Apple Partners with JPMorgan to Issue Apple Card, Expected to Transfer Over $20 Billion in Balances
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 08 2026
0mins
Should l Buy AAPL?
Source: NASDAQ.COM
- Issuer Transition: Apple Inc. has partnered with JPMorgan Chase to replace Goldman Sachs as the issuer of the Apple Card, with the transition expected to take approximately 24 months, ensuring users can continue to use their cards normally during this period while maintaining their experience.
- User Experience Assurance: Users will retain benefits such as up to 3% unlimited Daily Cash back, easy-to-use spending tools, and Apple Card Family sharing, ensuring no disruption in service during the transition.
- Credit Loss Provision: JPMorgan Chase anticipates recognizing a $2.2 billion provision for credit losses in Q4 2025 related to the forward purchase commitment, reflecting the new issuer's assessment of potential risks.
- Balance Transfer Scale: The agreement is expected to transfer over $20 billion in card balances to the Chase platform, marking a significant expansion of Apple's footprint in financial services and potentially enhancing its competitive position in the payments market.
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Analyst Views on AAPL
Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is 299.69 USD with a low forecast of 230.00 USD and a high forecast of 350.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
32 Analyst Rating
19 Buy
11 Hold
2 Sell
Moderate Buy
Current: 274.620
Low
230.00
Averages
299.69
High
350.00
Current: 274.620
Low
230.00
Averages
299.69
High
350.00
About AAPL
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Market Pressure: Salesforce's stock has declined approximately 27% in 2026, with investor concerns about AI models affecting growth prospects for software companies intensifying; employee protests may further impact stock price and market performance.
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