BODi Launches New Line of P90X Performance Supplements
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 6 days ago
0mins
Should l Buy BODI?
BODi announced the launch of a new line of P90X performance supplements, expanding the company's nutrition portfolio and broadening its offering of supplements designed to support performance, recovery, and everyday wellness. Arriving on the heels of the successful launch of the new P90X Generation Next fitness program, the new supplement system extends the P90X ethos beyond training, helping people stay consistent and support strength, recovery, and performance.
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Analyst Views on BODI
Wall Street analysts forecast BODI stock price to rise
2 Analyst Rating
2 Buy
0 Hold
0 Sell
Moderate Buy
Current: 11.160
Low
9.00
Averages
12.00
High
15.00
Current: 11.160
Low
9.00
Averages
12.00
High
15.00
About BODI
The Beachbody Company, Inc. is a fitness and nutrition company providing fitness, nutrition and stress-reducing programs to its customers. The Company's products include digital subscriptions, nutritional products and connected fitness products. Its digital subscriptions include BOD and a live interactive premium subscription, BODi. Its digital platforms provide a one-stop-shop for all types of fitness and nutrition content, with brands such as P90X, Insanity, 21 Day Fix, 80 Day Obsession, Morning Meltdown 100, LIIFT4, Unstress Meditations, Portion Fix, 4 Weeks of Focus, Sure Thing, Dig Deeper, and others. The Beachbody On Demand Interactive (BODi) platform gives users access to comprehensive, highly produced, and creatively diverse fitness content with dynamic trainers. Its nutritional products include Shakeology, Beachbody Performance supplements, BEACHBARs and others. Its digital subscription offerings are complemented by its connected fitness products acquired from Myx.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Retail Strategy Shift: Starting in Q2, the company plans to offer its P90X and Shakeology supplements at grocery stores, drugstores, and club stores, which is expected to yield 'healthy margins', marking a significant shift towards nutrition products and a projected increase in revenue share by the end of 2026.
- Improved Financial Performance: Despite a 35.7% year-over-year revenue decline to $55.5 million, the company achieved a $64.1 million reduction in expenses in Q4, with gross margin rising from 70.5% to 74.5%, demonstrating effective cost control and enhanced profitability.
- User Growth Trend: Although total subscriptions dipped slightly to 950,000, the daily/monthly average users increased by 60 basis points to 31.3%, indicating a positive growth trend in user retention and engagement despite the overall decline in subscriptions.
See More
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- Revenue and Market Strategy: Total revenues for Q4 were $55.5 million, down 35.7% year-over-year, primarily due to the transition from a multi-level marketing model; the company anticipates Q3 2026 will provide the first clean year-over-year revenue comparison reflecting the new business model's impact.
- New Product Launch: The company plans to enter the retail market for the first time in Q2 2026 with its P90X nutritional supplements and Shakeology brand, priced between $15 and $35, aiming to enhance market share through multi-channel sales.
- Future Outlook: Management expects a significant increase in the proportion of Nutrition and Other business by 2026, with first-quarter revenues projected between $49 million and $54 million, and net income potentially ranging from negative $2 million to positive $1 million, reflecting confidence in future growth.
See More
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