Yelp Now Offers August 2026 Options
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 18 2025
0mins
Should l Buy YELP?
Source: NASDAQ.COM
Put Contract Overview: The $30.00 put contract for YELP has a bid of 80 cents, allowing investors to buy shares at a cost basis of $29.20, which is a 4% discount from the current price of $31.26. There is a 64% chance the contract may expire worthless, offering a potential 2.67% return on cash commitment.
Call Contract Overview: The $33.00 call contract has a bid of $1.30, and if shares are purchased at $31.26 and the call is sold, it could yield a total return of 9.72% if exercised. There is a 48% chance this contract may also expire worthless, providing a potential 4.16% additional return.
Volatility Insights: The implied volatility for the put contract is 37% and for the call contract is 36%, while the actual trailing twelve-month volatility is calculated at 35%.
YieldBoost Concept: Both the put and call contracts offer a "YieldBoost," with the put providing a 3.96% annualized return if it expires worthless, and the call offering a 6.17% annualized return under similar conditions.
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Analyst Views on YELP
Wall Street analysts forecast YELP stock price to rise
7 Analyst Rating
2 Buy
3 Hold
2 Sell
Hold
Current: 24.220
Low
30.00
Averages
33.29
High
40.00
Current: 24.220
Low
30.00
Averages
33.29
High
40.00
About YELP
Yelp Inc. connects consumers with local businesses. The Company's advertising products enable businesses of all sizes to reach a large audience, advertise their products and drive conversion of their services. It offers a range of free and paid advertising products to businesses of all sizes, which include CPC Advertising (Yelp Ads), RepairPal Network and Multi-location Ad Products. Its business page products include Free Business Account, Upgrade Package, Branded Profile, Enhanced Profile, Verified License, Business Highlights, Yelp Connect, Logo and Nearby Jobs. In addition to its advertising products, it also offers features and consumer-interactive tools to facilitate transactions between consumers and the local businesses they find on Yelp. It offers subscription services, licensing payments for access to Yelp data and other non-advertising arrangements. It sells its advertising products online through its Website and Yelp for Business app, and indirectly through partners.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
SMITH THOMAS W Significantly Reduces Yelp Holdings
- Share Reduction Details: According to an SEC filing dated February 17, 2026, SMITH THOMAS W reduced its position in Yelp by 96,280 shares during Q4, resulting in a $4.09 million decline in value, reflecting both the sale and stock price changes, indicating a cautious outlook on Yelp's future performance.
- Remaining Stake Proportion: After the reduction, SMITH THOMAS W's remaining stake in Yelp constitutes only 0.22% of its 13F AUM, suggesting a significant loss of confidence in Yelp's investment potential, which may influence market perceptions of the company.
- Top Holdings Analysis: As of February 17, 2026, SMITH THOMAS W's top holdings include CACC valued at $42.08 million (38.9% of AUM), W at $23.81 million (22.0% of AUM), and BTI at $22.51 million (20.8% of AUM), demonstrating a diversified investment strategy and preference for other companies.
- Yelp Market Performance: As of February 17, 2026, Yelp's stock price stood at $20.68, down 45.7% over the past year, underperforming the S&P 500 by 56.53 percentage points, reflecting the challenges it faces in a competitive market environment.
See More
SMITH THOMAS W Reduces Yelp Holdings by 96,280 Shares
- Share Reduction Details: SMITH THOMAS W sold 96,280 shares of Yelp in Q4 2026, resulting in a $4.09 million decline in position value, reflecting both stock price fluctuations and the sale itself.
- Asset Management Impact: This transaction represented a 2.75% decrease in the fund's 13F reportable assets under management (AUM), with the remaining Yelp stake now accounting for only 0.22% of AUM, thus falling outside the fund's top five holdings.
- Stock Performance Analysis: As of February 17, 2026, Yelp's stock price stood at $20.68, down 45.7% over the past year, significantly underperforming the S&P 500 by 56.53 percentage points, indicating a pessimistic market outlook on its growth potential.
- Business Model Overview: Yelp operates as a leading online platform connecting consumers with local businesses through a mix of advertising and digital solutions, with its scalable business model supported by a large user base and diverse service offerings that drive recurring revenue streams.
See More
Undervalued Stocks Amid Market Decline
- PayPal's Rebound Potential: PayPal shares plummeted in early February due to disappointing results and CEO change, now trading at a high single-digit forward P/E, attracting acquisition rumors that could draw new buyers and boost stock prices.
- Wendy's Strategic Opportunities: Wendy's stock has fallen 50% over the past year, but trades at less than 10 times forward earnings, potentially attracting shareholder activism or buyout interest; if the 'Project Fresh' turnaround plan succeeds, stock prices may recover.
- Yelp's Value Potential: Yelp's shares have dropped 35% in the past year, trading at under 6 times forward earnings; despite AI threats, its $300 million net cash could fund a significant share buyback or acquisition, making it attractive to potential buyers.
- Market Reaction and Investment Opportunities: Amid macroeconomic pressures, tech and finance stocks have generally declined, but stocks that fell due to company-specific negative news may present rebound opportunities for investors, highlighting the importance of identifying undervalued stocks.
See More
First Watch Restaurant Group Q4 Earnings Analysis
- Earnings Growth vs. Market Reaction: First Watch Restaurant Group reported a 20% sales growth in Q4, aligning with Wall Street expectations, while its earnings per share of $0.24 tripled analyst forecasts; however, the stock fell 13%, indicating market concerns over the company's conservative guidance.
- Store and Same-Store Sales Performance: The company increased its store count by 11% and achieved a same-store sales growth of 3.6%, managing to deliver a 0.5% growth in same-store traffic amidst weak consumer spending, showcasing its long-term competitive strength.
- Cautious Future Guidance: Management projected revenue growth of only 12% to 14% for 2026, with same-store sales growth expected to be just 1% to 3%, both lower than 2025's performance; CEO Chris Tomasso emphasized the need for caution across the industry regarding future prospects.
- Unique Operating Model and Employee Satisfaction: First Watch operates exclusively from 7 a.m. to 2:30 p.m., utilizing a single shift, which enhances employee satisfaction, as evidenced by its ranking on Glassdoor's 2026 Best Places to Work in Consumer Services, highlighting its operational advantages.
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First Watch Reports 20% Revenue Growth in Q4 but Shares Drop 13%
- Significant Revenue Growth: First Watch achieved a 20% revenue increase in Q4, surpassing Wall Street expectations, with earnings per share of $0.24, tripling analyst forecasts, indicating strong growth potential in a competitive market.
- Negative Market Reaction: Despite strong Q4 performance, the company's conservative guidance for 2026, projecting revenue growth of only 12% to 14% and same-store sales growth of just 1% to 3%, led to a 13% drop in share price post-report, reflecting market unease about future prospects.
- Slower Store Expansion: First Watch's store count grew by 11% over the past year, but the forecast for 2026 indicates a slowdown to 9% growth, contrasting sharply with historical double-digit increases, which may undermine investor confidence in the company's long-term growth trajectory.
- Unique Operating Model: Operating from 7 a.m. to 2:30 p.m. with a single shift enhances employee satisfaction and efficiency, evidenced by First Watch's ranking on Glassdoor's 2026 Best Places to Work in Consumer Services, further solidifying its market position.
See More
Yelp Q4 Earnings Beat Expectations but Weak Guidance Pressures Stock
- Earnings Beat: Yelp reported Q4 2025 earnings per share of $0.61, exceeding analyst expectations by $0.07, with sales of $359.99 million, surpassing Wall Street's target by $770,000; despite a 0.5% year-over-year sales decline, annual revenue grew approximately 4% to a record $1.46 billion.
- Stock Decline: Despite the strong earnings report, Yelp's stock fell by 8.9%, trading at $20.75 as of 3:45 PM, reflecting investor dissatisfaction with the company's guidance, resulting in a market capitalization of $1.4 billion.
- Weak 2026 Guidance: Yelp's guidance for 2026 projects sales between $1.455 billion and $1.475 billion, indicating flat sales growth compared to last year's mid-single-digit increase, which has dampened market sentiment.
- Declining EBITDA Forecast: Non-GAAP EBITDA is projected to be between $310 million and $330 million, down from $369 million last year; although the company is investing in AI and services to drive growth, meaningful sales growth may not materialize until next year.
See More
SMITH THOMAS W Significantly Reduces Yelp Holdings
- Share Reduction Details: According to an SEC filing dated February 17, 2026, SMITH THOMAS W reduced its position in Yelp by 96,280 shares during Q4, resulting in a $4.09 million decline in value, reflecting both the sale and stock price changes, indicating a cautious outlook on Yelp's future performance.
- Remaining Stake Proportion: After the reduction, SMITH THOMAS W's remaining stake in Yelp constitutes only 0.22% of its 13F AUM, suggesting a significant loss of confidence in Yelp's investment potential, which may influence market perceptions of the company.
- Top Holdings Analysis: As of February 17, 2026, SMITH THOMAS W's top holdings include CACC valued at $42.08 million (38.9% of AUM), W at $23.81 million (22.0% of AUM), and BTI at $22.51 million (20.8% of AUM), demonstrating a diversified investment strategy and preference for other companies.
- Yelp Market Performance: As of February 17, 2026, Yelp's stock price stood at $20.68, down 45.7% over the past year, underperforming the S&P 500 by 56.53 percentage points, reflecting the challenges it faces in a competitive market environment.
See More
SMITH THOMAS W Reduces Yelp Holdings by 96,280 Shares
- Share Reduction Details: SMITH THOMAS W sold 96,280 shares of Yelp in Q4 2026, resulting in a $4.09 million decline in position value, reflecting both stock price fluctuations and the sale itself.
- Asset Management Impact: This transaction represented a 2.75% decrease in the fund's 13F reportable assets under management (AUM), with the remaining Yelp stake now accounting for only 0.22% of AUM, thus falling outside the fund's top five holdings.
- Stock Performance Analysis: As of February 17, 2026, Yelp's stock price stood at $20.68, down 45.7% over the past year, significantly underperforming the S&P 500 by 56.53 percentage points, indicating a pessimistic market outlook on its growth potential.
- Business Model Overview: Yelp operates as a leading online platform connecting consumers with local businesses through a mix of advertising and digital solutions, with its scalable business model supported by a large user base and diverse service offerings that drive recurring revenue streams.
See More
Undervalued Stocks Amid Market Decline
- PayPal's Rebound Potential: PayPal shares plummeted in early February due to disappointing results and CEO change, now trading at a high single-digit forward P/E, attracting acquisition rumors that could draw new buyers and boost stock prices.
- Wendy's Strategic Opportunities: Wendy's stock has fallen 50% over the past year, but trades at less than 10 times forward earnings, potentially attracting shareholder activism or buyout interest; if the 'Project Fresh' turnaround plan succeeds, stock prices may recover.
- Yelp's Value Potential: Yelp's shares have dropped 35% in the past year, trading at under 6 times forward earnings; despite AI threats, its $300 million net cash could fund a significant share buyback or acquisition, making it attractive to potential buyers.
- Market Reaction and Investment Opportunities: Amid macroeconomic pressures, tech and finance stocks have generally declined, but stocks that fell due to company-specific negative news may present rebound opportunities for investors, highlighting the importance of identifying undervalued stocks.
See More
First Watch Restaurant Group Q4 Earnings Analysis
- Earnings Growth vs. Market Reaction: First Watch Restaurant Group reported a 20% sales growth in Q4, aligning with Wall Street expectations, while its earnings per share of $0.24 tripled analyst forecasts; however, the stock fell 13%, indicating market concerns over the company's conservative guidance.
- Store and Same-Store Sales Performance: The company increased its store count by 11% and achieved a same-store sales growth of 3.6%, managing to deliver a 0.5% growth in same-store traffic amidst weak consumer spending, showcasing its long-term competitive strength.
- Cautious Future Guidance: Management projected revenue growth of only 12% to 14% for 2026, with same-store sales growth expected to be just 1% to 3%, both lower than 2025's performance; CEO Chris Tomasso emphasized the need for caution across the industry regarding future prospects.
- Unique Operating Model and Employee Satisfaction: First Watch operates exclusively from 7 a.m. to 2:30 p.m., utilizing a single shift, which enhances employee satisfaction, as evidenced by its ranking on Glassdoor's 2026 Best Places to Work in Consumer Services, highlighting its operational advantages.
See More
First Watch Reports 20% Revenue Growth in Q4 but Shares Drop 13%
- Significant Revenue Growth: First Watch achieved a 20% revenue increase in Q4, surpassing Wall Street expectations, with earnings per share of $0.24, tripling analyst forecasts, indicating strong growth potential in a competitive market.
- Negative Market Reaction: Despite strong Q4 performance, the company's conservative guidance for 2026, projecting revenue growth of only 12% to 14% and same-store sales growth of just 1% to 3%, led to a 13% drop in share price post-report, reflecting market unease about future prospects.
- Slower Store Expansion: First Watch's store count grew by 11% over the past year, but the forecast for 2026 indicates a slowdown to 9% growth, contrasting sharply with historical double-digit increases, which may undermine investor confidence in the company's long-term growth trajectory.
- Unique Operating Model: Operating from 7 a.m. to 2:30 p.m. with a single shift enhances employee satisfaction and efficiency, evidenced by First Watch's ranking on Glassdoor's 2026 Best Places to Work in Consumer Services, further solidifying its market position.
See More
Yelp Q4 Earnings Beat Expectations but Weak Guidance Pressures Stock
- Earnings Beat: Yelp reported Q4 2025 earnings per share of $0.61, exceeding analyst expectations by $0.07, with sales of $359.99 million, surpassing Wall Street's target by $770,000; despite a 0.5% year-over-year sales decline, annual revenue grew approximately 4% to a record $1.46 billion.
- Stock Decline: Despite the strong earnings report, Yelp's stock fell by 8.9%, trading at $20.75 as of 3:45 PM, reflecting investor dissatisfaction with the company's guidance, resulting in a market capitalization of $1.4 billion.
- Weak 2026 Guidance: Yelp's guidance for 2026 projects sales between $1.455 billion and $1.475 billion, indicating flat sales growth compared to last year's mid-single-digit increase, which has dampened market sentiment.
- Declining EBITDA Forecast: Non-GAAP EBITDA is projected to be between $310 million and $330 million, down from $369 million last year; although the company is investing in AI and services to drive growth, meaningful sales growth may not materialize until next year.
See More
