Polaris Partners with Cleetus McFarland for Motorsports Engagement
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Apr 07 2026
0mins
Should l Buy PII?
Source: Newsfilter
- Partnership Launch: Polaris has kicked off a multi-year partnership with renowned racer Cleetus McFarland, aimed at providing fans with more engagement opportunities through content and events, thereby strengthening the brand's connection with the motorsports community.
- Brand Value Alignment: Cleetus stated that Polaris's brand spirit perfectly aligns with his advocacy for freedom, horsepower, and fun, and their collaboration is expected to attract more people to powersports, enhancing brand influence.
- New Content Creation Opportunities: Through this partnership, Cleetus and his team will leverage Polaris's resources to create new content and experiences, driving fans to find more enjoyment in activities at the Freedom Factory, further expanding their fan base.
- Video Release Promotion: The partnership was announced with an adrenaline-fueled YouTube video, showcasing their collaborative vision, which is expected to draw more viewers' attention to Polaris and its products.
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Analyst Views on PII
Wall Street analysts forecast PII stock price to rise
10 Analyst Rating
0 Buy
10 Hold
0 Sell
Hold
Current: 57.910
Low
57.00
Averages
66.67
High
72.00
Current: 57.910
Low
57.00
Averages
66.67
High
72.00
About PII
Polaris Inc. is engaged in the design, engineering, manufacturing and marketing of powersports vehicles. The Company also designs and manufactures or sources parts, garments and accessories (PG&A), which includes aftermarket accessories and apparel. Its Off Road segment consists of off-road vehicles (ORVs) and snowmobiles. Its On Road segment designs and manufactures motorcycles, moto-roadsters, light-duty hauling, and passenger vehicles. Its Marine segment designs and manufactures boats that are designed to compete in key segments of the recreational marine industry, specifically pontoon and deck boats. Its product line-up includes the RANGER, RZR and Polaris XPEDITION and GENERAL side-by-side off-road vehicles; Sportsman all-terrain ORVs; military and commercial off-road vehicles; snowmobiles; Indian Motorcycle mid-size and heavyweight motorcycles; Slingshot moto-roadsters; Aixam quadricycles; Goupil electric vehicles; and pontoon and deck boats, including Bennington pontoons.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Polaris Inc Shares Surge 10.7% Amid Positive Tariff Outlook
- Significant Stock Surge: Polaris Inc shares rallied 10.7% in the last trading session to close at $53.02, with notable trading volume indicating strong market optimism regarding the company's outlook.
- Limited Tariff Impact: The company announced that recent changes in tariff policy are not expected to materially affect its full-year 2026 guidance, which has bolstered investor confidence despite a 7.4% decline in stock price over the past four weeks.
- Sales Growth Expectations: Polaris anticipates a sales increase of 1% to 3% in 2026 compared to 2025, reflecting the effectiveness of its efforts to strengthen domestic manufacturing and supplier relationships, potentially enhancing its competitive position in the market.
- Quarterly Earnings Outlook: The upcoming quarterly report is expected to show a loss of $0.42 per share, representing a year-over-year improvement of 53.3%, with revenues projected at $1.66 billion, up 7.9% from the previous year, indicating the company's resilience and growth potential even in challenging conditions.
See More
Polaris Projects FY2026 Sales Growth Amid Tariff Changes
- Sales Growth Projection: Polaris anticipates FY2026 sales growth of 1% to 3% compared to FY2025, indicating stability and growth potential in the market despite external cost pressures.
- Profitability Outlook: The company expects to turn profitable in FY2026, guiding earnings per share between $1.50 and $1.60, which could enhance investor confidence and potentially drive stock price increases.
- Tariff Policy Impact: While BRP estimates tariffs could add over $500 million in costs, Polaris asserts that recent tariff changes are not expected to materially impact its full-year 2026 outlook, alleviating market concerns about rising costs.
- Positive Market Reaction: Polaris shares surged approximately 15% on Thursday, marking the largest intraday gain since July 29, 2025, reflecting investor optimism about the company's outlook, especially amid extremely bullish retail sentiment.
See More
Polaris Assures Investors Amid Tariff Changes
- Stable Financial Guidance: Polaris (PII) reassured investors that its full-year guidance for 2026 will not be materially impacted following BRP's (DOO) withdrawal of its financial guidance due to changes in U.S. tariff policy, demonstrating the company's confidence in its future performance.
- Stock Price Surge: On Thursday, Polaris (PII) shares surged as much as 16%, effectively erasing most of the losses incurred from BRP's warning, reflecting the market's positive response to its robust financial outlook.
- Domestic Manufacturing Advantage: Unlike competitors reliant on imported raw materials, Polaris (PII) boasts significant domestic manufacturing presence in Alabama, Indiana, and Minnesota, which enhances its supply chain stability and competitive edge in the market.
- Industry-Wide Impact: BRP (DOO) faces an additional $500 million cost due to tariff changes, leading to its withdrawal of 2027 guidance, which reverberates throughout the recreational vehicle sector, with Polaris (PII)'s stock rise also boosting peers like BRP, Patrick Industries (PATK), and Malibu Boats (MBUU).
See More
Polaris Expects Limited Impact from Tariff Policy Changes
- Tariff Policy Impact: Polaris Inc. announced that recent changes to tariff policy are not expected to materially impact its 2026 full-year guidance, demonstrating the company's resilience and stability in navigating policy shifts.
- Domestic Manufacturing Advantage: As the only major powersports company headquartered in the U.S., Polaris has manufacturing facilities in Alabama, Indiana, and Minnesota, which not only support American jobs but also enhance its competitive edge in the domestic market.
- Strengthening Supplier Relationships: The company continues to strengthen its relationships with domestic suppliers, optimizing supply chain management to improve production efficiency and ensure timely market demand fulfillment while mitigating potential cost pressures.
- Earnings Call Schedule: Polaris is scheduled to hold its first-quarter earnings call on April 28 at 9:00 AM CT, during which it will provide further insights into its performance and future outlook, thereby bolstering investor confidence.
See More
Polaris Expects Limited Impact from Tariff Policy Changes
- Tariff Policy Impact: Polaris Inc. expects that recent changes to tariff policy will not materially affect its 2026 full-year guidance, indicating the company's resilience and stability in navigating policy shifts.
- Domestic Manufacturing Advantage: As the only major powersports company headquartered in the U.S., Polaris has manufacturing facilities in Alabama, Indiana, and Minnesota, which support American jobs and enhance its competitive position in the market.
- Strengthening Supplier Relationships: The company continues to strengthen its relationships with domestic suppliers, optimizing supply chain management to improve production efficiency and ensure timely product delivery to meet market demand.
- Earnings Call Schedule: Polaris is scheduled to hold its first-quarter earnings call on April 28, 2026, at 9:00 AM CT, during which it will provide more financial information, further boosting investor confidence.
See More
BRP Suspends FY27 Guidance Due to Tariff Changes
- Increased Tariff Costs: BRP (DOO) anticipates an additional $500 million in tariff costs for the remainder of 2026 due to changes in U.S. tariffs on steel, aluminum, and copper imports, which will directly impact the company's profit margins and financial stability.
- Guidance Suspension: The uncertainty surrounding tariffs has led BRP to suspend its FY27 financial guidance, reflecting the company's concerns about future market conditions, which may result in decreased investor confidence and negatively affect stock performance.
- Industry Impact: This tariff change is exerting pressure on the entire sector, with Polaris (PII) experiencing its largest one-day percentage decline in a year, while notable losses were also seen in Patrick Industries (PATK), Malibu Boats (MBUU), and Twin Vee Power Cats (VEEE), indicating the market's sensitivity to tariff policies.
- Production Layout: With most of BRP's products manufactured in Mexico, Canada, and Finland, and only aluminum casings produced in the U.S., this production strategy exposes the company to greater cost pressures from tariff changes, potentially affecting its global competitiveness.
See More
Polaris Inc Shares Surge 10.7% Amid Positive Tariff Outlook
- Significant Stock Surge: Polaris Inc shares rallied 10.7% in the last trading session to close at $53.02, with notable trading volume indicating strong market optimism regarding the company's outlook.
- Limited Tariff Impact: The company announced that recent changes in tariff policy are not expected to materially affect its full-year 2026 guidance, which has bolstered investor confidence despite a 7.4% decline in stock price over the past four weeks.
- Sales Growth Expectations: Polaris anticipates a sales increase of 1% to 3% in 2026 compared to 2025, reflecting the effectiveness of its efforts to strengthen domestic manufacturing and supplier relationships, potentially enhancing its competitive position in the market.
- Quarterly Earnings Outlook: The upcoming quarterly report is expected to show a loss of $0.42 per share, representing a year-over-year improvement of 53.3%, with revenues projected at $1.66 billion, up 7.9% from the previous year, indicating the company's resilience and growth potential even in challenging conditions.
See More
Polaris Projects FY2026 Sales Growth Amid Tariff Changes
- Sales Growth Projection: Polaris anticipates FY2026 sales growth of 1% to 3% compared to FY2025, indicating stability and growth potential in the market despite external cost pressures.
- Profitability Outlook: The company expects to turn profitable in FY2026, guiding earnings per share between $1.50 and $1.60, which could enhance investor confidence and potentially drive stock price increases.
- Tariff Policy Impact: While BRP estimates tariffs could add over $500 million in costs, Polaris asserts that recent tariff changes are not expected to materially impact its full-year 2026 outlook, alleviating market concerns about rising costs.
- Positive Market Reaction: Polaris shares surged approximately 15% on Thursday, marking the largest intraday gain since July 29, 2025, reflecting investor optimism about the company's outlook, especially amid extremely bullish retail sentiment.
See More
Polaris Assures Investors Amid Tariff Changes
- Stable Financial Guidance: Polaris (PII) reassured investors that its full-year guidance for 2026 will not be materially impacted following BRP's (DOO) withdrawal of its financial guidance due to changes in U.S. tariff policy, demonstrating the company's confidence in its future performance.
- Stock Price Surge: On Thursday, Polaris (PII) shares surged as much as 16%, effectively erasing most of the losses incurred from BRP's warning, reflecting the market's positive response to its robust financial outlook.
- Domestic Manufacturing Advantage: Unlike competitors reliant on imported raw materials, Polaris (PII) boasts significant domestic manufacturing presence in Alabama, Indiana, and Minnesota, which enhances its supply chain stability and competitive edge in the market.
- Industry-Wide Impact: BRP (DOO) faces an additional $500 million cost due to tariff changes, leading to its withdrawal of 2027 guidance, which reverberates throughout the recreational vehicle sector, with Polaris (PII)'s stock rise also boosting peers like BRP, Patrick Industries (PATK), and Malibu Boats (MBUU).
See More
Polaris Expects Limited Impact from Tariff Policy Changes
- Tariff Policy Impact: Polaris Inc. announced that recent changes to tariff policy are not expected to materially impact its 2026 full-year guidance, demonstrating the company's resilience and stability in navigating policy shifts.
- Domestic Manufacturing Advantage: As the only major powersports company headquartered in the U.S., Polaris has manufacturing facilities in Alabama, Indiana, and Minnesota, which not only support American jobs but also enhance its competitive edge in the domestic market.
- Strengthening Supplier Relationships: The company continues to strengthen its relationships with domestic suppliers, optimizing supply chain management to improve production efficiency and ensure timely market demand fulfillment while mitigating potential cost pressures.
- Earnings Call Schedule: Polaris is scheduled to hold its first-quarter earnings call on April 28 at 9:00 AM CT, during which it will provide further insights into its performance and future outlook, thereby bolstering investor confidence.
See More
Polaris Expects Limited Impact from Tariff Policy Changes
- Tariff Policy Impact: Polaris Inc. expects that recent changes to tariff policy will not materially affect its 2026 full-year guidance, indicating the company's resilience and stability in navigating policy shifts.
- Domestic Manufacturing Advantage: As the only major powersports company headquartered in the U.S., Polaris has manufacturing facilities in Alabama, Indiana, and Minnesota, which support American jobs and enhance its competitive position in the market.
- Strengthening Supplier Relationships: The company continues to strengthen its relationships with domestic suppliers, optimizing supply chain management to improve production efficiency and ensure timely product delivery to meet market demand.
- Earnings Call Schedule: Polaris is scheduled to hold its first-quarter earnings call on April 28, 2026, at 9:00 AM CT, during which it will provide more financial information, further boosting investor confidence.
See More
BRP Suspends FY27 Guidance Due to Tariff Changes
- Increased Tariff Costs: BRP (DOO) anticipates an additional $500 million in tariff costs for the remainder of 2026 due to changes in U.S. tariffs on steel, aluminum, and copper imports, which will directly impact the company's profit margins and financial stability.
- Guidance Suspension: The uncertainty surrounding tariffs has led BRP to suspend its FY27 financial guidance, reflecting the company's concerns about future market conditions, which may result in decreased investor confidence and negatively affect stock performance.
- Industry Impact: This tariff change is exerting pressure on the entire sector, with Polaris (PII) experiencing its largest one-day percentage decline in a year, while notable losses were also seen in Patrick Industries (PATK), Malibu Boats (MBUU), and Twin Vee Power Cats (VEEE), indicating the market's sensitivity to tariff policies.
- Production Layout: With most of BRP's products manufactured in Mexico, Canada, and Finland, and only aluminum casings produced in the U.S., this production strategy exposes the company to greater cost pressures from tariff changes, potentially affecting its global competitiveness.
See More
