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MAT Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

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High
14.660
Open
14.370
VWAP
14.45
Vol
4.24M
Mkt Cap
4.39B
Low
14.150
Amount
61.20M
EV/EBITDA(TTM)
6.83
Total Shares
302.20M
EV
5.37B
EV/OCF(TTM)
9.05
P/S(TTM)
0.85
Mattel, Inc. is a global toy and family entertainment company. The Company's operating segments include North America and International. The North America segment markets and sells toys and consumer products in the United States and Canada. Products marketed and sold by the International segment are generally the same as those marketed and sold by the North America segment, although some are developed or adapted for particular international markets. Its franchise brands include Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA, and Polly Pocket, as well as other popular properties that it owns or licensed in partnership with global entertainment companies. Its offerings include toys, content, consumer products, digital and live experiences. The Company’s products are sold directly to consumers through its e-commerce platform and various third-party e-commerce channels.
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Events Timeline

(ET)
2026-03-12
15:30:00
Mattel Expects Strong Growth for Hot Wheels Brick Sets in 2026
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2026-03-11 (ET)
2026-03-11
18:50:00
Mattel Expects Growth Driven by Toy Innovation in 2026
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2026-02-17 (ET)
2026-02-17
12:50:00
Circana Projects U.S. Gaming Industry Spending to Reach $62.8B in 2026
select
2026-02-11 (ET)
2026-02-11
16:30:00
U.S. Nonfarm Payrolls Beat Expectations, Major Averages Close Lower
select

News

CNBC
8.5
03-28CNBC
Paramount and Warner Bros. Merge, Face Animation Shortcomings
  • Merger Strengths: The merger of Paramount and Warner Bros. will create a powerful film production entity, yet the lack of an animation slate to compete with Disney and Universal may hinder its appeal among family audiences.
  • Box Office Performance: Since 2016, Paramount and Warner Bros. have released animated films that grossed $1.1 billion and $1.3 billion respectively, indicating insufficient market share in animation, which limits overall revenue potential.
  • Market Share: By 2025, the combined entity is expected to account for 27% of the U.S. box office market share, close to Disney's 28%, but the absence of kid-friendly animated content may affect long-term growth.
  • Strategic Necessity: Analysts emphasize that developing a robust animated film portfolio is crucial for the newly formed Paramount/Warners Bros. combo to capture a broader audience and achieve box office growth in a competitive market.
CNBC
9.5
03-25CNBC
Pop Mart Shares Plunge Over 20% Amid Growth Concerns
  • Significant Revenue Growth: Pop Mart reported annual revenue of 37.1 billion yuan ($5.4 billion) for 2025, marking a 185% increase year-over-year, although slightly below LSEG's estimate of 38 billion yuan, indicating strong market performance but raising sustainability concerns.
  • Dramatic Profit Increase: The company's net income surged more than fourfold to 12.8 billion yuan, slightly exceeding the forecast of 12.6 billion yuan; however, a notable slowdown in the fourth quarter heightened investor worries about the durability of its key IP's popularity.
  • Underwhelming New Character Sales: While sales from Skullpanda more than doubled to 3.54 billion yuan, and Twinkle Twinkle and Hirono generated 2.06 billion yuan and 1.74 billion yuan respectively, Labubu and its family still accounted for 38% of total revenue, indicating insufficient market acceptance of new characters.
  • Cautious Market Sentiment: Investors have expressed skepticism about Pop Mart's short-term appeal, with shares retreating about 50% from their August peak, reflecting a cautious sentiment towards the company's future growth, as the CEO acknowledged the need to diversify beyond Labubu to sustain growth.
CNBC
8.5
03-25CNBC
Pop Mart's Global Expansion and Challenges
  • Revenue Growth and Stock Volatility: In 2025, Pop Mart's revenue and net income surged by 185% and 309%, respectively, yet the stock plummeted over 22% post-earnings release, indicating market concerns about sustaining growth momentum.
  • Global Market Strategy: By 2025, international markets accounted for 44% of Pop Mart's revenue, with expectations for increased contributions from the U.S. and Europe, reflecting the company's proactive global expansion strategy.
  • Diversified Product Strategy: Collaborations with Uniqlo and Parisian luxury brand Moynat have led Pop Mart into new sectors like jewelry, with some Labubu gold necklaces priced above $2,000, aiming to enhance brand influence and market competitiveness.
  • Theme Park Ambitions: Pop Mart's Pop Land theme park in Beijing is undergoing reconstruction and expansion, aiming for a 360-degree immersive experience that combines live performances and storytelling to deepen consumer brand loyalty.
seekingalpha
8.5
03-24seekingalpha
Mattel Launches Global Masters of the Universe Product Line
  • Product Line Launch: Mattel (MAT) announced a global Masters of the Universe product line in conjunction with the upcoming live-action film set to release on June 5, 2026, which is expected to significantly enhance brand visibility and market share across various categories including toys, gaming, and collectibles.
  • Diverse Offerings: The new product line features multiple action figures inspired by the film, Barbie Signature dolls, and Funko Pop! vinyl figures, which are anticipated to attract consumers of all ages, thereby strengthening the brand's competitive position in the market.
  • Global Partnerships: Mattel (MAT) is collaborating with over 70 global partners, including Hot Topic and Spirit Halloween, to launch additional apparel, accessories, and premium collectibles from 2026 to 2027, further expanding the brand's influence and reach.
  • Strategic Importance: This product launch is closely tied to Mattel's strategy of expanding its toy brands into major theatrical franchises, marking a cornerstone in the multi-year pipeline of Masters of the Universe content and consumer products, which is expected to drive future growth.
Newsfilter
8.5
03-24Newsfilter
Mattel Launches Global Product Line for 'Masters of the Universe'
  • Global Product Line Launch: Mattel announced the launch of a global product line for 'Masters of the Universe' on April 25, 2026, covering toys, apparel, and more, aimed at engaging fans of all ages and enhancing brand influence.
  • Film Tie-In Strategy: The live-action film, in collaboration with Amazon MGM Studios, is set to debut in the U.S. on June 5, 2026, with the product line launching concurrently, expected to boost brand visibility and drive sales growth.
  • Diverse Product Portfolio: The new series includes 'Masters of the Universe' action figures, Barbie® collections, Funko Pop! figures, and UNO® games, showcasing Mattel's innovation in the toy market and honoring the legacy of the brand, likely attracting a new generation of consumers.
  • Ongoing Expansion of Collaborations: Mattel plans to release more movie-themed products in partnership with over 70 global collaborators from 2026 to 2027, further solidifying its leadership in the toy and entertainment market and driving long-term brand growth.
CNBC
4.0
03-23CNBC
Rise of China's Emotional Economy
  • Shift in Consumer Trends: Data shows that during the 2025 Chinese New Year, spending on traditional food gifts significantly declined, while expenditures on travel and cosmetics surged, reflecting a growing emphasis on emotional resonance among consumers and indicating a shift towards more personalized and experiential spending.
  • Growth of Emotional Economy: According to projections from the iiMedia Research Center, China's emotional economy is expected to exceed 4.5 trillion yuan ($655 billion) by 2029, nearly doubling its value from 2024, highlighting an increasing consumer demand for emotional fulfillment and spiritual satisfaction that is driving market expansion.
  • Changes Among Young Consumers: Research indicates that younger Chinese consumers, facing economic pressures, are increasingly inclined to pursue purchases that bring joy and identity rather than traditional material accumulation, a shift that not only affects spending habits but also prompts businesses to reassess their value propositions.
  • Policy Attention on Emotional Economy: The Chongqing city government highlighted the importance of the emotional economy for the first time in its 2026 work report, indicating that policymakers are beginning to recognize this emerging consumer trend, while businesses are actively adjusting strategies to meet the demand for emotion-driven spending.
Wall Street analysts forecast MAT stock price to rise
8 Analyst Rating
Wall Street analysts forecast MAT stock price to rise
4 Buy
4 Hold
0 Sell
Moderate Buy
Current: 0.000
sliders
Low
20.00
Averages
24.43
High
30.00
Current: 0.000
sliders
Low
20.00
Averages
24.43
High
30.00
Wells Fargo
Overweight
initiated
$19
AI Analysis
2026-03-10
Reason
Wells Fargo
Price Target
$19
AI Analysis
2026-03-10
initiated
Overweight
Reason
Wells Fargo initiated coverage of Mattel with an Overweight rating and $19 price target. While 2026 being an investment year is "disappointing," the firm sees an attractive risk/reward at a low multiple as it argues that the deck looks cleared, with possible upside catalysts in KPop, a strong content slate, and call options in film and mobile games.
UBS
Arpine Kocharyan
Buy
maintain
$30 -> $28
2026-03-05
Reason
UBS
Arpine Kocharyan
Price Target
$30 -> $28
2026-03-05
maintain
Buy
Reason
UBS analyst Arpine Kocharyan lowered the firm's price target on Mattel to $28 from $30 and keeps a Buy rating on the shares. Estimates do not take into account what could be close to a 24c-27c of EPS tailwind from lower tariffs, which could potentially offset most of the 37c in opex investments Mattel is making for 2026, the analyst tells investors in a research note.
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Valuation Metrics

The current forward P/E ratio for Mattel Inc (MAT.O) is 11.67, compared to its 5-year average forward P/E of 14.44. For a more detailed relative valuation and DCF analysis to assess Mattel Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
14.44
Current PE
11.67
Overvalued PE
17.23
Undervalued PE
11.66

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average EV/EBITDA
8.98
Current EV/EBITDA
7.60
Overvalued EV/EBITDA
10.41
Undervalued EV/EBITDA
7.56

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
1.24
Current PS
1.11
Overvalued PS
1.38
Undervalued PS
1.10

Financials

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Annual
Quarterly

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Whales Holding MAT

F
Frontier Capital Management
Holding
MAT
+18.03%
3M Return
A
Ariel Investments, LLC
Holding
MAT
-0.55%
3M Return
S
Southeastern Asset Management, Inc.
Holding
MAT
-1.83%
3M Return
J
J. Goldman & Co., L.P.
Holding
MAT
-1.95%
3M Return
P
Patient Capital Management, LLC
Holding
MAT
-5.94%
3M Return

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Frequently Asked Questions

What is Mattel Inc (MAT) stock price today?

The current price of MAT is 14.53 USD — it has increased 2.61

What is Mattel Inc (MAT)'s business?

Mattel, Inc. is a global toy and family entertainment company. The Company's operating segments include North America and International. The North America segment markets and sells toys and consumer products in the United States and Canada. Products marketed and sold by the International segment are generally the same as those marketed and sold by the North America segment, although some are developed or adapted for particular international markets. Its franchise brands include Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA, and Polly Pocket, as well as other popular properties that it owns or licensed in partnership with global entertainment companies. Its offerings include toys, content, consumer products, digital and live experiences. The Company’s products are sold directly to consumers through its e-commerce platform and various third-party e-commerce channels.

What is the price predicton of MAT Stock?

Wall Street analysts forecast MAT stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for MAT is24.43 USD with a low forecast of 20.00 USD and a high forecast of 30.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Mattel Inc (MAT)'s revenue for the last quarter?

Mattel Inc revenue for the last quarter amounts to 1.77B USD, increased 7.29

What is Mattel Inc (MAT)'s earnings per share (EPS) for the last quarter?

Mattel Inc. EPS for the last quarter amounts to 0.34 USD, decreased -19.05

How many employees does Mattel Inc (MAT). have?

Mattel Inc (MAT) has 31000 emplpoyees as of April 01 2026.

What is Mattel Inc (MAT) market cap?

Today MAT has the market capitalization of 4.39B USD.