Investment Opportunities in Consumer Staples Sector
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 10 hours ago
0mins
Should l Buy PM?
Source: Fool
- Philip Morris Growth Potential: Despite declining cigarette volumes, Philip Morris International (PM) demonstrates strong pricing power that drives sales growth, with an expected organic revenue increase of 5% to 7% in 2023, while its smoke-free products like Iqos and Zyn saw market sales growth of 11% and 10%, respectively, indicating future growth potential.
- Coca-Cola Brand Strength: Coca-Cola (KO) leverages its strong brand equity and global marketing strategies, achieving 10% organic revenue growth in Q1, with concentrate sales rising by 8%, and projecting 4% to 5% organic revenue growth and 8% to 9% EPS growth for the year, reflecting robust performance amid market recovery.
- Chewy's Margin Expansion: Online pet retailer Chewy (CHWY) achieved an 8.3% revenue growth through its autoship model, with EBITDA margins increasing to 5.7%, and is projected to expand margins by another 100 basis points this year, with a long-term goal of reaching 10%, showcasing the attractiveness of its business model and profitability growth.
- Defensive Nature of Consumer Staples: The consumer staples sector is viewed as a defensive investment during economic downturns, and while tech stocks attract attention, companies like Philip Morris, Coca-Cola, and Chewy exhibit strong investment value through stable growth and solid financial performance.
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Analyst Views on PM
Wall Street analysts forecast PM stock price to rise
11 Analyst Rating
8 Buy
3 Hold
0 Sell
Moderate Buy
Current: 165.070
Low
175.00
Averages
191.95
High
210.00
Current: 165.070
Low
175.00
Averages
191.95
High
210.00
About PM
Philip Morris International Inc. is an international tobacco company. The Company’s product portfolio primarily consists of cigarettes and smoke-free products. Its smoke-free business (SFB) also includes wellness and healthcare products, as well as consumer accessories, such as lighters and matches. The Company’s segments include Europe Region; South and Southeast Asia, Commonwealth of Independent States, Middle East and Africa Region (SSEA, CIS & MEA); East Asia, Australia & PMI Global Travel Retail (EA, AU & PMI GTR), and Americas Region. The Company's brands include Marlboro, HEETS, IQOS, IQOS ILUMA, TEREA, VEEV and ZYN. Its IQOS smoke-free product brand portfolio includes heated tobacco and nicotine-containing vapor products. Its international cigarette brands are Chesterfield, L&M, and Philip Morris. It also owns a number of local cigarette brands, such as Dji Sam Soe and Sampoerna A in Indonesia, and Fortune and Jackpot in the Philippines.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Philip Morris Growth Potential: Despite declining cigarette volumes, Philip Morris International (PM) demonstrates strong pricing power that drives sales growth, with an expected organic revenue increase of 5% to 7% in 2023, while its smoke-free products like Iqos and Zyn saw market sales growth of 11% and 10%, respectively, indicating future growth potential.
- Coca-Cola Brand Strength: Coca-Cola (KO) leverages its strong brand equity and global marketing strategies, achieving 10% organic revenue growth in Q1, with concentrate sales rising by 8%, and projecting 4% to 5% organic revenue growth and 8% to 9% EPS growth for the year, reflecting robust performance amid market recovery.
- Chewy's Margin Expansion: Online pet retailer Chewy (CHWY) achieved an 8.3% revenue growth through its autoship model, with EBITDA margins increasing to 5.7%, and is projected to expand margins by another 100 basis points this year, with a long-term goal of reaching 10%, showcasing the attractiveness of its business model and profitability growth.
- Defensive Nature of Consumer Staples: The consumer staples sector is viewed as a defensive investment during economic downturns, and while tech stocks attract attention, companies like Philip Morris, Coca-Cola, and Chewy exhibit strong investment value through stable growth and solid financial performance.
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- Philip Morris Growth Potential: Despite declining cigarette volumes, Philip Morris International (NYSE: PM) demonstrates strong pricing power that drives sales growth, with an expected organic revenue increase of 5% to 7% this year, while its smoke-free products like Iqos and Zyn are also contributing to growth, achieving 11% and 10% sales growth respectively, showcasing the company's competitive advantage in its transformation.
- Coca-Cola's Brand Strength: Coca-Cola (NYSE: KO) achieved 10% organic revenue growth in Q1, with concentrate sales rising 8%, benefiting from the introduction of zero-calorie and prebiotic products, and is projecting 4% to 5% organic revenue growth for the year, highlighting its strong brand influence and market recovery potential.
- Chewy's Margin Expansion: Online pet retailer Chewy (NYSE: CHWY) grew its revenue by 8.3% last year, with EBITDA margins increasing by 90 basis points to 5.7%, and is expected to expand margins by another 100 basis points this year, indicating strong growth and profitability potential in the e-commerce sector.
- Investment Opportunities in Consumer Staples: While consumer staples stocks may not attract as much attention as tech stocks, their stable growth and recession-resistant characteristics make them ideal for investors, especially in the context of increasing economic uncertainty, prompting a focus on these robust business models.
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Legal Filing: Philip Morris has filed for two-part notes offering, indicating a strategic financial move.
Size Confidentiality: The specific size of the offering has not been disclosed, maintaining confidentiality in the details.
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- Philip Morris Revenue Growth: In 2025, Philip Morris generated $16.9 billion from its smoke-free business, marking a 15% year-over-year increase, which now accounts for over 40% of total sales, indicating strong performance during its transition and future dividend growth potential.
- Dividend Growth Potential: Although Philip Morris has a starting dividend yield of 3.8%, its cumulative dividend has risen by 44% over the past decade, and as new nicotine products continue to grow, the company's operating income is expected to rise, supporting future dividend increases.
- Nintendo's Market Transition: Nintendo's new hardware, the Switch 2, sold 19 million units in less than a year, and while its current dividend yield is 2.1%, the management's 60% payout policy suggests potential for future dividend growth, especially as software sales are expected to rise.
- Future Profit Expectations: Nintendo's net income was $4 billion in 2021, and with inflation and higher selling prices, it is projected to exceed $5 billion in net income over the next five years, providing $3 billion annually for dividends, thereby enhancing investor confidence.
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- Tobacco Industry Transition: Philip Morris International generated $16.9 billion in smoke-free revenue in 2025, marking a 15% year-over-year increase, with smoke-free products now accounting for over 40% of total sales, showcasing the company's strong growth potential in the new nicotine market.
- Dividend Growth Potential: Despite Philip Morris's stock being down 18.5% from all-time highs, its 3.8% dividend yield and a cumulative 44% dividend increase over the past decade indicate a positive outlook for future dividend growth, expected to benefit from its record-high operating income of $14.4 billion.
- Nintendo's Business Transition: Nintendo is transitioning to its new gaming hardware, the Switch 2, projected to sell 19 million units by fiscal year-end; although the current dividend yield is 2.1%, the management's 60% payout policy suggests potential for future dividend increases.
- Profit Expectations Rise: Nintendo's net income was $4 billion in 2021, with projections to exceed $5 billion in the next five years, and with a 60% net income dividend payout policy, the forecasted dividend yield could reach 5%, providing substantial returns for investors.
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- Legal Reclassification: The Trump administration's decision to reclassify cannabis from Schedule I to Schedule III under federal law does not legalize it but significantly lowers barriers for scientific research, potentially advancing studies into its medical applications.
- Significant Financial Implications: This change allows cannabis companies to deduct standard expenses like rent and payroll for the first time, exempting them from IRS Code Section 280E, which improves cash flow and enhances financial stability, thereby supporting reinvestment.
- Reduced Research Barriers: The reclassification will ease the approval processes and compliance requirements for researchers studying cannabis in clinical settings, particularly for therapeutic uses such as chronic pain, PTSD, and neurological disorders, facilitating deeper exploration in the scientific community.
- Signal of Policy Shift: This action marks a significant federal shift in marijuana policy, indicating a growing willingness in Washington to reconsider how cannabis is categorized and studied, potentially laying the groundwork for more consistent standards in the future.
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