
BKNG
Booking Holdings Inc
$
4164.150
- Overview
- Forecast
- Valuation

Line
|

Candle
1D
5D
1M
3M
6M
YTD
1Y
5Y
High
4430.510
Open
4375.010
VWAP
4.28K
Vol
351.11K
Mkt Cap
136.65B
Low
4129.580
Amount
1.50B
EV/EBITDA(TTM)
18.53
Total Shares
33.93M
EV
151.61B
EV/OCF(TTM)
18.22
P/S(TTM)
6.61
Booking Holdings Inc. is a provider of travel and restaurant online reservation and related services. The Company offers its services through five consumer-facing brands: Booking.com, Priceline.com, agoda.com, KAYAK and OpenTable, Inc. (OpenTable). T...Show More
Market Estimates
Earnings Estimates
Revenue
YoY Chg
EPS
YoYChg
FY2025Q1
FY2025Q2
FY2025Q3
4.58B
+3.83%
17.376
-14.78%
6.39B
+8.98%
50.210
+19.83%
8.51B
+6.44%
95.687
+14.06%
Estimates Revision
The market is revising Downward the revenue expectations for Booking Holdings Inc. (BKNG) for FY2025, with the revenue forecasts being adjusted by -0.37% over the past three months. During the same period, the stock price has changed by -14.54%.
Revenue Estimates for FY2025
Revise Downward

-0.37%
In Past 3 Month
EPS Estimates for FY2025
Revise Upward

+0.67%
In Past 3 Month
Stock Price
Go Down

-14.54%
In Past 3 Month
30 Analyst Rating

35.20% Upside
Wall Street analysts forecast BKNG stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for BKNG is 5630 USD with a low forecast of 4650 USD and a high forecast of 6500 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
20 Buy
10 Hold
0 Sell
Moderate Buy

35.20% Upside
Current: 4164.150

Low
4650
Averages
5630
High
6500
BTIG
Jake Fuller
Hold
to
Strong Buy
Upgrades
$5,500
2025-04-04
New
Reason
BTIG analyst Jake Fuller upgraded Booking Holdings to Buy from Neutral with a $5,500 price target.
Citizens Capital Markets
Nicholas Jones
Buy
Reiterates
$6,100
2025-02-24
Reason
UBS
Lloyd Walmsley
Strong Buy
Maintains
$5,560 → $5,960
2025-02-21
Reason
Barclays
Ross Sandler
Buy
Maintains
$5,100 → $5,600
2025-02-21
Reason
Barclays raised the firm's price target on Booking Holdings to $5,600 from $5,100 and keeps an Overweight rating on the shares. The company reported a "sizable" Q4 beat as room nights exceed guidance by five points, the analyst tells investors in a research note. The firm says Booking's fiscal 2025 guidance is about one point light excluding currency, but this may be conservatism.
Piper Sandler
Thomas Champion
Hold
Reiterates
$4,900 → $5,120
2025-02-21
Reason
Piper Sandler raised the firm's price target on Booking Holdings to $5,120 from $4,900 and keeps an Overweight rating on the shares. The firm notes shares are up slightly following a Q4 result in-line with the typical beat/raise cadence.
Wells Fargo
Ken Gawrelski
Hold
Maintains
$4,470 → $5,248
2025-02-21
Reason
Wells Fargo raised the firm's price target on Booking Holdings to $5,248 from $4,470 and keeps an Equal Weight rating on the shares. The firm notes Q4 print meaningfully exceeded its expectation, with nights growth beating guide HE by 5pts. Wells sees Q1 guide as conservative given consistent trends after exiting Q4, and views management's focus on AI agent development as positive but thinks disintermediation risk remains.
JP Morgan
Doug Anmuth
Buy
Maintains
$5,575 → $5,750
2025-02-21
Reason
JPMorgan analyst Doug Anmuth raised the firm's price target on Booking Holdings to $5,750 from $5,575 and keeps an Overweight rating on the shares. The company reported a strong Q4 beat across the board, the analyst tells investors in a research note. The firm remains positive on Booking's "strong execution across numerous strategic initiatives."
B. Riley Securities
Naved Khan
Strong Buy
Maintains
$5,700 → $6,000
2025-02-21
Reason
Reports Q4 revenue $5.47B, consensus $5.18B. Reports Q4 gross bookings $37.2B, up 17% compared to 2023. Room nights booked increased 13% from the prior-year quarter.
Benchmark
Daniel Kurnos
Strong Buy
Maintains
$5,000 → $5,900
2025-02-21
Reason
Benchmark raised the firm's price target on Booking Holdings to $5,900 from $5,000 and keeps a Buy rating on the shares. Despite a "very valiant 4Q print," it appears from the initial after-hours view that Booking "will not complete the OTA double-digit post-earnings stock improvement sweep," the analyst stated. Consensus "does not need to change much in 2025 or 2026, which should set Booking up nicely for upside as the year progresses," the analyst added.
DA Davidson
Tom White
Strong Buy
Maintains
$5,005 → $5,800
2025-02-21
Reason
Q1 revenue consensus $4.69B. Sees Q1 adjusted EBITDA $800M-$850M. Sees Q1 room night growth 5%-7%. Sees Q1 gross bookings 5%-7%, includes 4% impact of changes in FX. Comments and guidance taken from Q4 earnings conference call.
Valuation Metrics
The current forward P/E ratio for Booking Holdings Inc (BKNG.O) is 19.83, compared to its 5-year average forward P/E of 32.33. For a more detailed relative valuation and DCF analysis to assess Booking Holdings Inc 's fair value, click here.
Forward PE

Fair
5Y Average PE
32.33
Current PE
19.83
Overvalued PE
58.72
Undervalued PE
5.94
Forward EV/EBITDA

Fair
5Y Average EV/EBITDA
21.88
Current EV/EBITDA
15.43
Overvalued EV/EBITDA
35.38
Undervalued EV/EBITDA
8.38
Forward PS

Fair
5Y Average PS
6.15
Current PS
5.51
Overvalued PS
7.88
Undervalued PS
4.41
Financials
Annual
Quarterly
FY2024Q4
YoY :
+14.36%
5.47B
Total Revenue
FY2024Q4
YoY :
+189.02%
1.76B
Operating Profit
FY2024Q4
YoY :
+381.08%
1.07B
Net Income after Tax
FY2024Q4
YoY :
+406.34%
31.95
EPS - Diluted
FY2024Q4
YoY :
-48.48%
645.00M
Free Cash Flow
FY2024Q4
YoY :
0.00%
100.00
Gross Profit Margin - %
FY2024Q4
YoY :
+1.50%
33.25
FCF Margin - %
FY2024Q4
YoY :
+320.69%
19.52
Net Margin - %
FY2024Q4
YoY :
+54.31%
57.68
ROIC
Trading Trends
Insider
Insiders are Neutral. There are no significant trading trends over the last month.
Sold
0-3
Months
0.0
USD
0
3-6
Months
878.2K
USD
1
6-9
Months
3.5M
USD
2
0-12
Months
10.8M
USD
6
Bought
0-3
0
0.0
USD
Months
3-6
0
0.0
USD
Months
6-9
0
0.0
USD
Months
0-12
0
0.0
USD
Months
Hedge Fund
Hedge Funds are Neutral. There are no significant trading trends over the last quarter.
Sold
0-3
Months
0.0
Volume
0
3-6
Months
333.4K
Volume
38
6-9
Months
0.0
Volume
0
0-12
Months
456.0K
Volume
56
Bought
0-3
0
0.0
Volume
Months
3-6
7
72.2K
Volume
Months
6-9
0
0.0
Volume
Months
0-12
56
279.1K
Volume
Months
Congress Trading
Congress are Neutral. There are no significant trading trends over the last month.
Sold
0-3
Months
0.0
USD
0
3-6
Months
0.0
USD
0
6-9
Months
16.0K
USD
2
0-12
Months
0.0
USD
0
Bought
0-3
0
0.0
USD
Months
3-6
0
0.0
USD
Months
6-9
0
0.0
USD
Months
0-12
1
8.0K
USD
Months
BKNG News & Events
Events Timeline
2025-04-03 (ET)
2025-04-03
09:13:27
Tariff-fueled recession fears 'relative negative' for Internet sector, says BofA

2025-03-31 (ET)
2025-03-31
08:05:07
Uber, OpenTable form strategic partnership

2025-02-21 (ET)
2025-02-21
09:55:01
Early notable gainers among liquid option names on February 21st

2025-02-20 (ET)
2025-02-20
17:09:19
Booking Holdings pares post-earnings gains to about 3% on guidance

2025-02-20
17:07:04
Booking Holdings sees FY25 EPS up low double digits or mid-teens in constant FX

2025-02-20
17:05:10
Booking Holdings sees Q1 revenue up 2%-4%

2025-02-20
16:37:51
Booking Holdings sees healthy demand for leisure travel globally in FY25

2025-02-20
16:27:11
Booking Holdings up 5% after Q4 earnings beat

News
4.0
04-07BenzingaWells Fargo Maintains Equal-Weight on Booking Holdings, Lowers Price Target to $4567
4.0
04-04TipRanksBooking Holdings (BKNG) Slides despite Catching an Upgrade from BTIG
4.0
04-04BenzingaBTIG Upgrades Booking Holdings to Buy, Announces $5500 Price Target
4.0
04-04SeekingAlphaBooking Holdings stands out as a leader in lodging - BTIG
9.5
04-02NewsfilterBooking Holdings to Webcast First Quarter 2025 Financial Results on April 29
7.5
04-01Yahoo FinanceUber and OpenTable team up to enhance dining experience
4.5
04-01NASDAQ.COMSCHG, GE, BKNG, ELV: ETF Inflow Alert
2.0
04-01NASDAQ.COMRelative Strength Alert For Booking Holdings
3.0
04-01NASDAQ.COMGuru Fundamental Report for BKNG
2.0
04-01NASDAQ.COMBooking Holdings (BKNG) Surpasses Market Returns: Some Facts Worth Knowing
3.0
04-01NASDAQ.COMBKNG Quantitative Stock Analysis
3.0
04-01NASDAQ.COM3 Growth Stocks That Have Turned $1,000 Into More Than $100,000 in 20 Years
7.5
03-31BenzingaOpenTable, Uber Announce Strategic Partnership: What's Going On With Booking Holdings Stock Monday?
7.5
03-31NewsfilterUber and OpenTable Announce Strategic Global Partnership to Enhance Dining Experience for Millions of Consumers
3.0
03-30NASDAQ.COMGuru Fundamental Report for BKNG
4.5
03-29NASDAQ.COMStocks Close Sharply Lower as Tariffs Spur Economic Worries
8.0
03-28NASDAQ.COMNotable Friday Option Activity: CVNA, BKNG, LEU
4.5
03-28NASDAQ.COMEconomic Worries Hammer Stocks
4.5
03-28NASDAQ.COMStocks Tumble on Weaker US Consumer Spending and Sticky Price Pressures
3.0
03-28NASDAQ.COMValidea Detailed Fundamental Analysis - BKNG
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FAQ

What is Booking Holdings Inc (BKNG) stock price today?
The current price of BKNG is 4164.15 USD — it has decreased -1.9 % in the last trading day.

What is Booking Holdings Inc (BKNG)'s business?

What is the price predicton of BKNG Stock?

What is Booking Holdings Inc (BKNG)'s revenue for the last quarter?

What is Booking Holdings Inc (BKNG)'s earnings per share (EPS) for the last quarter?

What changes have occurred in the market's expectations for Booking Holdings Inc (BKNG)'s fundamentals?

How many employees does Booking Holdings Inc (BKNG). have?
