Urban Outfitters Reports 9% Sales Growth for 2025
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 12 2026
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Urban Outfitters announced net sales for the two and eleven months ended December 31, 2025. Total Company net sales for the two months ended December 31, 2025, increased 9% compared to the two months ended December 31, 2024. Total Retail segment net sales increased 7%, with comparable Retail segment net sales increasing 5%. The increase in Retail segment comparable net sales was driven by mid single-digit positive growth in both digital channel sales and retail store sales. Comparable Retail segment net sales increased 9% at Urban Outfitters, 5% at Free People and 3% at Anthropologie. FP Movement brand Retail segment comparable net sales increased 18% and Free People brand Retail segment comparable net sales increased 1%. Subscription segment net sales increased 43% primarily driven by a 41% increase in average active subscribers in the current period versus the prior year period. Wholesale segment net sales increased 13% driven by an increase in Free People wholesale sales primarily due to an increase in sales to department stores.
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Analyst Views on URBN
Wall Street analysts forecast URBN stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for URBN is 87.45 USD with a low forecast of 70.00 USD and a high forecast of 98.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
12 Analyst Rating
6 Buy
6 Hold
0 Sell
Moderate Buy
Current: 69.610
Low
70.00
Averages
87.45
High
98.00
Current: 69.610
Low
70.00
Averages
87.45
High
98.00
About URBN
Urban Outfitters, Inc. is a lifestyle products and services company. The Company operates through three segments: Retail, Wholesale and Nuuly. The Retail segment includes its store and digital channels and primarily includes its Anthropologie, Free People, FP Movement and Urban Outfitters brands. In addition to retail stores, it offers products and services directly to its customers through its Websites, mobile applications, social media and third-party digital platforms, catalogs and customer contact centers. The Subscription segment includes the Nuuly brand, which primarily offers customers a more sustainable way to explore fashion through a monthly women’s apparel subscription rental service. The Wholesale segment primarily designs, develops and markets young women's contemporary casual apparel, intimates, FP Movement activewear and shoes under the Free People and FP Movement brands and the BDG and iets frans apparel collections under the Urban Outfitters brand.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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