Best Buy Plans First Expansion in a Decade with New Stores
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 16 2026
0mins
Should l Buy BBY?
Source: Yahoo Finance
- Store Expansion Announcement: During the Q4 FY 2026 earnings call, Best Buy CEO Corie Barry revealed plans to open six new stores, marking the first expansion in over a decade, aimed at meeting demand in growing markets and enhancing physical presence.
- Innovative Store Model: The new locations will feature a smaller store model that has been tested to drive incremental revenue, particularly in rapidly growing markets like Miami and Atlanta, indicating the company's adaptation to changing consumer shopping behaviors.
- Market Trend Reversal: According to Coresight Research, approximately 5,500 new stores are expected to open in 2026, representing a 4% year-over-year increase, suggesting a shift in the retail landscape from closures to new openings, reflecting a resurgence in consumer interest in physical shopping.
- Influence of Younger Consumers: Despite being digital natives, L.E.K. Consulting reports that 64% of Gen Z prefers in-person shopping, further driving demand for brick-and-mortar stores, highlighting potential market opportunities for Best Buy in the future.
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Analyst Views on BBY
Wall Street analysts forecast BBY stock price to rise
12 Analyst Rating
4 Buy
7 Hold
1 Sell
Hold
Current: 62.980
Low
60.00
Averages
79.75
High
96.00
Current: 62.980
Low
60.00
Averages
79.75
High
96.00
About BBY
Best Buy Co., Inc. is engaged in personalizing and humanizing technology solutions. The Company has two segments: Domestic and International. The Domestic segment comprises its operations in all states, districts and territories of the United States and its Best Buy Health business and includes the brand names Best Buy, Best Buy Ads, Best Buy Business, Best Buy Essentials, Best Buy Health, Geek Squad, Imagine That, Insignia, Lively, My Best Buy, My Best Buy Memberships, Pacific Kitchen and Home, TechLiquidators and Yardbird; and the domain names bestbuy.com, lively.com, techliquidators.com and yardbird.com. The International segment comprises all its operations in Canada under the brand names Best Buy, Best Buy Express, Best Buy Mobile, Geek Squad and TechLiquidators and the domain names bestbuy.ca and techliquidators.ca. The Company’s product categories include computing and mobile phones, consumer electronics, appliances, entertainment, services and others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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