Gain Launches New Gain Plus Laundry Product Line
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 02 2026
0mins
Should l Buy PG?
Source: Newsfilter
- New Product Line: Gain introduces the Gain Plus collection featuring advanced Oxi cleaning technology that enhances stain removal and provides long-lasting fragrance, addressing consumer demand for superior laundry experiences and likely boosting market competitiveness.
- Core Product Upgrades: The core Gain laundry products are also receiving formula enhancements that improve odor removal across all scents, ensuring consumer satisfaction while reinforcing brand loyalty in a competitive market.
- Packaging Redesign: The refreshed packaging design not only enhances visual appeal but also clearly communicates key product benefits, which is expected to attract more consumer attention and increase sales, thereby strengthening brand performance in retail.
- Market Rollout Strategy: The Gain Plus collection will be available nationwide at participating retailers starting March 2023, with plans to expand product and scent availability through June 2026, aiming to enhance brand visibility and market share through ongoing promotional efforts.
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Analyst Views on PG
Wall Street analysts forecast PG stock price to rise
17 Analyst Rating
10 Buy
7 Hold
0 Sell
Moderate Buy
Current: 144.090
Low
150.00
Averages
164.50
High
180.00
Current: 144.090
Low
150.00
Averages
164.50
High
180.00
About PG
The Procter & Gamble Company is focused on providing branded consumer packaged goods to consumers across the world. The Company’s segments include Beauty, Grooming, Health Care, Fabric & Home Care and Baby, Feminine & Family Care. The Company’s products are sold in approximately 180 countries and territories primarily through mass merchandisers, e-commerce, including social commerce channels, grocery stores, membership club stores, drug stores, department stores, distributors, wholesalers, specialty beauty stores, including airport duty-free stores), high-frequency stores, pharmacies, electronics stores and professional channels. It also sells direct to individual consumers. It has operations in approximately 70 countries. It offers products under brands, such as Head & Shoulders, Herbal Essences, Pantene, Rejoice, Olay, Old Spice, Safeguard, Secret, SK-II, Braun, Gillette, Venus, Crest, Oral-B, Ariel, Downy, Gain, Tide, Always, Always Discreet, Tampax, Bounty and others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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