Dogecoin Launches 'Such' App to Facilitate Everyday Payments Amid Price Decline
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 2d ago
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Source: Benzinga
- App Features: The 'Such' app, launched by the Dogecoin Foundation and Brag House, aims to simplify everyday Dogecoin payments through a self-custodial wallet, real-time transaction feeds, and merchant tools, enabling small businesses to accept DOGE payments.
- Development Team Background: Built by a team of 20 developers in Melbourne, Australia, starting in March 2025, the app utilizes open-source technology from the Dogecoin Foundation, aiming to reduce friction in transactions for both holders and merchants.
- Market Reaction Analysis: Despite the launch of a utility-focused app, DOGE has fallen 4% and breached the critical support level of $0.1215, indicating a lack of market confidence in its future utility, with the price down 54% from the September peak.
- Future Development Outlook: House of Doge plans to develop additional features for the 'Such' app post-launch, although specific details remain undisclosed, with the platform aiming to convert community engagement into economic value and promote Dogecoin as a functional payment system.
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About TBH
Brag House Holdings, Inc. is a vertically integrated social network for college esports. The Company’s platform focuses on building a centralized esports experience for non-professional college gamers and their fans, by allowing college students to compete against one another, support their favorite gamers and teams and win prizes. Its approach combines gamer recruitment, facilitation of community engagement and content creation, live-stream production and tournament host activities. By facilitating the creation and publication of all content on its platform, it offers a one-stop interface and control all aspects of the user experience, from community building to gamified engagement, to hosting and producing tournaments. It provides white-labeled tournament planning, marketing, gamer recruiting and onboarding services to its sponsor partners. It performs all publicity and marketing for the tournament and host its production, including the streaming and live broadcast of the tournament.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.








