Stock Performance: Shares of Brunello Cucinelli fell 8.8% in early trading on Friday, following a significant drop of 18% the previous day.
Allegations of Misleading Information: The decline in stock value is attributed to claims from a short-seller that the company is misleading shareholders and regulators regarding its operations in Russia.
BC
$73.8165+Infinity%1D
Analyst Views on BC
Wall Street analysts forecast BC stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for BC is 74.10 USD with a low forecast of 65.00 USD and a high forecast of 82.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
12 Analyst Rating
Wall Street analysts forecast BC stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for BC is 74.10 USD with a low forecast of 65.00 USD and a high forecast of 82.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
6 Buy
6 Hold
0 Sell
Moderate Buy
Current: 74.560
Low
65.00
Averages
74.10
High
82.00
Current: 74.560
Low
65.00
Averages
74.10
High
82.00
Seaport Research
NULL -> Buy
initiated
$90
2025-12-08
Reason
Seaport Research
Price Target
$90
2025-12-08
initiated
NULL -> Buy
Reason
Seaport Research initiated coverage of Brunswick with a Buy rating and $90 price target. Brunswick is the world's largest manufacturer or recreational marine products, the analyst tells investors in a research note. The firm says the marine market is highly cyclical and that now is the right point to gain exposure. The industry is positioned to grow in 2026 amid an expansion of discretionary spending for leisure products like boats and boat engines, the analyst tells investors in a research note.
Roth Capital
Scott Stember
Buy
maintain
$68 -> $79
2025-10-30
Reason
Roth Capital
Scott Stember
Price Target
$68 -> $79
2025-10-30
maintain
Buy
Reason
Roth Capital analyst Scott Stember raised the firm's price target on Brunswick to $79 from $68 and keeps a Buy rating on the shares. The firm cites the company's Q3 earnings beat while also maintaining its longer-term positive view on growing recreational Marine participation, continued share gains within Mercury, and the higher-margin/less-cyclical parts and accessories business, the analyst tells investors in a research note.
Morgan Stanley
Equal Weight
maintain
$51 -> $72
2025-10-27
Reason
Morgan Stanley
Price Target
$51 -> $72
2025-10-27
maintain
Equal Weight
Reason
Morgan Stanley raised the firm's price target on Brunswick to $72 from $51 and keeps an Equal Weight rating on the shares. The firm refreshed estimates among its Leisure coverage based on the latest data points as well as its new framework that takes into account affordability, pricing power, secular demand, balance sheet, capital efficiency, and valuation, the analyst tells investors.
Baird
Baird
Neutral
maintain
$60 -> $70
2025-10-24
Reason
Baird
Baird
Price Target
$60 -> $70
2025-10-24
maintain
Neutral
Reason
Baird raised the firm's price target on Brunswick to $70 from $60 and keeps a Neutral rating on the shares. The firm updated its model following better than expected results and reiterated guidance for 2025 and early 2026.
About BC
Brunswick Corporation designs, manufactures and markets recreational marine products, including marine propulsion products and boats, as well as parts and accessories for the marine and RV markets. Its segments include Propulsion, Engine Parts and Accessories (Engine P&A), Navico Group, and Boat. The Propulsion segment designs, manufactures, and sells engines, controls, rigging, and propellers globally. The Engine P&A segment sells products such as engine parts and consumables, including oils and lubricants, electrical products, boat parts and systems, and also includes its marine parts and accessories distribution businesses. The Navico Group segment designs, develops, manufactures, and markets products and systems for the marine, RV, specialty vehicle, mobile and industrial markets, as well as aftermarket channels. The Boat segment consists of the Brunswick Boat Group (Boat Group), which manufactures and distributes recreational boats, and business acceleration.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
