Hasbro Provides Strong Q1 Guidance Update, Shares Surge
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Apr 23 2026
0mins
Should l Buy HAS?
Source: seekingalpha
- Q1 Revenue Growth: Hasbro anticipates Q1 revenue between $970 million and $985 million, reflecting a 9% to 11% year-over-year increase, significantly exceeding the consensus estimate of $909 million, driven by robust performance in the MAGIC: THE GATHERING segment, which boosts investor confidence.
- Full-Year Outlook Reaffirmed: The company reiterated its full-year 2026 outlook, projecting 3% to 5% constant-currency revenue growth, a 24% to 25% adjusted operating margin, and adjusted EBITDA of $1.40 billion to $1.45 billion, indicating strong confidence and stability in future growth.
- Cybersecurity Incident Update: Hasbro provided an update on the previously disclosed unauthorized network access incident, stating that it appears contained; while it did not impact Q1 financial results, it did slow the preparation and filing of quarterly results, demonstrating the company's transparency in addressing cybersecurity challenges.
- Product Shipment Plans On Track: Despite some processing and shipping delays, Hasbro confirmed that MAGIC: THE GATHERING shipments and release cadence remain on schedule for Q2, with expectations to make up for delayed consumer product shipments in the second half of the year, showcasing the resilience of its supply chain.
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Analyst Views on HAS
Wall Street analysts forecast HAS stock price to rise
9 Analyst Rating
7 Buy
1 Hold
1 Sell
Moderate Buy
Current: 95.250
Low
90.00
Averages
95.71
High
100.00
Current: 95.250
Low
90.00
Averages
95.71
High
100.00
About HAS
Hasbro, Inc. is a game, intellectual property (IP) and toy company. The Company delivers play experiences to kids, families, and fans around the world, through physical and digital games, video games, and toys, among others. Its Consumer Products segment engages in the sourcing, marketing and sales of toy and game products around the world. Its Wizards of the Coast and Digital Gaming segment engages in the promotion of the Company's brands through the development of trading cards, role-playing and digital game experiences based on Hasbro and Wizards of the Coast games. Its Entertainment segment engages in the development and production of Hasbro-branded entertainment content, including film, television, children’s programming, digital content and live entertainment focused on Hasbro-owned properties. Its portfolio of brands includes MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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