High
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Open
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VWAP
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Vol
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Mkt Cap
--
Low
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Amount
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EV/EBITDA(TTM)
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Total Shares
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EV
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EV/OCF(TTM)
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P/S(TTM)
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Market Estimates
Earnings Estimates
Revenue
YoY Chg
EPS
YoYChg
FY2025Q4
FY2026Q1
FY2026Q2
6.11B
+11.72%
48.320
+16.29%
5.31B
+11.51%
29.783
+20.04%
7.38B
+8.59%
64.920
+17.18%
Estimates Revision
The market is revising Upward the revenue expectations for Booking Holdings Inc. (BKNG) for FY2025, with the revenue forecasts being adjusted by 1.19% over the past three months. During the same period, the stock price has changed by -13.54%.
Revenue Estimates for FY2025
Revise Upward
+1.19%
In Past 3 Month
EPS Estimates for FY2025
Revise Upward
+2.64%
In Past 3 Month
Stock Price
Go Down
-13.54%
In Past 3 Month
25 Analyst Rating
Wall Street analysts forecast BKNG stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for BKNG is 6169 USD with a low forecast of 5433 USD and a high forecast of 6850 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
18 Buy
7 Hold
0 Sell
Moderate Buy
Current: 4783.010
Low
5433
Averages
6169
High
6850
Current: 4783.010
Low
5433
Averages
6169
High
6850
Wedbush
Wedbush
Neutral -> Outperform
upgrade
$6,000
2025-11-13
Reason
Wedbush
Wedbush
Price Target
$6,000
2025-11-13
upgrade
Neutral -> Outperform
Reason
As previously reported, Wedbush upgraded Booking Holdings to Outperform from Neutral with a $6,000 price target. The firm notes Global travel demand was healthy relative to expectations this quarter, and Booking remains the best positioned OTA given the company's global scale and diversification, strong liquidity and free cash flow conversion, and track record of successful execution across key strategic initiatives. In Q3, the company reported strong results across key metrics and management noted robust segments, Wedbush adds. Over the last three months, shares have fallen 8% and are currently trading for 17.6-times the firm's 2027 GAAP EPS estimate, near the lower end of its historical range over the last two years.
Wedbush
Neutral -> Outperform
upgrade
$6,000
2025-11-13
Reason
Wedbush
Price Target
$6,000
2025-11-13
upgrade
Neutral -> Outperform
Reason
Wedbush upgraded Booking Holdings to Outperform from Neutral with a $6,000 price target.
DA Davidson
Buy
maintain
2025-10-30
Reason
DA Davidson
Price Target
2025-10-30
maintain
Buy
Reason
DA Davidson raised the firm's price target on Booking Holdings to $6,600 from $6,500 and keeps a Buy rating on the shares. The company's Q3 room nights increased 8% Y/Y on strength in all geographies and a broader expansion of the booking window vs. Q2, the analyst tells investors in a research note. Commentary on the resilience of underlying travel demand was encouraging, with management calling out business, outperformance, the firm added.
Mizuho
Neutral
maintain
2025-10-29
Reason
Mizuho
Price Target
2025-10-29
maintain
Neutral
Reason
Mizuho raised the firm's price target on Booking Holdings to $6,000 from $5,975 and keeps a Neutral rating on the shares.
Truist
Gregory Miller
Buy
maintain
2025-10-29
Reason
Truist
Gregory Miller
Price Target
2025-10-29
maintain
Buy
Reason
Truist analyst Gregory Miller raised the firm's price target on Booking Holdings to $5,810 from $5,750 and keeps a Buy rating on the shares. The company reported a "quality" Q3 earnings beat, and there was much for investors to like from the Q3 print, namely the reassurance on stable macro travel trends into Q4 quarter-to-date, positioning in an era of AI innovation/disruption, and upside on Transformation Program run-rate savings, the analyst tells investors in a research note.
Wedbush
Neutral
maintain
2025-10-29
Reason
Wedbush
Price Target
2025-10-29
maintain
Neutral
Reason
Wedbush raised the firm's price target on Booking Holdings to $6,000 from $5,900 and keeps a Neutral rating on the shares following "strong" Q3 results. Wedbush noted that Q4 guidance was healthy, with all key metrics consistent with street estimates. The firm told investors that Booking continues to drive efficiencies through ongoing cost optimization initiatives, enabling reinvestment to support growth towards the company's longer-term targets.
See All Ratings
Valuation Metrics
The current forward P/E ratio for Booking Holdings Inc (BKNG.O) is 18.63, compared to its 5-year average forward P/E of 25.20. For a more detailed relative valuation and DCF analysis to assess Booking Holdings Inc 's fair value, click here.
Forward PE
The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
Fair
5Y Average PE
25.20
Current PE
18.63
Overvalued PE
36.48
Undervalued PE
13.92
Forward EV/EBITDA
The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
N/A
5Y Average EV/EBITDA
18.16
Current EV/EBITDA
0.00
Overvalued EV/EBITDA
24.59
Undervalued EV/EBITDA
11.72
Forward PS
The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
N/A
5Y Average PS
66.78
Current PS
4804.01
Overvalued PS
615.88
Undervalued PS
-482.33
Financials
Annual
Quarterly
N/A
Total Revenue
N/A
Operating Profit
N/A
Net Income after Tax
N/A
EPS - Diluted
N/A
Free Cash Flow
N/A
Gross Profit Margin - %
N/A
FCF Margin - %
N/A
Net Margin - %
N/A
ROIC
Trading Trends
Insider
Insiders are Neutral. There are no significant trading trends over the last month.
Sold
Bought
Hedge Fund
Hedge Funds are Neutral. There are no significant trading trends over the last quarter.
Sold
Bought
Congress Trading
Congress are Neutral. There are no significant trading trends over the last month.
Sold
Bought
Insider
Insiders are Neutral. There are no significant trading trends over the last month.
Sold
Bought
BKNG News & Events
Events Timeline
(ET)
2025-11-18
05:41:11
KeyBanc: Online Travel Selloff Overstates AI Disruption Threat
2025-11-17 (ET)
2025-11-17
14:22:48
BTIG Responds to Market Reaction on Google AI Travel Search, Believes Risks Are Exaggerated
2025-11-17
13:48:16
Travel Stocks Decline Following Google's Introduction of New AI Travel Tools
Sign Up For More Events
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News
![[object Object]](https://d5bp8bijhhba2.cloudfront.net/image/cover_image/d3932ba4675d4a29d1390378f04abd4eb33d39961f9380ef64c30084f234fc87.jpg)
Preview
1.0
11-18NewsfilterOpenTable Reveals America's Top 100 Restaurants for 2025
![[object Object]](https://d5bp8bijhhba2.cloudfront.net/image/cover_image/88c118bec074424385d55373f1ebaea5a8dfafd99783f4e482cda3d9a9f81772.png)
Preview
6.5
11-18TipRanksAnalysts Believe Recent Selloff of BKNG, EXPE, and ABNB Due to Google Influence is Exaggerated
![[object Object]](https://d5bp8bijhhba2.cloudfront.net/image/cover_image/50edafe04ab4f86af0c6bbf8b2dd702f37b8f4ee7c4c5e511fa575b6303c479a.png)
Preview
5.0
11-18PRnewswireOpenTable Reveals the Top Trends Set to Define Dining in 2026
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