Venu Holding Announces 2026 Concert Lineup Featuring Major Artists

Written by Emily J. Thompson, Senior Investment Analyst

Source: Newsfilter

Updated: Mar 13 2026

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Should l Buy VENU?

Source: Newsfilter

Expanded Lineup: Venu Holding has announced the addition of critically acclaimed Red Dirt band Turnpike Troubadours and Billboard Award-winning pop trio AJR to its 2026 season at the award-winning Ford Amphitheater, enhancing the venue's appeal and competitive position in the market.
Venue Experience Enhancement: Since its opening in August 2024, Ford Amphitheater has gained recognition for its elevated fan experience and stunning views of the Rocky Mountains, featuring Luxe FireSuites and service-to-seat hospitality, redefining the concert experience for attendees.
Strengthened Market Positioning: Venu President Will Hodgson stated that Ford Amphitheater is quickly becoming a must-play venue for touring artists, and with the continuous addition of top-tier acts, the company anticipates strong business growth for shareholders and partners alike.
Future Performances Preview: The 2026 lineup also includes renowned artists such as John Mulaney, Yo-Yo Ma, and Dierks Bentley, which is expected to attract more audiences and further solidify Ford Amphitheater's market position in the region.

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About VENU

Venu Holding Corporation is an entertainment and hospitality holding company. The Company designs, develops, owns and operates (whether directly or through third-party operators) up-scale music venues, outdoor amphitheaters, and full-service restaurants and bars. It operates two indoor venues, three restaurants, and one outdoor amphitheater across Colorado and Georgia. Its Bourbon Brothers Presents (indoor music venues) is known as Phil Long Music Hall at Bourbon Brothers. Its music venue concepts an indoor, intimate music hall venue known as Bourbon Brothers Presents, operate under the names of Phil Long Music Hall at Bourbon Brothers with respect to the Colorado venue and The Hall at Bourbon Brothers or Boot Barn Hall with respect to the Georgia venue. Its full-service restaurants include Bourbon Brothers Smokehouse & Tavern (BBST), Roth’s Seafood & Chophouse and Notes Eatery. Its amphitheater venue, Ford Amphitheater, is an open-air and around 8,000-person venue.

About the author

Emily J. Thompson

Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.

NFL Hall of Famer Visits VENU Venue

2 days agoNewsfilter

Venue Recognition: Ford Amphitheater has been named Billboard's Top West Coast Amphitheater for 2026 after just two years of operation, highlighting its influence and appeal in the premium entertainment market.
Celebrity Endorsement: NFL Hall of Famer Troy Aikman, as a VENU shareholder and Luxe FireSuite owner, personally visited Ford Amphitheater, indicating his trust and support for the VENU brand, which enhances its image.
Unique Experience: The Aikman Club will offer premium seating and a unique concert experience at each of VENU's Sunset Amphitheaters in Texas and Oklahoma, expected to attract more high-end clientele and strengthen market competitiveness.
Strong Partnerships: The collaboration between Ford Amphitheater, AEG, and Aramark combines world-class operational expertise, ensuring a diverse lineup of high-caliber programming for the upcoming 2026 season, further solidifying its position in the entertainment industry.

Venu Holding CEO Discusses Growth on NYSE TV

Mar 20 2026Newsfilter

Development Pipeline Expansion: Venu Holding CEO J.W. Roth revealed on NYSE TV that the company has approximately $1.2 to $1.3 billion in projects under construction across multiple U.S. markets, with a long-term goal to scale to $6 billion in venue development over the next 60 months, significantly enhancing the company's market share and industry influence.
Growing Industry Demand: Roth noted that fan demand has increased each year over the past decade, reaching record levels, which provides a strong backdrop for continued growth in the live entertainment industry, indicating that the company will have a stronger competitive edge in future market dynamics.
Successful Capital Raise: Venu recently raised $86.25 million, demonstrating strong investor confidence in the company's expansion plans, which will provide essential financial support for accelerated growth in key U.S. markets.
Innovative Venue Model: Roth emphasized that the company is building a next-generation venue model that will revolutionize how people experience live entertainment, further solidifying Venu's leadership position in the premium entertainment market.

Venu Holding Raises $86.25 Million to Fuel Expansion

Mar 19 2026Newsfilter

Successful Fundraising: Venu Holding raised $86.25 million in its recent capital raise, exceeding the initial target of $75 million, reflecting strong investor confidence in the company's growth model and further propelling its expansion plans.
Strategic Focus: CEO J.W. Roth emphasized the company's commitment to capital efficiency, low leverage, and long-term value creation, which will support the construction of multiple new venues nationwide and ensure sustainable growth.
Future Development Plans: Venu aims to develop 20 new venues over the next five years, with an estimated total investment of $6 billion, further solidifying its leadership position in live entertainment infrastructure to meet increasing market demand.
Industry Impact: Through strategic partnerships with industry leaders like AEG Presents, Venu is redefining the standards of live entertainment, enhancing brand influence, attracting more consumers, and driving overall market growth.

PepsiCo Becomes Official Beverage Supplier for VENU's Sunset Amphitheater Portfolio

Mar 18 2026Newsfilter

Strategic Partnership: PepsiCo has partnered with VENU to become the official beverage supplier for its expanding Sunset Amphitheater portfolio, marking a shared vision to enhance customer experiences and expected to drive VENU's nationwide expansion.
Brand Impact Enhancement: PepsiCo's beverage portfolio will be available at Sunset Amphitheaters in Broken Arrow, McKinney, Houston, and El Paso, leveraging its brand recognition in over 200 countries to enhance VENU's customer appeal and market competitiveness.
Customer Experience Optimization: By offering a diverse range of beverages including soft drinks, sports drinks, and ready-to-drink coffee, PepsiCo will elevate VENU's hospitality service quality, thereby creating a higher level of entertainment experience for guests and further solidifying its position in the premium entertainment market.
Future Development Potential: This partnership not only attracts PepsiCo but also support from other well-known brands, showcasing VENU's strong potential in the future high-end entertainment and hospitality experience sector, reinforcing its leadership position in the industry.

Venu Holding Closes $86.25 Million Capital Raise

Mar 16 2026Newsfilter

Successful Financing: Venu Holding Corporation has successfully closed an $86.25 million capital raise, significantly strengthening the company's balance sheet and reinforcing its long-standing strategy of operating with minimal debt.
Debt Structure Optimization: A portion of the proceeds was used to retire a short-term purchase liability associated with land in Centennial, Colorado, simplifying the company's capital structure and allowing it to maintain one of the lowest leverage profiles in the live entertainment development sector.
Flexible Capital Deployment: VENU's capital structure enables it to expand new projects without relying on traditional loans, providing greater financial flexibility and reducing exposure to interest rate volatility.
Long-term Value Protection: By maintaining a minimal-debt balance sheet, VENU can expand its venue portfolio while protecting long-term shareholder value, ensuring competitiveness in a rapidly changing market.