Ram Partners with Thrill Sports for Multi-Year Deal
- Strategic Partnership: Ram has entered a multi-year partnership with Thrill Sports, making it the official truck and auto partner for Power Slap, Street League Skateboarding, and Nitro Circus, thereby reinforcing Ram's leadership in the U.S. automotive market.
- Brand Exposure Boost: Through brand integration at Power Slap events, Ram will gain significant visibility, including table, canvas, and broadcast integrations, which is expected to enhance brand recognition and attract more consumer attention.
- Innovative Event Integration: Ram will secure branding activation rights in Street League Skateboarding and serve as the sponsor for the 'Trick of the Year' contest, where the winner will drive home a Ram truck, further strengthening the brand's connection with younger consumers.
- Market Expansion Opportunities: By showcasing the durability of Ram trucks during the Nitro Circus North American Tour, Ram will engage with fans through unique experiences and prizes, which is anticipated to drive brand loyalty and increase market share.
Trade with 70% Backtested Accuracy
Analyst Views on STLA
About STLA
About the author

- Sales Growth Trend: Stellantis achieved a 4.1% sales increase in Q1, despite challenges in the overall auto market, indicating potential brand recovery, particularly with Ram's impressive 20% sales growth, highlighting strong demand for high-margin full-size trucks.
- Outstanding Brand Performance: The Ram 1500 series trucks saw a 25% sales increase in Q1, marking its best performance since 2023, further solidifying Stellantis's position in the high-margin market and attracting investor interest.
- Intensifying Market Competition: While Stellantis faces dual pressures from internal management issues and external competition, especially from Chinese brands, its consecutive three-quarter sales growth provides confidence for the company's future transformation, potentially drawing in more investors.
- Strategic Reset Signal: Stellantis executives noted that current sales data reflects the effectiveness of their business reset, and although numerous internal challenges remain, this trend could lay the groundwork for long-term growth in the future.
- Class Action Initiation: Robbins Geller Rudman & Dowd LLP announces a class action lawsuit against Stellantis N.V., representing purchasers of common stock from February 26, 2025, to February 5, 2026, alleging violations of securities laws by top executives, potentially exposing investors to significant losses.
- False Statement Allegations: The lawsuit claims that Stellantis and its executives made false or misleading statements during the class period, failing to disclose the true opportunities in the electrification market and the potential for earnings growth, leading investors to have misplaced confidence in the company's prospects.
- Restructuring Charges Disclosure: On February 6, 2026, Stellantis announced a business reset, revealing approximately €22.2 billion in restructuring charges, including about €6.5 billion in cash payments expected over the next four years, which caused the stock price to plummet by over 23%.
- Investor Rights Protection: Under the Private Securities Litigation Reform Act of 1995, any investor who purchased Stellantis stock during the class period can seek to become the lead plaintiff, representing other shareholders in pursuit of damages, highlighting the legal system's commitment to protecting investor rights.
- Class Action Initiated: The Portnoy Law Firm has launched a class action on behalf of investors who purchased Stellantis securities between February 26, 2025, and February 5, 2026, with a deadline for lead plaintiff motions set for June 8, 2026, emphasizing the importance of legal rights.
- False Statements Allegation: The lawsuit alleges that defendants made false and/or misleading statements during the class period, failing to disclose Stellantis' opportunities in the electrification market and its potential for earnings growth, which misled investors about the company's prospects.
- Restructuring Charges Disclosure: On February 6, 2026, Stellantis announced a “business reset” resulting in approximately €22.2 billion in charges, including €6.5 billion in cash payments expected over the next four years, which led to a more than 23% drop in the company's stock price, reflecting significant market impact.
- Legal Support and Consultation: The Portnoy Law Firm offers complimentary case evaluations and encourages investors to reach out to discuss their options for pursuing claims to recover losses, highlighting their expertise in advocating for aggrieved investors.
- Sales Growth Amid Downturn: Stellantis bucked the trend in a declining global auto market with a 4.1% increase in Q1 sales, driven by a remarkable 20% surge in the Ram brand, indicating potential strong returns for investors focused on high-margin segments.
- Strong Brand Performance: While the overall automotive industry faced challenges, Jeep achieved a 2.8% growth, and the Ram 1500 truck recorded its best Q1 since 2023, showcasing Stellantis' competitive strength in the premium market segment.
- Confidence in Strategic Reset: Jeff Kommor, head of U.S. retail sales, stated that despite numerous challenges, these sales results validate the effectiveness of the company's business reset and reflect confidence in its product lineup and dealer network, suggesting a gradual recovery of market share.
- Context of Industry Transformation: The global automotive industry is undergoing significant changes with the acceleration of driverless and software-defined vehicles, alongside increasing competition from affordable Chinese brands, necessitating Stellantis to address internal issues and external challenges to ensure sustained growth in the future.
- Gossamer Bio Lawsuit: Shareholders of Gossamer Bio have filed a class action lawsuit due to the company's failure to disclose critical clinical trial results from June 2025 to February 2026, with a lead plaintiff deadline of June 1, 2026, potentially impacting the company's reputation and stock price.
- New Era Energy Lawsuit: New Era Energy shareholders have initiated a class action lawsuit alleging that the company overstated project progress and engaged in fraudulent activities from November 2024 to December 2025, with the same deadline of June 1, 2026, which may lead to decreased investor confidence.
- Medpace Holdings Lawsuit: Shareholders of Medpace have filed a class action lawsuit due to the company's inaccurate business projections from April 2025 to February 2026, with a lead plaintiff deadline of June 5, 2026, potentially negatively affecting the company's future financing capabilities.
- Stellantis Lawsuit: Stellantis shareholders have initiated a class action lawsuit alleging that the company failed to accurately disclose the realities of the electric vehicle market from February 2025 to February 2026, with a lead plaintiff deadline of June 8, 2026, which may impact the company's competitiveness in the EV sector.
Current State of the EV Market: The electric vehicle (EV) market is facing challenges due to higher interest rates and selective consumer demand, prompting automakers to rethink their strategies for profitability and sustainability.
Divergent Strategies of Stellantis and Ford: Stellantis is focusing on foreign technology partnerships to drive growth, while Ford is leveraging its traditional market dominance to finance its transition to electric vehicles, presenting two distinct investment opportunities.
Investment Potential: Stellantis offers a high dividend yield and potential for explosive earnings growth through its partnerships, while Ford is seen as a stable blue-chip investment with reliable dividends, appealing to different investor profiles.
Market Dynamics and Future Outlook: Both companies are navigating a complex automotive landscape, with Stellantis emerging as a deep-value opportunity and Ford maintaining a stronghold as a reliable market leader, each presenting unique paths for investors in the evolving EV sector.











