The Subtle Impact of China's Singles on Consumer Spending Trends
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 27 2025
0mins
Source: Barron's
Consumer Recovery in China: China's consumer recovery is uneven, but a significant segment is emerging as people stay single longer and change their spending habits.
Rise of the Singles Economy: The increasing age of marriage and the trend towards permanent singlehood are contributing to the growth of a "singles economy."
Impact on Spending Patterns: This shift is leading to new spending patterns across various sectors, including retail, travel, food, and services.
Unexpected Winners: The singles economy is creating unexpected winners in the consumer landscape, as businesses adapt to the changing demographics and preferences.
Analyst Views on JD
Wall Street analysts forecast JD stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for JD is 38.83 USD with a low forecast of 28.00 USD and a high forecast of 50.50 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
9 Analyst Rating
7 Buy
1 Hold
1 Sell
Moderate Buy
Current: 30.000
Low
28.00
Averages
38.83
High
50.50
Current: 30.000
Low
28.00
Averages
38.83
High
50.50
About JD
JD.Com Inc is a company principally engaged in the e-commerce business, including online retail and online marketplace mainly through its retail mobile apps and www.jd.com website (collectively, JD Platform). The Company operates its businesses through four segments. JD Retail segment, including JD Health, JD Industrials, and other components, mainly engage in online retail, online marketplace and marketing services in China. JD Logistics segment includes both internal and external logistics businesses. Dada segment is a local on-demand delivery and retail platform in China. New Businesses segment mainly include JD Property, Jingxi and overseas businesses. The Company mainly conducts its businesses in the domestic market and overseas markets.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.








