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TRU Should I Buy

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Intellectia

Should You Buy TransUnion (TRU) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
68.620
1 Day change
-4.14%
52 Week Range
99.390
Analysis Updated At
2026/03/20
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TransUnion is not a strong buy for a beginner investor with a long-term strategy and $50,000-$100,000 available for investment at this time. The stock lacks clear positive momentum, has bearish technical indicators, and insider selling is significant. While the company has shown strong financial performance in the latest quarter, the lack of recent trading signals and mixed sentiment from analysts suggest waiting for a more favorable entry point.

Technical Analysis

The technical indicators for TRU are bearish. The MACD is below 0 and negatively contracting, RSI is neutral at 40.619, and moving averages indicate a bearish trend (SMA_200 > SMA_20 > SMA_5). The stock is trading below key pivot levels, with support at 70.083 and resistance at 73.261.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
9
Buy
2

Positive Catalysts

  • The company's financial performance in Q4 2025 was strong, with revenue up 12.97% YoY, net income up 52.87% YoY, and EPS up 57.58% YoY. Analysts have noted the company's strong trends in U.S. markets and strategic AI initiatives.

Neutral/Negative Catalysts

  • Insiders are selling heavily, with a 2109.68% increase in selling activity over the last month. The stock's gross margin dropped slightly YoY, and bearish technical indicators suggest weak momentum. Additionally, analysts have lowered price targets due to concerns about slower economic recovery in India and tighter international credit conditions.

Financial Performance

In Q4 2025, TransUnion reported revenue of $1.171 billion, up 12.97% YoY. Net income increased to $101.2 million, up 52.87% YoY, and EPS rose to 0.52, up 57.58% YoY. However, gross margin dropped slightly to 46.75%, down 0.66% YoY.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analyst sentiment is mixed. Recent ratings include Morgan Stanley lowering the price target to $100 but maintaining an Overweight rating, and Clear Street raising the price target to $94 with a Buy rating. Other analysts have lowered price targets but maintained positive ratings, citing strong trends in U.S. markets and AI initiatives despite concerns about international credit conditions and slower economic recovery in India.

Wall Street analysts forecast TRU stock price to rise
15 Analyst Rating
Wall Street analysts forecast TRU stock price to rise
11 Buy
3 Hold
1 Sell
Moderate Buy
Current: 71.580
sliders
Low
80
Averages
102.71
High
125
Current: 71.580
sliders
Low
80
Averages
102.71
High
125
Morgan Stanley
Overweight
maintain
$105 -> $100
AI Analysis
2026-03-11
Reason
Morgan Stanley
Price Target
$105 -> $100
AI Analysis
2026-03-11
maintain
Overweight
Reason
Morgan Stanley lowered the firm's price target on TransUnion to $100 from $105 and keeps an Overweight rating on the shares following the recent investor day in New York City. Following a model update, the firm notes its underlying estimates are largely unchanged after the event, though it now incorporates Trans Union de Mexico and updated some other assumptions, adding that it remains "bullish" and sees a "highly attractive valuation."
Clear Street
Owen Lau
Buy
maintain
$88 -> $94
2026-03-09
Reason
Clear Street
Owen Lau
Price Target
$88 -> $94
2026-03-09
maintain
Buy
Reason
Clear Street analyst Owen Lau raised the firm's price target on TransUnion to $94 from $88 and keeps a Buy rating on the shares ahead of the investor day on March 10. The day gives the company an opportunity to "reset the AI narrative following the recent pullback driven by AI disruption concerns," the analyst tells investors in a research note.
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