Revenue Breakdown
Composition ()

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Revenue Streams
Harley-Davidson Inc (HOG) generates its revenue through a diversified portfolio of business segments. Currently, the largest contributor to its top-line growth is Motorcyclesand Related Products, accounting for 80.5% of total sales, equivalent to $1.08B. Another important revenue stream is Financial Service. Understanding this composition is critical for investors evaluating how HOG navigates market cycles within the Auto & Truck Manufacturers industry.
Profitability & Margins
Evaluating the bottom line, Harley-Davidson Inc maintains a gross margin of -22.83%. This metric reflects the company's pricing power and manufacturing efficiency. Further down the income statement, the operating margin stands at -72.77%, while the net margin is -56.95%. These profitability ratios, combined with a Return on Equity (ROE) of 10.71%, provide a clear picture of how effectively HOG converts its operational activities into shareholder value.
Comparative Benchmarking
In the context of the broader market, HOG competes directly with industry leaders such as BLBD and PSNY. With a market capitalization of $2.43B, it holds a leading position in the sector. When comparing efficiency, HOG's gross margin of -22.83% stands against BLBD's 21.38% and PSNY's -6.08%. Such benchmarking helps identify whether Harley-Davidson Inc is trading at a premium or discount relative to its financial performance.