Cincinnati Reds Partner with Gray Media for OTA Game Simulcasts
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 09 2026
0mins
Should l Buy GTN?
Source: Newsfilter
- Partnership Overview: The Cincinnati Reds have entered a two-year agreement with Gray Media to simulcast 10 regular-season games on free over-the-air television, with the first game scheduled for Opening Day on March 26.
- Broad Coverage: This partnership allows Reds games to be broadcast on Gray Media stations across 17 communities, including Ohio, Kentucky, and Indiana, significantly enhancing the team's local visibility and fan engagement.
- Enhanced Media Support: Fans will benefit from expanded coverage on WXIX Fox19, where award-winning reporters from the FOX19 Sports Team will provide in-depth analysis and reporting, further elevating the team's brand image.
- Strategic Implications: This initiative not only offers fans a more accessible viewing option but also highlights the strong partnership between the Reds and Gray Media, which is expected to attract more viewers and enhance the team's market value.
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Analyst Views on GTN
Wall Street analysts forecast GTN stock price to rise
4 Analyst Rating
3 Buy
1 Hold
0 Sell
Strong Buy
Current: 4.580
Low
5.50
Averages
7.25
High
10.00
Current: 4.580
Low
5.50
Averages
7.25
High
10.00
About GTN
Gray Media, Inc., formerly Gray Television, Inc., is a multimedia company. The Company owns local television (TV) stations and digital assets serving approximately 113 television markets in the United States. The Company's portfolio includes approximately 77 markets with television stations and 100 markets, as well as the Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV households. The Company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the advanced digital products and services. Its media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. The Company also owns a majority interest in Swirl Films.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Game Broadcast Expansion: The Atlanta Braves have signed a multi-year agreement with Gray Media to broadcast 25 regular season games, starting on March 27, enhancing fan accessibility and engagement with the team.
- Comprehensive Production Services: Gray's Raycom Sports will provide end-to-end live production for BravesVision's non-national games, ensuring high-quality broadcasts that enhance brand image and viewer experience.
- Wide Market Coverage: The games will be aired across 24 markets in six states within the Braves' home television territory, showcasing the team's extensive reach and market penetration in professional sports.
- Increased Fan Interaction: By partnering with Gray, the Braves not only broaden their audience base in Atlanta and surrounding areas but also offer fans more ways to watch games, further solidifying the team's cultural significance in the region.
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