EBay Shares Slide As Q4 Revenue Guidance Misses Expectations Despite Earnings Beat
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Oct 31 2024
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Should l Buy EBAY?
Source: Benzinga
Financial Performance: eBay reported a 3% year-over-year revenue growth of $2.58 billion, exceeding expectations, but issued lower-than-expected guidance for the fourth quarter and fiscal year 2024, leading to a nearly 10% drop in share price.
Shareholder Returns and Future Outlook: The company returned $881 million to shareholders through buybacks and dividends, while projecting fourth-quarter revenue between $2.53 billion and $2.59 billion, below analyst consensus.
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Analyst Views on EBAY
Wall Street analysts forecast EBAY stock price to fall
8 Analyst Rating
2 Buy
5 Hold
1 Sell
Hold
Current: 108.150
Low
60.00
Averages
95.00
High
112.00
Current: 108.150
Low
60.00
Averages
95.00
High
112.00
About EBAY
eBay Inc. is a global commerce company. The Company's technology empowers buyers and sellers in more than 190 markets globally. Its online marketplace is located at www.ebay.com and its localized counterparts, its off-platform marketplaces and its mobile apps. Its Marketplace platforms enable buyers and sellers to its global scale and continue investments in technology, marketing and customer service. Its eBay Money-Back Guarantee program allows buyers to obtain a refund if an item does not arrive, is damaged or faulty, or differs materially from its description, and applies to most purchases completed through payment methods. It develops intuitive user interfaces; buyer, seller and developer tools; and transaction processing, databases and network applications that enable its users to complete transactions on its Marketplace platforms. Its technology infrastructure simplifies the storage and processing of data, eases the deployment and operation of global products and services.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Account Suspension: Ryan Cohen's eBay account was suspended after he flooded social media with images of items for sale and criticized eBay's management, raising questions about his motives and potentially undermining the credibility of his acquisition intentions.
- Analyst Insights: Wedbush Securities analyst Michael Piccolo noted that Cohen's actions appear more as a publicity stunt than a genuine M&A proposal, although the 13D and HSR filings indicate formal hostile intent that eBay's board must review under fiduciary duties.
- Investor Focus: Piccolo suggests that event-driven investors should watch whether this ongoing drama attracts other credible bidders or forces eBay to accelerate capital returns and strategic actions to defend against further activism.
- Market Performance Analysis: While eBay's shares trade near their 52-week high, the forward price-to-earnings ratio remains below 18, and its market cap is under $50 billion, indicating that the brand still holds secondary market advantages over competitors like Amazon and Walmart.
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- Acquisition Proposal Scale: GameStop's $56 billion offer to acquire eBay at $125 per share, despite its significantly smaller market cap, has shocked investors and demonstrates GameStop's ambition to expand its market presence.
- CEO Incentive Structure: CEO Ryan Cohen's compensation is tied to market cap and EBITDA targets, and if the acquisition succeeds, he stands to gain options for 171.5 million shares at an exercise price of $20.66, significantly boosting his personal wealth.
- Operational Integration Potential: Acquiring eBay would allow GameStop to use its stores as drop-off points for buyers and sellers, particularly in the collectibles market, where it already provides card grading services, thus reducing fraud risks in transactions.
- Financial Leverage Risks: Although GameStop plans a 50/50 cash-stock deal, its existing $9 billion cash and $20 billion debt financing would lead to a highly leveraged new entity, potentially generating only $2.5 billion in annual operating cash flow, raising concerns about long-term sustainability.
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- Acquisition Proposal Overview: GameStop's shocking $56 billion offer to acquire eBay at $125 per share, despite having a significantly smaller market cap, highlights the company's ambitious strategy to expand its footprint in the collectibles market.
- CEO Incentive Structure: CEO Ryan Cohen's $35 billion pay package is tied to achieving a $100 billion market cap and $10 billion in cumulative EBITDA, making the acquisition of eBay a strategic move to meet these targets and secure substantial financial rewards for him.
- Operational Integration Potential: With eBay being a major collectibles marketplace, GameStop could leverage its physical stores as drop-off points for transactions, enhancing its competitive edge in the collectibles sector while mitigating fraud risks in transactions.
- Financial Leverage Risks: Although GameStop plans to finance the acquisition with a 50/50 cash-stock split, the potential $25 billion debt burden against an operating cash flow of $2.5 billion raises concerns about high leverage, prompting investors to carefully consider the financial implications before investing.
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- Funding Doubts: Cohen humorously addressed skeptics on social media, questioning GameStop's ability to raise $56 billion for an eBay acquisition, reflecting market concerns that could negatively impact GameStop's stock performance.
- Account Suspension Incident: Cohen's personal seller account on eBay was permanently suspended due to activities deemed risky to the platform's community, intensifying the controversy surrounding his acquisition bid and potentially undermining investor confidence in his financing capabilities.
- Employee Perks Critique: Cohen expressed dissatisfaction with employee perks at eBay's headquarters, criticizing the company's bloated workforce of 11,500 employees as excessive, suggesting major efficiency cuts are necessary, which could reshape eBay's operational model and future strategy.
- Market Performance Review: Despite eBay's stock gaining over 24% year-to-date and GameStop's stock rising 25%, Cohen believes eBay has failed to unlock its full potential, emphasizing the need for stronger leadership and tighter execution to enhance profitability and growth.
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- Account Suspension Incident: GameStop CEO Ryan Cohen revealed on social media that his eBay account was permanently suspended due to alleged risky activities, which could impact his business plans on eBay and potentially have negative repercussions for GameStop shareholders.
- Earnings Strategy Explanation: In an interview with TBPN technology show, Cohen stated his intention to increase eBay's earnings per share to offset any dilution effects on GameStop shareholders, demonstrating his confidence in the future development of both companies.
- Acquisition Intent Analysis: Cohen mentioned GameStop's proposal to acquire eBay, which some view as risky; however, he believes this plan is not entirely unreasonable in the current market context and could present new growth opportunities for GameStop.
- Board Reform Plan: Cohen plans to reform eBay's board to better implement his business strategy, a move that could influence eBay's governance structure and pave the way for GameStop's acquisition plans.
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- Acquisition Proposal: GameStop CEO Ryan Cohen has proposed a $56 billion acquisition of eBay at $125 per share, despite skepticism regarding his financing ability as eBay's stock currently hovers around $108.
- Financing Structure: GameStop plans to fund the acquisition with $9 billion in cash, $20 billion in debt, and new stock issuance, yet with a market valuation of only $11 billion, investors are questioning how the deal can be financed.
- Market Reaction: Bill Smead, CIO of Smead Capital Management, expressed doubts, stating that eBay is performing well and should not rush to sell, noting that his firm holds about 1.5 million shares of eBay worth nearly $160 million.
- Retail Sentiment: While retail sentiment around GME remains extremely bullish over the past 24 hours, GME shares have dropped 3% over the past year, contrasting with eBay's 54% increase, indicating differing market expectations for both companies.
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