BFH Technical Analysis & Stock Price Forecast

Technical Sentiment

Overall Consensus

Sell

Buy

Technical Analysis Consensus

Sell

Buy

Moving Average Consensus

Sell

Buy

Bread Financial Holdings Inc (BFH) Moving Averages Convergence Divergence (MACD) indicator is 3.772, suggesting BFH is Buy.

Bread Financial Holdings Inc (BFH) 20-Day simple moving average is 78.329, while Bread Financial Holdings Inc (BFH) share price is $91.75, making it Buy.

Bread Financial Holdings Inc (BFH) 60-Day simple moving average is 75.017, while Bread Financial Holdings Inc (BFH) share price is $91.75, making it Buy.

Technical Analysis for BFH

Technical Sentiment Analysis for Bread Financial Holdings Inc (BFH) As of 2026-04-20, Bread Financial Holdings Inc (BFH) is exhibiting a Buy technical sentiment. Our proprietary analysis, which aggregates 15 technical signals, shows that 9 indicators are flashing buy, while 6 are indicating sell.

Momentum Indicators: RSI, MACD & Overbought/Oversold Status Currently, the Relative Strength Index (RSI) for BFH stands at 78.031, which suggests a Sell condition. Meanwhile, the MACD (12, 26) indicator is at 3.772, providing a Buy signal for short-term momentum. Other oscillators like the Stochastic Oscillator at 97.47 and the Commodity Channel Index (CCI) at 204.355 further confirm a 16.58 outlook for the stock.

Support, Resistance & Moving Averages From a structural perspective, BFH is trading above its 60-day moving average of $75.017 and above its 200-day long-term moving average of $67.897. Key price levels to watch include the immediate resistance at $91.733 and strong support at $73.643. A break above $91.733 could signal a bull continuation, while falling below $73.643 may test the next Fibonacci floor at $64.831.

Bread Financial Holdings Inc (BFH) Support & Resistance Level

Name	S3	S2	S1	Pivot Points	R1	R2	R3
Classic	55.553	64.831	73.643	82.921	91.733	101.011	109.823
Fibonacci	64.831	71.742	76.011	82.921	89.832	94.101	101.011

Bread Financial Holdings Inc (BFH) Technical Indicators

2026-04-20

Name	Value
RSI_14	78.031
STOCHk_14_3_3	97.47
STOCHd_14_3_3	96.501
CCI_20	204.355
AO_5_34	9.884
MOM_10	16.58
MACD_12_26_9	3.772

Bread Financial Holdings Inc (BFH) Relative Strength Index (RSI) is 78.031, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Stochastic Oscillator is 97.47, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Stochastic RSI is 96.501, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Commodity Channel Index (CCI) is 204.355, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Awesome Oscillator is 9.884, creating a Buy signal.

Bread Financial Holdings Inc (BFH) Momentum is 16.58, creating a Buy signal.

Bread Financial Holdings Inc (BFH) MACD is 3.772, creating a Buy signal.

Bread Financial Holdings Inc (BFH) Moving Average

2026-04-20

Period	Simple	Signal
MA_5	86.528	Buy
MA_10	82.454	Buy
MA_20	78.329	Buy
MA_60	75.017	Buy
MA_200	67.897	Buy
MA_250	64.728	Buy

Bread Financial Holdings Inc (BFH) 5-Day simple moving average is 86.528, while Bread Financial Holdings Inc (BFH) share price is $91.75, making it a Buy.

Bread Financial Holdings Inc (BFH) 10-Day simple moving average is 82.454, while Bread Financial Holdings Inc (BFH) share price is $91.75, making it a Buy.

Bread Financial Holdings Inc (BFH) 20-Day simple moving average is 78.329, while Bread Financial Holdings Inc (BFH) share price is $91.75, making it a Buy.

Bread Financial Holdings Inc (BFH) 60-Day simple moving average is 75.017, while Bread Financial Holdings Inc (BFH) share price is $91.75, making it a Buy.

Bread Financial Holdings Inc (BFH) 200-Day simple moving average is 67.897, while Bread Financial Holdings Inc (BFH) share price is $91.75, making it a Buy.

Bread Financial Holdings Inc (BFH) 250-Day simple moving average is 64.728, while Bread Financial Holdings Inc (BFH) share price is $91.75, making it a Buy.

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Frequently Asked Questions

What is the current technical consensus for BFH?

The overall technical consensus for Bread Financial Holdings Inc (BFH) is currently Buy. This rating is derived from a combined analysis of moving averages and oscillators, currently showing 3 buy signals and 6 sell signals.

What are the key support and resistance levels for Bread Financial Holdings Inc (BFH) today?

Based on pivot point calculations, Bread Financial Holdings Inc (BFH) has an immediate support level at 73.643 and a major resistance level at 91.733. Traders also monitor the pivot point at 82.921 to determine the intraday trend direction.

Is Bread Financial Holdings Inc (BFH) overbought or oversold based on the RSI?

The Relative Strength Index (RSI) for Bread Financial Holdings Inc (BFH) is currently 78.031. This indicates that the stock is in overbought territory (typically, a value below 30 is oversold and above 70 is overbought).

What signal is the MACD providing for Bread Financial Holdings Inc (BFH)?

Bread Financial Holdings Inc (BFH) Moving Averages Convergence Divergence (MACD) indicator is 3.772, suggesting BFH is Buy. This indicator helps identify potential trend reversals or momentum shifts for Bread Financial Holdings Inc.

How is Bread Financial Holdings Inc (BFH) performing relative to its 200-day moving average?

Bread Financial Holdings Inc (BFH) is currently trading at $91.75, which is above its 200-day simple moving average of 67.897. Trading above the 200-day MA is often used by investors to determine the long-term bullish or bearish trend.