Unilever Partners with Google Cloud for Five-Year AI Transformation
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 2 hours ago
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Should l Buy GOOG?
Source: Benzinga
- Strategic Partnership: Unilever has embarked on a five-year partnership with Google Cloud aimed at revolutionizing the consumer goods sector through advanced AI and data technologies, enhancing the market performance of its brand portfolio.
- Data Migration and Infrastructure: This collaboration will migrate Unilever's data and cloud platforms to Google Cloud, establishing an AI-first digital infrastructure that enhances its ability to adapt to market changes and generate demand.
- Intelligent Systems Development: The partnership will focus on developing intelligent systems capable of executing complex tasks, redefining value creation within the company and ensuring Unilever maintains a competitive edge in a rapidly changing market.
- Enhanced Market Intelligence: By integrating data platforms and accelerating the use of cutting-edge AI technologies, this collaboration will enhance Unilever's marketing intelligence, helping it maintain a leading position in the fast-moving consumer goods market.
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Analyst Views on GOOG
Wall Street analysts forecast GOOG stock price to rise
15 Analyst Rating
14 Buy
1 Hold
0 Sell
Strong Buy
Current: 306.020
Low
255.00
Averages
336.08
High
400.00
Current: 306.020
Low
255.00
Averages
336.08
High
400.00
About GOOG
Alphabet Inc. is a holding company. The Company's segments include Google Services, Google Cloud, and Other Bets. The Google Services segment includes products and services such as ads, Android, Chrome, devices, Google Maps, Google Play, Search, and YouTube. The Google Cloud segment includes infrastructure and platform services, collaboration tools, and other services for enterprise customers. Its Other Bets segment is engaged in the sale of healthcare-related services and Internet services. Its Google Cloud provides enterprise-ready cloud services, including Google Cloud Platform and Google Workspace. Google Cloud Platform provides access to solutions such as artificial intelligence (AI) offerings, including its AI infrastructure, Vertex AI platform, and Gemini for Google Cloud; cybersecurity, and data and analytics. Google Workspace includes cloud-based communication and collaboration tools for enterprises, such as Calendar, Gmail, Docs, Drive, and Meet.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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