Comparison of Ford and Ferrari Stock Performance
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 21 2026
0mins
Should l Buy RACE?
Source: NASDAQ.COM
- Ford's Market Position: Ford's F-Series pickups were once again the best-selling vehicles in America in 2025, maintaining this position for 44 consecutive years; however, its stock price has dropped 10% in 2026, indicating poor long-term financial performance.
- Weak Financial Growth: Analysts project Ford's revenue to grow at a compound annual rate of less than 1.8% over the next three years, with an adjusted operating margin of only 3.6% in 2025, leading to investor disappointment regarding future returns.
- Ferrari's Brand Power: Ferrari's stock has surged 674% over the past decade, currently trading at a forward P/E of 29.6; despite its high valuation, its focus on the luxury market results in less cyclical demand, showcasing strong pricing power.
- Profitability Comparison: Ferrari achieved a 7% revenue increase in 2025, with an average operating margin of 27% over the past five years, highlighting its advantages in brand strength, pricing power, and steady growth, positioning it to deliver higher returns for shareholders in the next five years.
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Analyst Views on RACE
Wall Street analysts forecast RACE stock price to rise
15 Analyst Rating
11 Buy
3 Hold
1 Sell
Moderate Buy
Current: 317.400
Low
349.74
Averages
448.83
High
555.00
Current: 317.400
Low
349.74
Averages
448.83
High
555.00
About RACE
Ferrari NV, known as Ferrari, is an Italy-based designer, manufacturer and retailer of sports cars that is incorporated in the Netherlands. It operates under the Ferrari brand. Its sports cars portfolio includes, among others, F12berlinetta, FF, Ferrari 488 GTB, 488 Spider, 458 Speciale, Ferrari California T, F12tdf and LaFerrari. The Company also offers financing services through Ferrari Financial Services. It also produces limited series and one-off cars. The Company divides its regional markets in EMEA (Europe, the Middle East, India and Africa), Americas, Greater China and Rest of APAC (Asia-Pacific region, excluding Greater China) and is active in over 60 markets worldwide through a network of authorized dealers.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Positive Outlook for Luxury Stocks: Analysts remain optimistic about the recovery trajectory of luxury stocks, indicating a long-anticipated resurgence in demand.
See More
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- Carvana's Market Potential: Carvana has emerged from restructuring and improved profitability over the past three years, leveraging the fragmentation of over 43,000 used car dealerships in the U.S. to position itself as a more efficient competitor poised to thrive during upcoming industry consolidation, driving market share growth.
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- Nvidia's AI Dominance: Nvidia is set to achieve significant growth through 2030, driven by its dominance in the GPU market for global AI data centers, particularly as demand surges for autonomous and software-defined vehicles, establishing itself as a backbone of AI infrastructure expansion.
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See More
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- Carvana's Market Potential: After overcoming potential restructuring or bankruptcy scares, Carvana has transformed into a more efficient, vertically integrated, and profitable company, positioning itself favorably in the upcoming consolidation of the used car industry, where over 43,000 dealerships in the U.S. have a mere 2.3% market share.
- Ferrari's Competitive Edge: Despite a roughly 34% drop in Ferrari's stock over the past six months, it has nearly tripled the returns of the S&P 500 over the last decade, showcasing its strong competitive position and brand value in the luxury automotive market, with a unique sales strategy that excels during economic cycles.
- Nvidia's AI Dominance: Nvidia has become the backbone of AI infrastructure expansion by providing GPUs for global AI data centers, with substantial growth in demand expected through 2030, further solidifying its market position and profitability.
- Challenges of Long-Term Investment: While the strategy of holding quality stocks seems straightforward, the rapid market changes necessitate careful selection, with companies like Carvana, Ferrari, and Nvidia potentially thriving in the long run due to their unique competitive advantages.
See More
Iran War Shakes Luxury Market Dynamics
- Luxury Stock Declines: Major luxury brands like LVMH and Hermès have seen stock declines of approximately 16% and 20% respectively since the onset of the Iran war, while the S&P 500 has only dropped less than 6%, indicating the luxury sector's heightened sensitivity to geopolitical risks.
- Middle East Sales Forecast Drop: Analysts predict that luxury sales in the Middle East could fall by half, which would negatively impact overall quarterly growth by about 1 percentage point, underscoring the region's critical role in the global luxury market.
- Dubai's Luxury Consumption Dependency: Research from Morgan Stanley indicates that around 60% of luxury spending in the UAE comes from tourists, primarily from Russia, Saudi Arabia, China, and India, and the deteriorating security situation may dampen these high-net-worth visitors' spending intentions.
- Market Sentiment Turns Bearish: A UBS report highlights that investor sentiment in luxury is the most bearish in years, with geopolitical uncertainties likely to weigh on near-term earnings and delay the long-anticipated recovery in the luxury sector.
See More
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- Rare Opportunity: Broad Arrow presents a unique chance to acquire a Ferrari Monza SP2 at the Concours d'Elegance Villa d'Este.
- Event Details: The auction will take place at a prestigious event known for showcasing classic and luxury automobiles.
See More
Ferrari Resumes Shipments to Middle East Amid Regional Conflict
- Resumption of Shipments: After a week-long pause due to regional conflict, Ferrari has resumed shipments to the Middle East, demonstrating its ability to adapt in uncertain environments and meet customer demands.
- Contingency Measures: To address disruptions in the Strait of Hormuz, Ferrari implemented contingency measures, including rerouting ships and using planes to transport a limited number of vehicles, despite significantly increased shipping costs.
- Customer Willingness: Even with air freight costs ranging from $20K to $40K, Ferrari owners are willing to pay the additional fees to ensure safe delivery, reflecting the brand's strong allure and customer loyalty.
- Market Confidence: Giorgio Turri, Managing Director of Ferrari Middle East, confirmed that there were no cancellations, emphasizing customers' long-term commitment to the brand, indicating resilience in the luxury market amid turmoil.
See More
