Should You Buy Lululemon Athletica Inc (LULU) Today? Analysis, Price Targets, and 2026 Outlook.
Analysis Updated At
2026/01/30
Not a good buy right now. Despite being deeply oversold, LULU is in a strong downtrend with expanding bearish momentum and multiple near-term headline risks (quality-control investigation, product/e-commerce disruptions, board/CEO uncertainty). For an impatient investor unwilling to wait for a cleaner entry, the risk of further downside remains high versus the probability of a sustained rebound.
Technical Analysis
Price closed at 172.94 after a -4.33% regular-session drop, keeping the stock firmly in a bearish trend. Trend/momentum: MACD histogram is -3.825 and negatively expanding (bearish momentum strengthening). RSI(6) is ~16.86 (extremely oversold), which can spark short-term bounces, but oversold alone is not a reliable buy signal in a falling trend. Moving averages confirm trend weakness (SMA_200 > SMA_20 > SMA_5). Levels: the stock is below S1 (175.96) and is hovering between S1 and S2 (167.81); a break and hold below ~167.8 would imply more downside. Resistance is far overhead near the pivot ~189 and then ~202.
Analyst Ratings and Price Target Trends
Recent Wall Street actions are mostly Neutral/Hold/Equal Weight (JPMorgan Neutral PT 209; Deutsche Hold PT 228; Bernstein Market Perform PT 205; Barclays Equal Weight PT 203; UBS Neutral PT 206; Stifel Hold PT 210; Jefferies Hold PT 200; Goldman Neutral PT 200; Piper Neutral PT 190). Price targets have generally been nudged up since mid-Dec, implying upside to ~200–228 from ~173, but the consistent neutral ratings signal limited conviction and a 'show-me' stance. Pros: international strength, potential governance/leadership reset, inventory discipline initiatives. Cons: tougher U.S./Americas trends, near-term margin pressure, and execution/quality-control risk.
Wall Street analysts forecast LULU stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for LULU is 207.12 USD with a low forecast of 146 USD and a high forecast of 303 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
Wall Street analysts forecast LULU stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for LULU is 207.12 USD with a low forecast of 146 USD and a high forecast of 303 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
Current: 172.540
Current: 172.540
