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Technical Sentiment Analysis for Baozun Inc (BZUN) As of 2026-03-03, Baozun Inc (BZUN) is exhibiting a Strong Sell technical sentiment. Our proprietary analysis, which aggregates 14 technical signals, shows that 4 indicators are flashing buy, while 10 are indicating sell.
Momentum Indicators: RSI, MACD & Overbought/Oversold Status Currently, the Relative Strength Index (RSI) for BZUN stands at 32.399, which suggests a Neutral condition. Meanwhile, the MACD (12, 26) indicator is at -0.0683, providing a Sell signal for short-term momentum. Other oscillators like the Stochastic Oscillator at 7.779 and the Commodity Channel Index (CCI) at -236.907 further confirm a -0.2 outlook for the stock.
Support, Resistance & Moving Averages From a structural perspective, BZUN is trading below its 60-day moving average of $2.748 and below its 200-day long-term moving average of $3.049. Key price levels to watch include the immediate resistance at $2.847 and strong support at $2.377. A break above $2.847 could signal a bull continuation, while falling below $2.377 may test the next Fibonacci floor at $2.139.
| Name | S3 | S2 | S1 | Pivot Points | R1 | R2 | R3 |
|---|---|---|---|---|---|---|---|
| Classic | 1.907 | 2.139 | 2.377 | 2.609 | 2.847 | 3.079 | 3.317 |
| Fibonacci | 2.139 | 2.318 | 2.429 | 2.609 | 2.788 | 2.899 | 3.079 |
2026-03-03
| Name | Value |
|---|---|
| RSI_14 | 32.399 |
| STOCHk_14_3_3 | 7.779 |
| STOCHd_14_3_3 | 9.975 |
| CCI_20 | -236.907 |
| AO_5_34 | -0.191 |
| MOM_10 | -0.2 |
| MACD_12_26_9 | -0.0683 |
2026-03-03
| Period | Simple | Signal |
|---|---|---|
| MA_5 | 2.52 | Sell |
| MA_10 | 2.616 | Sell |
| MA_20 | 2.634 | Sell |
| MA_60 | 2.748 | Sell |
| MA_200 | 3.049 | Sell |
| MA_250 | 3.011 | Sell |