Meta Platforms' AI-Driven Revenue Growth
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 24 2026
0mins
Should l Buy META?
Source: NASDAQ.COM
- User Engagement Surge: Meta's use of AI technology to enhance user engagement on Facebook and Instagram has resulted in a 30% year-over-year increase in time spent on Instagram Reels, significantly driving advertising revenue and strengthening the company's competitive position in the social media market.
- Record Revenue Achievement: In 2025, Meta achieved a record revenue of $200.9 billion, a 22% increase from the previous year; despite a slight 3% decline in net income due to a one-off tax provision, excluding this provision would have resulted in a 20% profit growth, showcasing the company's robust profitability.
- Soaring Capital Expenditures: Meta's AI-related capital expenditures reached $72.2 billion, an 84% increase, which, while not immediately impacting profits, poses long-term profitability challenges, especially with Reality Labs facing a staggering $19.2 billion loss.
- Market Valuation Potential: With a current market capitalization of $1.5 trillion, Meta is projected to reach $3 trillion within three years; if Wall Street's earnings forecasts hold true, Meta's stock would need to rise 82% by the end of 2027 to match the Nasdaq-100's P/E ratio, indicating significant investment potential.
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Analyst Views on META
Wall Street analysts forecast META stock price to rise
44 Analyst Rating
37 Buy
6 Hold
1 Sell
Strong Buy
Current: 579.230
Low
655.15
Averages
824.71
High
1117
Current: 579.230
Low
655.15
Averages
824.71
High
1117
About META
Meta Platforms, Inc. is building human connections, powered by artificial intelligence and immersive technologies. The Company's products enable people to connect and share with friends and family through mobile devices, personal computers, virtual reality (VR) and mixed reality (MR) headsets, augmented reality (AR), and wearables. It also helps people discover and learn about what is going on in the world around them, enabling people to share their experiences, ideas, photos, videos, and other content with audiences ranging from their closest family members and friends to the public at large. The Company's segments include Family of Apps (FoA) and Reality Labs (RL). FoA segment includes Facebook, Instagram, Messenger, WhatsApp and Threads. RL segment includes its virtual, augmented, and mixed reality related consumer hardware, software and content. Its product offerings in VR include its Meta Quest devices, as well as software and content available through the Meta Horizon Store.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Company Performance Comparison: As of the afternoon prices on April 2, 2026, while both companies demonstrate strong performance, only one shows a superior investment return potential, indicating market confidence in its future growth.
- Market Reaction Analysis: The video published on April 4, 2026, highlights investor interest in both companies, particularly in the current economic climate where investors are inclined to favor companies with stronger growth potential.
- Investor Decision Factors: When selecting investment targets, investors must consider factors such as financial health, market share, and future growth potential, as these will directly impact investment returns.
- Future Outlook: Although both companies exhibit solid market performance, investors should closely monitor their financial reports and market dynamics to make informed investment decisions.
See More
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- Technological Advantage: The AGI CPU from Arm is seen as a highly efficient chip tailored for specific inference tasks, which may attract more companies to adopt it, further solidifying its position in the AI chip market.
- Industry Trend Shift: As firms shift focus from energy-intensive GPU training to efficient CPU inference, Arm's market positioning is likely to enable it to capture more market share over the next decade, particularly within the capital expenditures of major tech companies.
See More
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- Capital Expenditure Plans: In 2026, Alphabet plans to invest $175 billion to $185 billion, while Amazon and Meta are set to spend $200 billion and $115 billion to $135 billion on AI-related investments, demonstrating their commitment to technological innovation.
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See More
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- Spotify Investment Opportunity: With Spotify's stock down almost 16% this year, Bank of America's $750 price target indicates a 53% upside, as analysts highlight multiple growth drivers in media and entertainment, making it an attractive investment choice.
- Citigroup Performance Expectations: Citigroup is also featured on Bank of America's list, with a $140 price target implying a 21% upside, as analysts believe the bank is well-positioned for strong performance ahead of its first-quarter earnings and investor day on May 7.
See More
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- Valuation Strategy: Ackman entered these positions during periods of weak market sentiment, initiating his investment in Alphabet in Q1 2023 at a forward P/E ratio of 16, followed by Amazon in April 2025 at 25, and Meta in Q4 2025 at 20, demonstrating his commitment to value investing.
- Capital Expenditure Plans: In 2026, Alphabet plans to spend $175 billion to $185 billion, while Amazon and Meta are set to invest $200 billion and $115 billion to $135 billion respectively; Ackman believes these investments will drive future earnings growth despite ongoing concerns about returns.
- AI Progress and Market Demand: Ackman praised the AI advancements of these companies, noting that Alphabet's AI Overviews has over 2 billion users, Amazon's cloud services thrive on strong AI demand, and Meta leverages AI to enhance user engagement and advertising effectiveness, showcasing their leadership in technological innovation.
See More
