Should I Buy META? META 2026 Analysis

Should You Buy Meta Platforms Inc (META) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion

Buy

Latest Price

668.730

1 Day change

-0.63%

52 Week Range

796.250

Analysis Updated At

2026/01/26

Meta Platforms Inc (META) is a good buy for a beginner investor with a long-term strategy and $50,000-$100,000 available for investment. Despite some short-term challenges, the company shows strong growth potential driven by AI advancements, positive congressional sentiment, and analyst optimism. The technical indicators and options data also suggest a favorable entry point for long-term gains.

Technical Analysis

The MACD is positive and expanding, indicating bullish momentum. The RSI is neutral at 67.999, and the stock is trading near resistance levels (R1: 657.768). However, moving averages are bearish, with SMA_200 > SMA_20 > SMA_5, suggesting caution in the short term. The stock is currently priced at $658.01, slightly above the pivot point of $632.369.

Options Data

Bullish

Open Interest Put-Call Ratio

Bullish

Option Volume Put-Call Ratio

Technical Summary

Sell

Buy

Positive Catalysts

Analysts maintain a strong Buy rating with high price targets (e.g., Jefferies at $910).
Congress members have heavily purchased META stock recently, indicating confidence in its long-term potential.
Positive growth drivers include AI advancements, monetization of new revenue streams like WhatsApp and Threads, and a strong advertising business.
Revenue growth of 26.25% YoY in Q3 2025 highlights solid business expansion.

Neutral/Negative Catalysts

Net income and EPS dropped significantly in Q3 2025, down -82.73% and -82.59% YoY, respectively.
Bearish moving averages indicate potential short-term weakness.
Broader market concerns, including potential government shutdowns and tariff threats, could weigh on investor sentiment.

Financial Performance

In Q3 2025, Meta reported a revenue increase of 26.25% YoY to $51.24 billion, but net income dropped significantly to $2.71 billion (-82.73% YoY), and EPS fell to 1.05 (-82.59% YoY). Gross margin slightly improved to 82.03%.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts remain bullish on META, with multiple Buy ratings and price targets ranging from $750 to $910. Recent commentary highlights strong AI-driven growth potential, digital ad resilience, and new revenue streams. However, some analysts have lowered price targets due to higher investment levels and near-term challenges.

44 Analyst Rating

Wall Street analysts forecast META stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for META is 824.71 USD with a low forecast of 655.15 USD and a high forecast of 1117 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

37 Buy

6 Hold

1 Sell

Strong Buy

Current: 672.970

Low

655.15

Averages

824.71

High

1117

Current: 672.970

Low

655.15

Averages

824.71

High

1117

KeyBanc

Overweight

downgrade

$875 -> $835

AI Analysis

2026-01-26

New

Reason

KeyBanc

Price Target

$875 -> $835

AI Analysis

2026-01-26

New

downgrade

Overweight

Reason

KeyBanc lowered the firm's price target on Meta Platforms (META) to $835 from $875 and keeps an Overweight rating on the shares. The firm believes Meta should benefit from AI product cycles in 2026. However, KeyBanc thinks investment and ROI concerns are priced into Meta, as evidenced by the company's widest price to earnings discount to Alphabet (GOOGL) since 2022.

Roth Capital

Buy

downgrade

$845 -> $800

2026-01-26

New

Reason

Roth Capital

Price Target

$845 -> $800

2026-01-26

New

downgrade

Buy

Reason

Roth Capital lowered the firm's price target on Meta Platforms to $800 from $845 but keeps a Buy rating on the shares ahead of its Q4 earnings. Meta's industry-leading revenue growth, scale advantages, and engagement intensity justify a premium long-term valuation multiple, but the company is currently in the midst of a generational investment cycle centered on AI infrastructure, custom silicon, data centers, and AI-driven operational costs, the analyst tells investors in a research note. First-half catalysts include Frontier AI models from newly formed TBD Labs, ongoing ramp in Andromeda and Generative Ads Model, and likely Prometheus datacenter launch in Ohio, while the tentpole industry events like FIFA World Cup, Winter Olympics, and U.S. Midterm Elections likely offset tougher comps, the firm added.

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META Should I Buy

META Should I Buy

Should You Buy Meta Platforms Inc (META) Today? Analysis, Price Targets, and 2026 Outlook.

Technical Analysis

Options Data

Technical Summary

Positive Catalysts

Neutral/Negative Catalysts

Financial Performance

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

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