Papa John's Launches New Protein Crust Pizza for Rewards Members
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Jan 15 2026
0mins
Should l Buy PZZA?
Source: Newsfilter
Papa John's stock rose by 5.24% as it crossed above the 5-day SMA amid a broader market decline.
The company is launching a limited Protein Crust Pizza in Atlanta exclusively for Papa Rewards members, featuring high-quality ingredients and addressing the growing consumer demand for healthier options. This initiative not only reinforces the brand's commitment to its loyal customers but also aims to attract new members through unique offerings. The Senior VP of Brand Marketing indicated that this limited release could lead to future menu expansions based on consumer response.
This strategic move highlights Papa John's adaptability to market trends and consumer preferences, potentially positioning the company for sustained growth in a competitive landscape.
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Analyst Views on PZZA
Wall Street analysts forecast PZZA stock price to rise
9 Analyst Rating
3 Buy
6 Hold
0 Sell
Moderate Buy
Current: 32.760
Low
42.00
Averages
49.14
High
60.00
Current: 32.760
Low
42.00
Averages
49.14
High
60.00
About PZZA
Papa John’s International, Inc. operates and franchises pizza delivery and carryout restaurants and, in certain international markets, dine-in and delivery restaurants under the trademark Papa Johns. The Company operates through four segments. Its Domestic Company-owned restaurant segment consists of the operations of all domestic Company-owned restaurants; the North America commissaries segment comprises approximately 11 full-service regional dough production and distribution quality control centers in the United States; the North America franchising segment consists of franchise sales and support activities, and International operations segment principally consists of distribution sales to franchised Papa John’s restaurants located in the United Kingdom and its franchise sales and support activities. The Company operates approximately 6,030 Papa John’s restaurants in operation, consisting of 552 Company-owned and 5,478 franchised restaurants operating in 51 countries and territories.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Market Share Ambition: CEO Russell Weiner stated the company aims to double its market share, a target deemed achievable based on past successes in other markets, reflecting strong confidence in future growth prospects.
- Competitive Advantage: While Domino's stock has fallen 3.6%, its competitors like Yum Brands have seen a 13.8% decline, indicating Domino's relative strength and competitive positioning in the market.
- Consumer Spending Growth: The increase in sales among lower-income consumers highlights Domino's effective strategy of offering value on core menu items, successfully attracting more customers and establishing a unique growth trajectory in the industry.
See More
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- Market Share Ambitions: CEO Russell Weiner stated in a CNBC interview that the company aims to double its market share, indicating significant growth potential based on its successful track record in other markets.
- Competitive Advantage: As competitors like Yum Brands' Pizza Hut and Papa John's face challenges, Domino's has attracted more lower-income consumers through value offerings on its core menu, further solidifying its market position.
- Consumer Spending Growth: The company witnessed increased spending among lower-income consumers in the fourth quarter and for the year, which CEO Weiner referred to as
See More
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See More
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- Stock Performance: Despite the positive sales results, the company's stock is at its lowest level in over two years due to investor caution regarding the restaurant sector.
See More
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- Share Reduction Scale: Irenic Capital Management reduced its stake in Papa John's International by 748,592 shares, leaving a remaining holding of 325,108 shares valued at $12.51 million, indicating a waning confidence in the company.
- Declining Ownership Proportion: Following this reduction, Papa John's now represents only 0.8% of Irenic's assets under management, removing it from the fund's top five holdings, which reflects a significant shift in investment strategy.
- Poor Performance: Over the past year, Papa John's shares have declined by 30.7%, while the S&P 500 index has returned 16.4%, highlighting the company's lack of competitiveness in the market, which may affect future investor confidence.
- Same-Store Sales Decline: The company's same-store sales in North America fell by 2.7% in the third quarter, indicating sales challenges, prompting investors to closely monitor the upcoming fourth-quarter earnings report on February 26 for future outlook assessment.
See More
