Honda to Write Off $15.7 Billion Amid EV Market Challenges: Implications for Ford and GM Stocks.
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 12 2026
0mins
Should l Buy RIVN?
Source: Barron's
Current Situation: The electric vehicle (EV) market is experiencing a downturn, referred to as the "EV winter."
Causes: This downturn is attributed to poor planning, overly ambitious sales targets, and shifting government policies.
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Analyst Views on RIVN
Wall Street analysts forecast RIVN stock price to rise
18 Analyst Rating
8 Buy
7 Hold
3 Sell
Moderate Buy
Current: 13.950
Low
10.00
Averages
17.78
High
25.00
Current: 13.950
Low
10.00
Averages
17.78
High
25.00
About RIVN
Rivian Automotive, Inc. is an automotive technology company, which is engaged in developing and manufacturing category-defining electric vehicles (EVs) as well as vertically integrated technologies and services. The Company's R1 platform consists of two vehicles: the R1T, a two-row five-passenger pickup truck, and the R1S, a three-row seven-passenger sport utility vehicle (SUV). In the commercial market, the Company offers a Rivian Commercial Vehicle (RCV) platform. The vehicle on this platform is the Electric Delivery Van (EDV), designed and engineered by Rivian in collaboration with Amazon. The Company also offers FleetOS, its proprietary, end-to-end centralized fleet management subscription platform. It also offers a variety of services, including vehicle repair and maintenance, financing, insurance, joint venture, software subscriptions, and vehicle accessories, among others. Its other services include vehicle electrical architecture and software development services, and more.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Funding Overview: The $400 million raised in this Kleiner Perkins-led round brings Mind Robotics' total funding to over $1 billion in less than a year, reflecting investor enthusiasm for the industrial robotics market.
- Diverse Investor Base: The new funding round attracted several new investors, including Meritech Capital and Redpoint Ventures, showcasing recognition of Mind Robotics' innovative capabilities and growth potential in the industrial manufacturing sector.
- Application Environment: Mind Robotics leverages Rivian's manufacturing facilities for training and deploying its AI models, providing a high-volume production environment that supports the practical application of its robotic technologies and enhances its strategic positioning in industrial automation.
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- Massive Market Potential: According to a report by McKinsey, the robotaxi market is expected to reach maturity by 2030, with industry experts believing this market will represent a multitrillion-dollar opportunity, making it crucial for investors to pay attention to this trend.
- Tesla's Competitive Edge: Tesla has heavily invested in AI and self-driving technologies, boasting a robust production infrastructure and a market cap of $1.3 trillion, which gives it a significant advantage in the robotaxi market.
- Rivian's Investment Opportunity: Although Rivian's market cap is under $20 billion, its substantial investments in AI and autonomous driving, along with a partnership with Uber, could yield significant market potential, albeit with higher risks involved.
- Industry Competitive Landscape: Tesla will manufacture and operate its own robotaxi service, while Rivian is likely to serve as an industry supplier; despite differences in market positioning, both companies are vying for a share of this emerging market.
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- Stock Decline: Rivian's stock has fallen approximately 25% since the beginning of 2026, indicating market concerns about its short-term performance, yet the long-term potential remains evident.
- Robotaxi Market Outlook: According to a survey by McKinsey, experts expect robotaxis to be rolled out on a large scale by 2030, presenting a significant growth opportunity for Rivian.
- Strategic Shift: Rivian recently disclosed plans to increase R&D spending, leading to an expectation of not achieving adjusted EBITDA positivity by 2027, which underscores its commitment to self-driving vehicles and robotaxis.
- Order Validation: Rivian secured a $1.25 billion order from Uber for up to 50,000 vehicles to support its robotaxi operations, indicating strong market recognition of its offerings.
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- Funding Strength: Redwood Materials has raised over $2.3 billion in venture funding and secured a $2 billion loan commitment from the Department of Energy, indicating strong financial backing and market confidence in its battery recycling initiatives.
- Market Demand: Ahuja emphasized the growing demand for electric vehicles and battery storage systems in the U.S., as Redwood Materials expands its influence in the energy storage market through partnerships with companies like Ford and Rivian.
- Strategic Restructuring: Following a recent restructuring that cut about 10% of its workforce, Redwood Materials aims to refocus resources on its energy division, with Ahuja's addition expected to enhance the company's profitability and competitive edge.
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- Production Capacity Increase: Rivian announced an increase in annual production capacity at its Georgia plant from 200,000 to 300,000 vehicles, a move that will significantly enhance its market competitiveness and meet the growing demand for electric vehicles.
- Delivery Volume Growth: The company delivered 10,365 vehicles in the first quarter, a 20% increase from 8,640 units in the same period last year, indicating a gradual penetration into the EV market and improved customer acceptance.
- Revenue Structure Shift: While overall revenue increased by 11% year-over-year, automotive segment revenue declined by 2%, primarily due to a $100 million decrease in sales of automotive regulatory credits, reflecting challenges in traditional vehicle sales.
- Strategic Partnership: Rivian's partnership with Uber is expected to launch tens of thousands of R2 robotaxis by the end of 2030, which will not only expand its market share but also drive the company's positioning in the shared mobility sector.
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