM $4698
Stock Price Adjustment: Booking Holdings has adjusted its target price to $188 from $469, reflecting a significant decrease.
Reason for Adjustment: The price change is attributed to a 25-for-1 stock split, which impacts the valuation of the shares.
See More
