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  3. ZBRA
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ZBRA

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    Overview
    Forecast
    Valuation
    Earnings
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Market Estimates

Earnings Estimates
Earnings Estimates
Revenue
YoY Chg
EPS
YoYChg
FY2025Q4
FY2026Q1
FY2026Q2
1.47B
+9.89%
4.335
+8.36%
1.44B
+10.12%
4.100
+1.98%
1.46B
+12.59%
4.214
+16.74%
Estimates Revision
The market is revising Upward the revenue expectations for Zebra Technologies Corporation (ZBRA) for FY2025, with the revenue forecasts being adjusted by 0.53% over the past three months. During the same period, the stock price has changed by -16.17%.
Revenue Estimates for FY2025
Revise Upward
up Image
+0.53%
In Past 3 Month
EPS Estimates for FY2025
Revise Upward
up Image
+0.34%
In Past 3 Month
Stock Price
Go Down
down Image
-16.17%
In Past 3 Month
Wall Street analysts forecast ZBRA stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for ZBRA is 360.33 USD with a low forecast of 311.00 USD and a high forecast of 415.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
8 Analyst Rating
Wall Street analysts forecast ZBRA stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for ZBRA is 360.33 USD with a low forecast of 311.00 USD and a high forecast of 415.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
4 Buy
4 Hold
0 Sell
Moderate Buy
Current: 263.050
sliders
Low
311.00
Averages
360.33
High
415.00
Current: 263.050
sliders
Low
311.00
Averages
360.33
High
415.00
Truist
Hold
downgrade
$350 -> $331
2025-10-29
Reason
Truist
Price Target
$350 -> $331
2025-10-29
downgrade
Hold
Reason
Truist lowered the firm's price target on Zebra Technologies to $331 from $350 and keeps a Hold rating on the shares after its Q3 results and guidance. The sell-off in the stock reflects concerns that organic growth is decelerating, with organic growth for Q4 expected to be flat following 4.8% organic growth in Q3 and 6.3% organic growth in Q2, the analyst tells investors in a research note.
Barclays
Overweight
downgrade
$375 -> $360
2025-10-29
Reason
Barclays
Price Target
$375 -> $360
2025-10-29
downgrade
Overweight
Reason
Barclays lowered the firm's price target on Zebra Technologies to $360 from $375 and keeps an Overweight rating on the shares following the Q3 report. The firm says the shares sold off as investors extrapolated the Q4 guidance into 2026.
Citi
Piyush Avasthy
Neutral
downgrade
$346 -> $311
2025-10-29
Reason
Citi
Piyush Avasthy
Price Target
$346 -> $311
2025-10-29
downgrade
Neutral
Reason
Citi analyst Piyush Avasthy lowered the firm's price target on Zebra Technologies to $311 from $346 and keeps a Neutral rating on the shares.
Truist
Hold
maintain
$269 -> $319
2025-08-06
Reason
Truist
Price Target
$269 -> $319
2025-08-06
maintain
Hold
Reason
Truist raised the firm's price target on Zebra Technologies to $319 from $269 but keeps a Hold rating on the shares. The company's guidance raise was largely driven by more favorable FX and Photoneo, whereas the organic growth guide was essentially unchanged, the analyst tells investors in a research note. Zebra's Transportation & Logistics and Retail and E-Commerce are seeing outsized topline growth with Manufacturing lagging and Healthcare facing tough comparisons, the firm added.
Needham
Buy
maintain
$325 -> $345
2025-08-06
Reason
Needham
Price Target
$325 -> $345
2025-08-06
maintain
Buy
Reason
Needham raised the firm's price target on Zebra Technologies to $345 from $325 and keeps a Buy rating on the shares. The company reported "solid" Q2 results as demand remains healthy across product categories and most regions, the analyst tells investors in a research note. The firm adds it was surprised by the post-earnings pullback in the stock.
Barclays
Tim Long
Equal Weight
maintain
$263 -> $301
2025-08-05
Reason
Barclays
Tim Long
Price Target
$263 -> $301
2025-08-05
maintain
Equal Weight
Reason
Barclays analyst Tim Long raised the firm's price target on Zebra Technologies to $301 from $263 and keeps an Equal Weight rating on the shares. Q2 results came in ahead of expectations and management lifted fiscal year guidance, notes the analyst, who attributes the post-earnings dip in shares to a continued lack of visibility in mobile compute refresh timing, a lack of large deal announcements and softness called out in European markets. The firm views the lift in guidance as "positive, though not necessarily surprising," but sees a lack of positive data points around a return in higher customer spending "keeping the stock pressured in the near-term."
See All Ratings

Valuation Metrics

The current forward P/E ratio for Zebra Technologies Corp (ZBRA.O) is 15.09, compared to its 5-year average forward P/E of 23.69. For a more detailed relative valuation and DCF analysis to assess Zebra Technologies Corp 's fair value, click here.
  • Forward PE
  • Forward EV/EBITDA
  • Forward PS

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
Undervalued
5Y Average PE
23.69
Current PE
15.09
Overvalued PE
29.83
Undervalued PE
17.55

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average EV/EBITDA
17.96
Current EV/EBITDA
0.00
Overvalued EV/EBITDA
22.16
Undervalued EV/EBITDA
13.75

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average PS
3.46
Current PS
0.00
Overvalued PS
4.39
Undervalued PS
2.53
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Financials

Annual
Quarterly
N/A
Total Revenue
N/A
Operating Profit
N/A
Net Income after Tax
N/A
EPS - Diluted
N/A
Free Cash Flow
N/A
Gross Profit Margin - %
N/A
Net Margin - %

Trading Trends

  • Insider
  • Hedge Fund
  • Congress Trading
Insider
Insiders are Neutral. There are no significant trading trends over the last month.
Sold
Bought
Hedge Fund
Hedge Funds areBuying! The buying amount has increased 119288.89% over the last quarter.
Sold
Bought
Congress Trading
Congress areSelling! The selling amount has increased406.25%over the last month.
Sold
Bought
Insider
Insiders are Neutral. There are no significant trading trends over the last month.
Sold
Bought
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AI Stock Picker

ZBRA News & Events

Events Timeline

(ET)
2025-11-24
08:53:25
Zebra's CPO Jeff Schmitz Resigns; Melissa Luff Loizides to Take Over
select
2025-10-28 (ET)
2025-10-28
06:38:00
Zebra Technologies plans to buy back $500 million in common stock over the next year.
select
2025-10-28
06:37:00
Zebra Technologies projects Q4 adjusted EPS between $4.20 and $4.40, with consensus at $4.26
select
Sign Up For More Events
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News

[object Object]
Preview
3.5
12-04Newsfilter
Zebra Partners with Digimarc to Launch Fraud-Preventing Gift Card Scanners
  • Market Launch: Zebra handheld imagers are the first to feature Digimarc-enabled scanner software that automatically detects tampered gift cards, significantly enhancing retailers' fraud prevention capabilities at the point of sale.
  • Enhanced Security: Digimarc's solution is over 3x more secure than traditional 'card-only' features, reducing the need for cashiers to manually inspect cards, which accelerates checkout speed and lowers fraud risk.
  • Initial Success: In the first in-store rollout with a grocery retailer, Zebra's devices achieved zero fraud incidents, improved card scanning speed, and simplified cashier workflows, delighting both consumers and retailers.
  • Future Plans: Zebra plans to roll out the latest version of Digimarc's software across more retail scanners in early 2026, further enhancing tamper detection and improving Items Per Minute (IPM), addressing retailers' demands for anti-fraud protection and a seamless checkout experience.
[object Object]
Preview
9.5
11-27NASDAQ.COM
What Caused Zebra (ZBRA) to Drop 7.5% Since Its Last Earnings Report?

  • Recent Earnings Performance: Zebra Technologies reported Q3 2025 adjusted earnings of $3.88 per share, exceeding estimates, with total revenues of $1.32 billion, reflecting a 5.2% year-over-year increase driven by strong performance in its Enterprise Visibility & Mobility and Asset Intelligence & Tracking segments.

  • Financial Outlook: The company has raised its 2025 financial outlook, now expecting adjusted earnings of $15.80 per share and net sales growth of 8% year-over-year, alongside anticipated free cash flow of at least $800 million.

  • Stock Performance and Ratings: Despite a solid growth score of B, Zebra's stock has a Zacks Rank of #5 (Strong Sell), indicating expectations of below-average returns in the coming months, with a concerning momentum score of D.

  • Investment Opportunities: The article highlights the potential of artificial intelligence and quantum computing as significant investment opportunities, suggesting that investors should consider positioning their portfolios accordingly.

[object Object]
Preview
8.0
11-27TipRanks
China Warns of Potential Risks in Humanoid Robot Investment Surge

  • China's Warning on Humanoid Robotics: The National Development and Reform Commission of China has issued a warning about the rapid growth of the humanoid robotics sector, indicating potential market overheating and a risk of a bubble due to the increasing number of similar companies.

  • Market Regulation Plans: The agency plans to implement stricter regulations for market entry and exit, aiming to foster fair competition and support the development of key technologies in the humanoid robotics industry.

  • Leading Companies in the Sector: Notable companies in the humanoid robotics market include UBTECH Robotics and Unitree Robotics in China, and Figure AI and Boston Dynamics in the U.S., with significant investments and projected growth in sales.

  • Global Robotics Market Growth: The global robotics market is experiencing strong growth, with total industry sales expected to reach $50 billion in 2025, driven primarily by mobile and industrial robots, while humanoid robots are gaining a larger share of the market.

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FAQ

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What is Zebra Technologies Corp (ZBRA) stock price today?

The current price of ZBRA is 263.05 USD — it has increased 1.43 % in the last trading day.

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What is Zebra Technologies Corp (ZBRA)'s business?

Zebra Technologies Corporation is engaged in the Automatic Identification and Data Capture (AIDC) industry. The Company helps organizations monitor, anticipate, and accelerate workflows by empowering their frontline and ensuring that everyone and everything is visible, connected and fully optimized. Its portfolio includes hardware, software, and services. It operates through two segments: Asset Intelligence & Tracking (AIT) and Enterprise Visibility & Mobility (EVM). The AIT segment is engaged in barcode printing and asset tracking technologies. Its product lines include barcode and card printers, radio frequency identification devices (RFID) and real-time location systems (RTLS) offerings, and supplies, including temperature-monitoring labels, and services. The EVM segment is engaged in automatic information and data capture solutions. Its product lines include mobile computing, data capture, fixed industrial scanning and machine vision, services, and workflow optimization solutions.

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What is the price predicton of ZBRA Stock?

Wall Street analysts forecast ZBRA stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for ZBRA is 360.33 USD with a low forecast of 311.00 USD and a high forecast of 415.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

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What is Zebra Technologies Corp (ZBRA)'s revenue for the last quarter?

Zebra Technologies Corp revenue for the last quarter amounts to 1.32B USD, increased 5.18 % YoY.

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What is Zebra Technologies Corp (ZBRA)'s earnings per share (EPS) for the last quarter?

Zebra Technologies Corp. EPS for the last quarter amounts to 1.97 USD, decreased -25.38 % YoY.

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What changes have occurred in the market's expectations for Zebra Technologies Corp (ZBRA)'s fundamentals?

The market is revising Upward the revenue expectations for Zebra Technologies Corporation (ZBRA) for FY2025, with the revenue forecasts being adjusted by 0.53% over the past three months. During the same period, the stock price has changed by -16.17%.
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How many employees does Zebra Technologies Corp (ZBRA). have?

Zebra Technologies Corp (ZBRA) has 9900 emplpoyees as of December 05 2025.

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What is Zebra Technologies Corp (ZBRA) market cap?

Today ZBRA has the market capitalization of 13.33B USD.

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