Nexxen Launches 2026 World Cup Audience Predictions Report, Soccer Interest Up 48%
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 07 2026
0mins
Source: Globenewswire
- Surge in Soccer Interest: With the 2026 World Cup set to take place in North America, U.S. interest in soccer has surged by 48%, indicating significant market potential that advertisers should capitalize on by planning ahead.
- Streaming Viewing Trends: The report reveals that 43% of viewers plan to watch via streaming and virtual multichannel video programming distributors, reflecting a 14% increase from 2022, which underscores the need for advertisers to adapt their strategies to this rapidly changing landscape.
- Attraction of Free Streaming: A striking 87% of respondents indicated they would watch matches on a free ad-supported streaming service if available, highlighting the necessity for advertisers to consider the impact of free streaming options in their campaign strategies.
- Confusion Over Viewing Platforms: With 90% of intended viewers incorrectly identifying at least one platform expected to carry matches, this confusion presents advertisers with an opportunity to guide audiences through targeted advertising, thereby enhancing brand visibility.
Get Free Real-Time Notifications for Any Stock
Monitor tickers like NEXN with instant alerts to capture every critical market movement.
Sign up for free to build your custom watchlist and receive professional-grade stock notifications.
Analyst Views on NEXN
Wall Street analysts forecast NEXN stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for NEXN is 11.67 USD with a low forecast of 9.00 USD and a high forecast of 15.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
7 Analyst Rating
6 Buy
1 Hold
0 Sell
Strong Buy
Current: 6.350
Low
9.00
Averages
11.67
High
15.00
Current: 6.350
Low
9.00
Averages
11.67
High
15.00
About NEXN
Nexxen International Ltd, formerly known as Tremor International Ltd, is an Israel-based company engaged in digital advertising solutions that leverage the latest video, native, and display technology to reach users for every app, service, and brand. Nexxen International Ltd works with more than 450 advertisers including Amazon, Disney, and Twitter. The Company activity has three core divisions: Tremor Video, which helps advertisers deliver impactful brand stories across all screens through video technology combined with advanced audience data; RhythmOne, a media division that drives business outcomes in multiscreen advertising; and Unruly video marketplace with direct integrations with publishers and advertisers. The Company is present in more than 60 countries.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Intel Corp Reports Q4 Earnings, Shares Drop 13.1% on Weak Outlook
- Earnings Beat: Intel reported fourth-quarter revenue expectations between $11.7 billion and $12.7 billion, but shares fell 13.1% to $47.19 in pre-market trading due to a weak outlook, indicating market concerns about future performance.
- Adjusted Earnings Outlook: The company anticipates breakeven adjusted earnings for the first quarter, missing the market estimate of five cents per share, reflecting challenges in the competitive semiconductor market that could undermine investor confidence.
- Other Stocks Movement: In pre-market trading, Ambitions Enterprise Management shares dropped 19.1%, and Korea Electric Power Corp fell 7.1%, highlighting a broader market sentiment decline and reduced investor confidence in tech stocks.
- Capital One Earnings Impact: Capital One Financial Corp's stock declined 3.3% after reporting worse-than-expected fourth-quarter adjusted EPS, further exacerbating market concerns about financial stocks and potentially affecting overall market performance.
Continue Reading
Nexxen Launches 2026 World Cup Audience Predictions Report, Soccer Interest Up 48%
- Surge in Soccer Interest: With the 2026 World Cup set to take place in North America, U.S. interest in soccer has surged by 48%, indicating significant market potential that advertisers should capitalize on by planning ahead.
- Streaming Viewing Trends: The report reveals that 43% of viewers plan to watch via streaming and virtual multichannel video programming distributors, reflecting a 14% increase from 2022, which underscores the need for advertisers to adapt their strategies to this rapidly changing landscape.
- Attraction of Free Streaming: A striking 87% of respondents indicated they would watch matches on a free ad-supported streaming service if available, highlighting the necessity for advertisers to consider the impact of free streaming options in their campaign strategies.
- Confusion Over Viewing Platforms: With 90% of intended viewers incorrectly identifying at least one platform expected to carry matches, this confusion presents advertisers with an opportunity to guide audiences through targeted advertising, thereby enhancing brand visibility.
Continue Reading