


Technical Sentiment Analysis for Bread Financial Holdings Inc (BFH) As of 2026-03-31, Bread Financial Holdings Inc (BFH) is exhibiting a Strong Buy technical sentiment. Our proprietary analysis, which aggregates 10 technical signals, shows that 10 indicators are flashing buy, while 0 are indicating sell.
Momentum Indicators: RSI, MACD & Overbought/Oversold Status Currently, the Relative Strength Index (RSI) for BFH stands at 53.422, which suggests a Neutral condition. Meanwhile, the MACD (12, 26) indicator is at 0.204, providing a Buy signal for short-term momentum. Other oscillators like the Stochastic Oscillator at 43.084 and the Commodity Channel Index (CCI) at 43.441 further confirm a 2.95 outlook for the stock.
Support, Resistance & Moving Averages From a structural perspective, BFH is trading above its 60-day moving average of $73.654 and above its 200-day long-term moving average of $66.252. Key price levels to watch include the immediate resistance at $77.873 and strong support at $70.193. A break above $77.873 could signal a bull continuation, while falling below $70.193 may test the next Fibonacci floor at $66.417.
| Name | S3 | S2 | S1 | Pivot Points | R1 | R2 | R3 |
|---|---|---|---|---|---|---|---|
| Classic | 62.513 | 66.417 | 70.193 | 74.097 | 77.873 | 81.777 | 85.553 |
| Fibonacci | 66.417 | 69.35 | 71.163 | 74.097 | 77.03 | 78.843 | 81.777 |
2026-03-31
| Name | Value |
|---|---|
| RSI_14 | 53.422 |
| STOCHk_14_3_3 | 43.084 |
| STOCHd_14_3_3 | 49.074 |
| CCI_20 | 43.441 |
| AO_5_34 | 0.768 |
| MOM_10 | 2.95 |
| MACD_12_26_9 | 0.204 |
2026-03-31
| Period | Simple | Signal |
|---|---|---|
| MA_5 | 74.21 | Buy |
| MA_10 | 73.97 | Buy |
| MA_20 | 73.321 | Buy |
| MA_60 | 73.654 | Buy |
| MA_200 | 66.252 | Buy |
| MA_250 | 62.906 | Buy |