Apple Achieves Record iPhone Sales in China Driven by 'Hermès Orange'
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
0mins
Should l Buy AAPL?
Source: seekingalpha
- Record Sales Performance: Apple reported $26 billion in iPhone sales in Q4 2025, marking a 38% year-over-year increase, which underscores strong market demand and brand appeal.
- Color Influence: The newly launched 'cosmic orange' color, which phonetically resembles the Mandarin word for 'success', has led many Chinese consumers to showcase their orange devices on social media, further driving sales growth.
- Consumer Psychology: Many Chinese consumers have taken to the internet to post the phrase 'May all your wishes turn orange', reflecting how cultural factors can influence purchasing decisions and contribute to the iPhone 17's popularity.
- Design Changes Driving Demand: IDC Senior Research Director Nabila Popal noted that the external design changes of the iPhone 17, particularly the introduction of the orange color, significantly increased demand among early upgraders, thereby solidifying Apple's competitive position in the market.
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Analyst Views on AAPL
Wall Street analysts forecast AAPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for AAPL is 299.69 USD with a low forecast of 230.00 USD and a high forecast of 350.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
32 Analyst Rating
19 Buy
11 Hold
2 Sell
Moderate Buy
Current: 275.910
Low
230.00
Averages
299.69
High
350.00
Current: 275.910
Low
230.00
Averages
299.69
High
350.00
About AAPL
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Apple Achieves Record iPhone Sales in China Driven by 'Hermès Orange'
- Record Sales Performance: Apple reported $26 billion in iPhone sales in Q4 2025, marking a 38% year-over-year increase, which underscores strong market demand and brand appeal.
- Color Influence: The newly launched 'cosmic orange' color, which phonetically resembles the Mandarin word for 'success', has led many Chinese consumers to showcase their orange devices on social media, further driving sales growth.
- Consumer Psychology: Many Chinese consumers have taken to the internet to post the phrase 'May all your wishes turn orange', reflecting how cultural factors can influence purchasing decisions and contribute to the iPhone 17's popularity.
- Design Changes Driving Demand: IDC Senior Research Director Nabila Popal noted that the external design changes of the iPhone 17, particularly the introduction of the orange color, significantly increased demand among early upgraders, thereby solidifying Apple's competitive position in the market.
See More
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- iPhones in Space: For the first time, astronauts will carry iPhones provided by Apple, marking a significant milestone as smartphones are utilized in a space mission, although they have been safely used in commercial space flights for about a decade, reflecting NASA's embrace of modern technology.
- Timeline Adjustments: Originally scheduled for early February, the Artemis II launch has been postponed to March, with NASA emphasizing that this operational urgency will facilitate high-value scientific research both in orbit and on the lunar surface.
- Crew-12 Mission Context: The Crew-12 mission is slated for launch on February 11, sending four astronauts to the International Space Station for a six-month mission, further showcasing the effectiveness of NASA's collaboration with SpaceX.
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- Importance of MP Materials: MP Materials operates the only large-scale rare-earth mine in the U.S., valued at $11 billion with an 8.49% stock increase to $61.35; it secured a $400 million investment from the Department of Defense and a $500 million partnership with Apple, ensuring stability in the U.S. rare-earth supply chain.
- USA Rare Earth Development: USA Rare Earth controls the Round Top deposit in Texas, valued at $3.2 billion with a 6.02% stock increase to $21.84; although still in the construction phase, it has raised $3.1 billion to support the establishment of a domestic rare-earth supply chain.
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- Disappointing Financials: For Q4 2025, PayPal's online branded checkout saw only a 1% year-over-year increase in transaction volume, indicating weak consumer spending during the holiday season, while transactions per active account fell by 5%, highlighting significant challenges in retail.
- Intensifying Competition: PayPal faces fierce competition from tech giants like Apple Pay and Google Pay, which dominate distribution through smartphone integration, exacerbating the pressure on PayPal's market position.
- Investor Confidence Shaken: Although PayPal paid its first-ever quarterly dividend of $0.14 per share totaling $130 million in Q4 2024, management's low guidance for adjusted earnings per share in 2026 failed to boost shareholder confidence, raising questions about capital allocation decisions.
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- ETF Investment Advantage: The Vanguard S&P 500 ETF provides exposure to approximately 80% of U.S. equities and 50% of global equities by market value, offering broad access to many of the world's most influential stocks, particularly in the technology sector, enhancing portfolio diversity and potential returns.
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- Talent War: During Apple's electric vehicle project development, the company aggressively targeted Tesla engineers with relentless recruiting calls, which Musk described as 'carpet bombing,' leading engineers to unplug their phones, highlighting Apple's strong competitive intent in the EV sector.
- High Salary Offers: Musk revealed that Apple's recruitment offers were often double Tesla's salaries and frequently made without formal interviews, placing Tesla at a disadvantage in the talent market, especially during periods of strong company performance when poaching became more likely.
- Geographical Influence: Tesla's location in Silicon Valley facilitated job switching for engineers, with Musk noting that the company's engineering-heavy culture attracted competitors eager to accelerate innovation, further exacerbating the risk of talent loss.
- Apple Project Termination: After facing multiple technical challenges and leadership reshuffles, Apple shelved its electric vehicle project Titan in 2024, reflecting the complexities of strategic adjustments and market competition in the EV landscape.
See More
Apple Achieves Record iPhone Sales in China Driven by 'Hermès Orange'
- Record Sales Performance: Apple reported $26 billion in iPhone sales in Q4 2025, marking a 38% year-over-year increase, which underscores strong market demand and brand appeal.
- Color Influence: The newly launched 'cosmic orange' color, which phonetically resembles the Mandarin word for 'success', has led many Chinese consumers to showcase their orange devices on social media, further driving sales growth.
- Consumer Psychology: Many Chinese consumers have taken to the internet to post the phrase 'May all your wishes turn orange', reflecting how cultural factors can influence purchasing decisions and contribute to the iPhone 17's popularity.
- Design Changes Driving Demand: IDC Senior Research Director Nabila Popal noted that the external design changes of the iPhone 17, particularly the introduction of the orange color, significantly increased demand among early upgraders, thereby solidifying Apple's competitive position in the market.
See More
Apple iPhones to Accompany Artemis II Moon Mission
- Artemis II Mission: NASA is set to launch the Artemis II mission next month, featuring a crew of three Americans and one Canadian who will embark on a 10-day lunar flyby to test hardware and systems for future moon landings.
- iPhones in Space: For the first time, astronauts will carry iPhones provided by Apple, marking a significant milestone as smartphones are utilized in a space mission, although they have been safely used in commercial space flights for about a decade, reflecting NASA's embrace of modern technology.
- Timeline Adjustments: Originally scheduled for early February, the Artemis II launch has been postponed to March, with NASA emphasizing that this operational urgency will facilitate high-value scientific research both in orbit and on the lunar surface.
- Crew-12 Mission Context: The Crew-12 mission is slated for launch on February 11, sending four astronauts to the International Space Station for a six-month mission, further showcasing the effectiveness of NASA's collaboration with SpaceX.
See More
Mining Stocks: Risks and Opportunities for Investors
- TMC Overview: TMC The Metals Company focuses on collecting polymetallic nodules from the Pacific Ocean, currently valued at $2.7 billion with a 13.45% stock increase to $6.41; despite being pre-revenue, its eco-friendly mining approach may attract long-term investors.
- Importance of MP Materials: MP Materials operates the only large-scale rare-earth mine in the U.S., valued at $11 billion with an 8.49% stock increase to $61.35; it secured a $400 million investment from the Department of Defense and a $500 million partnership with Apple, ensuring stability in the U.S. rare-earth supply chain.
- USA Rare Earth Development: USA Rare Earth controls the Round Top deposit in Texas, valued at $3.2 billion with a 6.02% stock increase to $21.84; although still in the construction phase, it has raised $3.1 billion to support the establishment of a domestic rare-earth supply chain.
- Investment Outlook: While TMC, MP, and USA Rare Earth are all pre-revenue and face market volatility risks, their potential in the rare-earth and battery metal sectors makes them attractive for long-term investors.
See More
PayPal CEO Change Amidst Disappointing Earnings
- Executive Change: PayPal's board has decided to fire CEO Alex Chriss and appoint HP's Enrique Lores, effective March 1, reflecting dissatisfaction with current performance and potentially undermining investor confidence.
- Disappointing Financials: For Q4 2025, PayPal's online branded checkout saw only a 1% year-over-year increase in transaction volume, indicating weak consumer spending during the holiday season, while transactions per active account fell by 5%, highlighting significant challenges in retail.
- Intensifying Competition: PayPal faces fierce competition from tech giants like Apple Pay and Google Pay, which dominate distribution through smartphone integration, exacerbating the pressure on PayPal's market position.
- Investor Confidence Shaken: Although PayPal paid its first-ever quarterly dividend of $0.14 per share totaling $130 million in Q4 2024, management's low guidance for adjusted earnings per share in 2026 failed to boost shareholder confidence, raising questions about capital allocation decisions.
See More
S&P 500 Index Could Reach 15,000 by 2030
- Future Growth Outlook: Tom Lee from Fundstrat predicts that the S&P 500 index will reach 15,000 by 2030, implying a 120% upside from its current level of 6,830, presenting significant potential returns for investors.
- ETF Investment Advantage: The Vanguard S&P 500 ETF provides exposure to approximately 80% of U.S. equities and 50% of global equities by market value, offering broad access to many of the world's most influential stocks, particularly in the technology sector, enhancing portfolio diversity and potential returns.
- Strong Historical Performance: Over the past two decades, the S&P 500 has advanced 439%, compounding at an annual rate of 8.7%, and with dividends included, the total return reached 700%, compounding at 10.9%, demonstrating the wealth creation capability of long-term holding.
- Generational Wealth Transfer: Millennials are set to inherit $80 trillion and are reshaping the economy as they enter their peak earning years, combined with a predicted global labor shortage, which is expected to drive demand for technology stocks, further boosting the performance of the S&P 500 index.
See More
Apple's Aggressive Recruitment of Tesla Engineers During EV Project
- Talent War: During Apple's electric vehicle project development, the company aggressively targeted Tesla engineers with relentless recruiting calls, which Musk described as 'carpet bombing,' leading engineers to unplug their phones, highlighting Apple's strong competitive intent in the EV sector.
- High Salary Offers: Musk revealed that Apple's recruitment offers were often double Tesla's salaries and frequently made without formal interviews, placing Tesla at a disadvantage in the talent market, especially during periods of strong company performance when poaching became more likely.
- Geographical Influence: Tesla's location in Silicon Valley facilitated job switching for engineers, with Musk noting that the company's engineering-heavy culture attracted competitors eager to accelerate innovation, further exacerbating the risk of talent loss.
- Apple Project Termination: After facing multiple technical challenges and leadership reshuffles, Apple shelved its electric vehicle project Titan in 2024, reflecting the complexities of strategic adjustments and market competition in the EV landscape.
See More
